Tamausagi Icyayi cyo mu Icupa na Hisamichi Kasai

Umushinga Tamausagi Icyayi cyo mu Icupa wa Hisamichi Kasai ni uwatsinze igihembo cyubahwa cyane 2024 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

IfezaIpaki· 2024

Tamausagi Icyayi cyo mu Icupa

na Hisamichi Kasai

Umukiriya: Shunbin inc.

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Ipaki

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Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Tamausagi Icyayi cyo mu Icupa

Tamausagi ni icyayi cy'Ubuyapani cyapakiwe mu icupa gitegurwa hakoreshejwe Uji Gyokuro, icyayi gikorwa hakurikijwe uburyo gakondo bwa Uji bw'i Kyoto. Icupa rifite ishusho yoroheje yahumekewe na wabi-sabi, ubuhanzi bw'Ubuyapani bushingiye ku buryohereye bw'ibintu byoroheje. Ikimenyetso cyaryo ni urukwavu rwayoboye imana irinda Uji. Icupa rigaragaza ijoro ry'ukwezi rifite ibicu byoroheje, bikaba bishushanya uburyo bwa Gyokuro bwo gukingira amababi y'icyayi izuba. Ryashyizweho imitako y'izahabu ifite uburyo bukakaye ku ruhu no kubengerana gucishirije. Icupa ry'umukara rikumira urumuri kandi rikarinda icyayi. Idirishya ry'uruziga ku isanduku rigaragaza ikimenyetso cy'urukwavu.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Tamausagi Icyayi cyo mu Icupa ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Tamausagi Icyayi cyo mu Icupa biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Tamausagi Icyayi cyo mu Icupa ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: Tamausagi is a bottled Japanese tea brewed with "Uji Gyokuro," a tea produced using Kyoto's traditional Uji tea manufacturing technique. Japanese tea is often served for free in many restaurants in Kyoto and all over Japan. We developed Tamausagi to provide delicious tea to increase the value of Uji tea and to promote its production.
Ibipimo n'Ipaki: Bottle size: Diameter 52mm x Height 196mm
Box size: Width 145mm x Height 242mm x Depth 75mm
Ibibazo Fatizo: Tea, Japanese Tea, Green Tea, Uji Gyokuro, Package design
Ikoranabuhanga ryo Guteza Imbere: To evoke the prestige and exclusive luxury of Kyoto, we applied special gold designs to the bottle. With a rough texture and subdued gleam, the gold exudes a strong presence. A black bottle, which blocks light, was used to protect the tea's quality. We added a circular window to the packaging to allow the rabbit symbol on the bottle to be seen. Inspired by the Gyokuro cultivation method of shading tea leaves from sunlight, we depict a moonlit night with thin clouds.
Ikibazo cy'Ishusho: Due to the risk of the bottle falling over during filling at the factory, it was necessary to adjust the shape of the bottle finely. The most challenging task was to balance functionality with art: to have a design that evokes the simplicity of Japan's beauty without impeding the filling process. Additionally, we spent significant time meticulously designing the bottle's visual appeal to ensure that it is beautiful from every angle.
Ubushakashatsi: We were conscious of the design to enhance and capitalize on the value of Japanese tea itself, which until now has been offered free of charge. Also, the design aims to create a brand of tea that can be served on special occasions, such as a welcome drink or as a non-alcoholic beverage for those who cannot drink alcohol at an event.
Ibyatumye Habaho: The bottle has a simple form inspired by Japan's aesthetic of simplicity, known as wabi-sabi. The symbol comes from a rabbit, which guided the guardian god of Uji and looked back to ensure the god was following. The bottle's design, which evokes the image of a moonlit night with thin clouds, represents the Gyokuro tea's cultivation method of shading the leaves from the sun. Traditional Japanese patterns, reminiscent of Uji tea's long history, are incorporated into the clouds' design.
Igihe cy'Umushinga: This brand was launched in Kyoto, Japan in September 2020.
Uburyo bw'Imikorere: Simply open the bottle and pour a glass to enjoy Japanese tea of the highest quality. The bottle design, with its rabbit motif, adds an elegant flair to the table, and when poured into a glass, the tea's beautiful, vibrant golden color catches your eye. The design is perfect for a special time with a loved one or as a gift.
Patente: Trademark: 2023 Kyoto Tea Cooperative
Abagize Itsinda: Art Director: Hisamichi Kasai
Designer: Hisamichi Kasai
Producer:Nobuyuki Muro
Planner: Rina Yatsugaki
Photographer: Yoshihiro Yamamoto
Abafotoye: Shunbin Co., Ltd.