Vintagience Ipaki y'Icupa rya Sake na Hisamichi Kasai

Umushinga Vintagience Ipaki y'Icupa rya Sake wa Hisamichi Kasai ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

IfezaIpaki· 2024

Vintagience Ipaki y'Icupa rya Sake

na Hisamichi Kasai

Umukiriya: Shunbin inc.

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #157708

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Vintagience Ipaki y'Icupa rya Sake

Vintagience ni igishushanyo cy'ipaki y'icupa rya sake ya kera y'Ubuyapani isaza ikoresheje uburyo bwa siyansi. Ishusho y'icupa yibutsa amacupa ya kera y'imiti, ihuza uburyo bwo gusaza na siyansi. Ikirango cy'icupa gifite amabara ahinduranya asa n'urumuri, akozwe hakoreshejwe ubuhanga bwo gucapa bwa prisme, kigaragaza guhuzwa kw'imyaka myinshi, uburyo bwa siyansi bwo gusaza n'ubwitonzi bw'umwenga. Inyuguti zacapwe hakoreshejwe foil, mu gihe ikimenyetso ndanga n'inshinge z'isaha byakozwe mu buryo bw'ubutumburuke (embossing). Inshinge z'isaha zigereranya iyicuma ry'igihe rikomeza mu gihe cyo gusaza. Agasanduku gakomeye gakoresha foil ya holographique ihindura ibara bitewe n'imfuruka y'urumuri.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Vintagience Ipaki y'Icupa rya Sake ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Vintagience Ipaki y'Icupa rya Sake biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Vintagience Ipaki y'Icupa rya Sake ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: This vintage sake is aged using scientific methods by a sake brewery in Iga (a ninja village in Japan). Sake of various qualities are aged, and the flavors of different storage methods are monitored. Changes in flavor caused by water pressure and vibrations are meticulously analyzed in pursuit of flavors not found in conventional aged sake. The design aims to challenge unexplored territories of sake by fusing the aging process with science, to create and develop a new sake culture.
Ibipimo n'Ipaki: Bottle size: 100mm (W) x 224mm (H) x 69mm (D)
Box size: 132mm (W) x 239mm (H) x 103mm (D)
Ibibazo Fatizo: Sake, Japanese Sake, Vintage Sake, Package design
Ikoranabuhanga ryo Guteza Imbere: To beautifully showcase the gradient on the label, a special printing technique called prism printing was used to create a luminous effect. The letters are all foil-stamped, and the symbol mark and clock hands are embossed to create a sense of luxury. The rigid box uses holographic foil that changes color depending on the angle from which light hits it, expressing the design concept of "gradation of aging."
Ikibazo cy'Ishusho: For the sake breweries, they found it challenging to convey the value of their excellent quality aged sake, which had been aging for decades. To solve this, we devoted much time on developing our brand. We focused on how Japanese aged sake was crafted based on scientific principles and developed the brand concept "Vintage x Science." This concept allowed us to create a design that can convey the product's value.
Ubushakashatsi: The conventional design of Japanese sake typically features a tall 720ml bottle with labels bearing the brand name written in Japanese calligraphy. We aimed to break away from such stereotypes and pursue a new form of sake. We strive to enrich the value of Japanese sake by creating an innovative design that overturns the traditional image of Japanese sake, developing bottles that embody our concept, using sophisticated typography, and utilizing visual expressions that evoke the mystery of aging.
Ibyatumye Habaho: To encapsulate the aging process and science, we opted for a bottle reminiscent of antique medicine bottles. The gradation on the label embodies the unpredictable changes that occur in aging. It represents the blend of long years, scientific aging methods, and the brewer's passion. The clock hands symbolize the continuous passage of time during the aging process. The design incorporates Japanese aesthetics into the product's name and the symbol, which is inspired by traditional patterns.
Igihe cy'Umushinga: This brand launched in Iga, Japan, in November 2023.
Uburyo bw'Imikorere: This vintage sake, presented in elegant packaging, offers a special moment when poured slowly into a glass after uncorking. Whether enjoyed during a meal with loved ones at a restaurant or while relaxing alone at home, it's perfect for any occasion. It pairs well with various meat and fish dishes, enhancing the dining experience.
Patente: Trademark: 2023 Carrier Car Service Co., Ltd.
Abagize Itsinda: Creative Director: Hisamichi Kasai
Art Director: Hisamichi Kasai
Designer: Hisamichi Kasai
Project Manager: Hisashi Kobayashi
Producer: Takahide Toyonishi
Planner: Kenji Nakajima
Copywriter: Aki Kamei
Photographer: Katsumi Nakao, Yoshihiro Yamamoto
Abafotoye: Shunbin Co., Ltd.