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Moon and Chess Igikoresho cyo Gupfunyika Mooncake na Chen Di and Sun Sheng

Umushinga Moon and Chess Igikoresho cyo Gupfunyika Mooncake wa Chen Di and Sun Sheng ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cy'icyuma mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.


IcyumaIpaki· 2024

Moon and Chess Igikoresho cyo Gupfunyika Mooncake

na Chen Di and Sun Sheng

Umukiriya: Jiangsu Huani Cultural and Creative Group Co., Ltd.

Uwatsinze Igihembo cya A' Design Award cy'icyuma mu Cyiciro cya Ipaki

10,320

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #156458

Amabara

Imigereranyo

Ibyerekeye Moon and Chess Igikoresho cyo Gupfunyika Mooncake

Ukwezi n'Ishesha ni agasanduku k'impano ka mooncake gakozwe ku Munsi Mukuru wo Hagati mu Gushyingo. Ipfunyikira rihuza ibishushanyo biva mu ishusho ry'Igishinwa Prosperous Suzhou n'umuco w'ishesha. Ubururu ni ibara ry'ibanze, rikuzuzwa n'ibara ry'icunga, imirongo yoroshye n'ibishushanyo birambuye. Isanduku yo hanze ifungurwa igahinduka ameza, isanduku yo mu mbere ikashyirwa hejuru kugira ngo ikoreshwe mu gukorera icyayi. Guhindura hejuru y'ameza bigaragaza ubwikorezi bw'ishesha, aho udukoresho tw'ishesha dushobora gutunganywa kugira ngo hakinwe umukino. Ibikoresho bishobora gusubizwamo n'uburyo bw'ubwirinzi ku mazi bigabanya imyanda. Agasanduku gafite ingano ya santimetero 30 ku 20 ku 5.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cy'icyuma

Moon and Chess Igikoresho cyo Gupfunyika Mooncake ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Moon and Chess Igikoresho cyo Gupfunyika Mooncake biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Moon and Chess Igikoresho cyo Gupfunyika Mooncake yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe
Moon and Chess is a uniquely designed and exquisitely crafted Mid-Autumn Festival gift box. It combines traditional Chinese elements with modern design concepts, presenting an elegant and delicate feel. The packaging features vibrant colors, with prosperity blue as the main tone, complemented by lively and bright orange, creating a fresh and lively atmosphere. The overall packaging boasts smooth lines and exquisite patterns.
Ibipimo n'Ipaki
Length:30cm
Width:20cm
Height:5cm
Ibibazo Fatizo
Revitalizing traditional culture, people-oriented, reunion and companionship, functionality, sustainability.
Ikoranabuhanga ryo Guteza Imbere
Additionally, this packaging reflects the practice of environmental protection, reducing environmental pollution and waste through overall waterproof treatment and the use of recyclable materials.
Ikibazo cy'Ishusho
In the context of sustainable development in the new era, how to reasonably design people-centric products?
Solution: In line with the Mid-Autumn Festival's theme of "reunion," we propose incorporating the traditional Chinese game of "Chess" into the overall product design. A series of integrated designs were carried out, focusing on using "packaging" as a carrier. Through deconstruction, disassembly, and reassembly, the packaging becomes another product itself. Whether it's the fun collaboration during the assembly process or the chess game under the moonlight after completion, it reflects the core philosophy of the product - "Revitalize traditional culture, people-oriented, reunion and companionship."
Ubushakashatsi
Moon and Chess packaging inherits and promotes traditional Chinese culture. By incorporating the traditional Prosperous Suzhou and chess culture into the packaging design, people can gain a deeper understanding and appreciation of the charm and value of Chinese traditional culture. Furthermore, this packaging brings a unique culinary experience, allowing people to not only savor delicious food but also experience the unique charm of traditional culture.
Ibyatumye Habaho
The design inspiration for Moon and Chess comes from the famous Chinese painting Prosperous Suzhou and chess culture. By combining these two elements, the designer aims to integrate traditional cultural elements with modern aesthetics, creating a unique visual effect. Meanwhile, Prosperous Suzhou depicts the flourishing period of Suzhou in ancient times. It not only showcases the bustling markets of Suzhou but also vividly presents rich contents representing Suzhou culture, such as imperial examinations, traditional Chinese opera and music, wedding customs, and garden art, etc.
Igihe cy'Umushinga
Time: 20230601-20230920
Address: Suzhou
Uburyo bw'Imikorere
The highlight of Moon and Chess lies in its combination of table and chessboard functionalities. By disassembling and combining from different dimensions, the overall interactivity and fun of the gift box are enhanced. When people open the packaging, they can place the inner box on top of the unfolded outer box, creating a table for enjoying tea. When flipping the tabletop, users can arrange the chess pieces on it and begin an exciting game of chess playing. This design not only increases the practicality of the packaging but also provides people with more interactive and entertaining ways to enjoy the product.
Patente
none
Abagize Itsinda
Qi Bin
Chen Di
Zheng Qi
Zhao Qingqing
Abafotoye
Image #1: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #2: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #3: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #4: Photographer Chen Di, Sun Sheng, Variations, 2023.
Image #5: Photographer Chen Di, Sun Sheng, Variations, 2023.

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