Starka Wildside Igishushanyo cy'Icupa n'Amakarita by Asta Kauspedaite is a highly esteemed winner of the very prestigious 2024 Igihembo cya A' Design Award cya Ifeza in Igishushanyo cy'Ipaki Competition Category.
IfezaIpaki· 2024
Starka Wildside Igishushanyo cy'Icupa n'Amakarita
Client: MV Group
Igihembo cya A' Design Award cya Ifeza Winner in Ipaki Category
Verified Award Winner
Verify Award Status for #158842The Design
About Starka Wildside Igishushanyo cy'Icupa n'Amakarita
Umuryango wa Starka, ushingiye ku muco utera imizi, ufite umunyamuryango mushya - Starka Wildside itangaje kandi igezweho. Imiterere y'uburyohe yatunganijwe mu bihe byinshi, ubu yongeweho uburyohe butitekerejwe bw'imbuto z'ishyamba zirabura. Mu rwego rwo kuguma mu binyobwa gakondo, igishushanyo cy'ipaketi ya uyu mubyara rigamije kwerekana impinduka nshya no mu mashusho. Inkware yabaye ikimenyetso cy'umuryango wa Starka, iyu nshuro yahinduwe isura y'urubuto idasanzwe.
The Recognition
About the Igihembo cya A' Design Award cya Ifeza
Starka Wildside Igishushanyo cy'Icupa n'Amakarita ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Starka Wildside Igishushanyo cy'Icupa n'Amakarita biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Starka Wildside Igishushanyo cy'Icupa n'Amakarita ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The "Starka" family, which is based on deep-rooted tradition, has a new member. The youthfully daring "Starka Widside". Cultivated over the ages, the flavor characteristics have now been complemented by the unexpected aftertaste of wild blackberries.
- Dimensions & Packaging
- Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
- Tags
- Lithuanian, Starka, wild, stork, ethnographic, design, MV GROUP, Stumbras, Studija Creata
- Production Technology
- Glass bottle. Flexo printing.
- Design Challenge
- The stork character, which has become a symbol of the Starka family, required a special youthful appearance this time. Traditionally fashioned in the style of old etchings. Only this time, he is a youthful, wild traveller. His wind-blown hair and the details of his outfit make it clear that he knows his way around the modern world.
- Research
- Staying within the territory of traditional beverages, the design of the packaging for this product aims to convey a gust of fresh air in the visuals as well. Bolder color combinations are used to reveal the taste qualities. The foil elements glimmer with a rarer copper shade.
- Inspiration
- Everyone has something wild, unique and special hidden deep inside. Dare to discover your secret character. Face your wild side.
- Project Duration
- Stumbro Starka Wildside was updated in 2023.
- Operation Flow
- With its unexpected form, "Starka Wildside" is inviting you to experience more, in a bolder, more real way.
- Image Credits
- Edgaras Marozas (http://www.krop.com/edgarasmarozas/)
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