Good Life by Gina Ibikoresho byo Kwisiga na Antonia Skaraki

Umushinga Good Life by Gina Ibikoresho byo Kwisiga wa Antonia Skaraki ni uwatsinze igihembo cyubahwa cyane 2025 Igihembo cya A' Design Award cya Buronze mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

BuronzeIpaki· 2025

Good Life by Gina Ibikoresho byo Kwisiga

na Antonia Skaraki

Umukiriya: A|S Strategy, Branding & Communication

Uwatsinze Igihembo cya A' Design Award cya Buronze mu Cyiciro cya Ipaki

14,101

Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #163790

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Good Life by Gina Ibikoresho byo Kwisiga

Ipakiti ya Serum igaragaza guhuza neza hagati y'ibidukikije n'ubumenyi bwa siyansi, bigaragazwa n'ikimenyetso cy'alshemie y'Abagereki cy'umunyu, gihagarariye isuku. Kubera ibintu byinshi by'umwimerere, ibishushanyo byerekana ubwera bw'ibicuruzwa n'isano yabyo n'isi. Biturutse ku mbaraga z'izuba no ku mabara ya serum ubwayo, logo iratangaza uruziga rushimishije rw'urumuri, ruhagarariye izuba, isura, n'isi. Ipakiti yerekana filozofiya y'Abagereki yuzuye, ihuza ibice biva mu mbuto, indabyo, imizi, n'imbuto z'ibimera, byerekana ihame ry'impinduka n'imbaraga z'ubuzima.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Buronze

Good Life by Gina Ibikoresho byo Kwisiga ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Good Life by Gina Ibikoresho byo Kwisiga biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Good Life by Gina Ibikoresho byo Kwisiga ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: "The Serum" pack is a fusion of nature and science, represented by the alchemical symbol "Θ" for salt, which signifies purification. Its 99.69% natural content is reflected in the design’s purity and simplicity, while the pack itself is 100% recyclable, emphasizing sustainability. The radiant circular logo symbolizes the sun, face, and earth, uniquely capturing the holistic Greek philosophy. This design emphasizes transformation, linking the elements of nature with modern skincare innovation.
Ibipimo n'Ipaki: Box dimensions, 66mm x 42mm x 152mm
Ibibazo Fatizo: Serum, cosmetics, life, glass, case, sustainable.
Ikoranabuhanga ryo Guteza Imbere: The design of "The Serum" packaging was crafted using a combination of sustainable materials, including recycled paper and biodegradable plastics, ensuring environmental responsibility. We employed digital prototyping to visualize concepts rapidly and utilized 3D printing for physical models, allowing us to assess ergonomics and aesthetics effectively. Techniques such as user-centered design and iterative testing guided our process, incorporating valuable feedback from focus groups. This methodology ensured that every element, from the vial to the box, harmonized in both functionality and visual appeal, enhancing user experience while minimizing ecological impact.
Ikibazo cy'Ishusho: The hardest part of this design activity was balancing aesthetics with functionality and sustainability. While we aimed to create an elegant and visually striking package for "The Serum," we also faced challenges in selecting eco-friendly materials that could protect the serum effectively. Additionally, ensuring that the design resonated with target users while meeting their practical needs required extensive iterations and feedback. Striking this balance between beauty, usability, and environmental responsibility was a complex process that demanded careful consideration and creative problem-solving.
Ubushakashatsi: The packaging design for "The Serum" reflects a comprehensive design research process dedicated to enhancing user experience. We conducted qualitative research to understand consumer perceptions and needs regarding skincare products. The aim was to create a packaging solution that is both visually appealing and functional.
We employed user interviews, competitive analysis, and focus groups to gather diverse perspectives. Techniques included surveys, prototyping, and usability testing; tools like Adobe Photoshop and Adobe Illustrator were utilized for design mock-ups. Our target participants included skincare enthusiasts and industry professionals. The research revealed preferences for sustainable materials and elegant aesthetics. We discovered that packaging significantly influences purchasing decisions, prompting a design that merges luxury with eco-friendliness.
This approach not only elevates The Serum's market position but also promotes sustainable practices in the beauty industry, showcasing the vital link between thoughtful design and positive societal impact.
Ibyatumye Habaho: The inspiration is drawn by the holistic Greek philosophy around nature, the healing power of the sun and the perfect balance of the circle.
Igihe cy'Umushinga: The project started in August 2022 in Athens and finished in May 2023 in Athens
Uburyo bw'Imikorere: The user opens the pack as if it is a coffee table book. The book of knowledge. The product is being discovered in layers. Inside a special pocket there is a small card with a spiritual quote.
Abafotoye: Image #1 : Photographer Andreas Deskas, Optional Image #1 Photographer Andreas Deskas, Optional Image #2 Photographer Andreas Deskas, Optional Image #3 Photographer Andreas Deskas.