Kanade Japanese Imipaka by Yuko Takagi is a highly esteemed winner of the very prestigious 2025 Igihembo cya A' Design Award cya Ifeza in Igishushanyo cy'Ipaki Competition Category.

IfezaIpaki· 2025

Kanade Japanese Imipaka

by Yuko Takagi

Igihembo cya A' Design Award cya Ifeza Winner in Ipaki Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Kanade Japanese Imipaka

Igishushanyo cy'imipaka ya Kanade, inzoga y'ubuhanga y'Ubuyapani yo mu rwego rwo hejuru, gikomoka ku bwiza gakondo kugira ngo gigaragaze uburyohe bwiza kandi busanzwe bw'iki gicuruzwa. Cyahumekewe n'igitekerezo cy'ubwumvikane, igishushanyo gikoresha impapuro za washi zihariye zifite udukingi tumurika, gikora itandukaniro hagati y'ubudakayangana n'ukumurika kutagaragara cyane kugira ngo hagaragare ikumva ry'ubuhanga bw'intoki. Amashusho y'amabara yakozwe n'amazi n'inyandiko nziza zanditswe n'intoki zongera ingaruka y'ubuhanga bw'intoki, mu gihe imyandikire ihariye yongeraho uburanga bugezweho ariko bushingiye ku muco. Igisubizo ni imipaka ihuza gakondo n'ibitekerezo bigezweho kugira ngo bikundwe ku isi hose.

The Recognition

About the Igihembo cya A' Design Award cya Ifeza

Kanade Japanese Imipaka ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Kanade Japanese Imipaka biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Kanade Japanese Imipaka ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Kanade embodies Japan's traditional craftsmanship in liqueur-making. Drawing inspiration from Suntory’s renowned whiskey line, it incorporates a Kanji character to align with the House of Suntory aesthetics. Designed for both local and global audiences, Kanade offers a distinctly Japanese appeal with worldwide resonance.
Dimensions & Packaging: 700ml
Tags: #packagedesign, #packaging, #branding, #Japanese, #Japan, #liqueur, #alcohol, #drink, #craft, #handcrafted, #natural, #brandidentity
Production Technology: The packaging employs custom washi paper featuring subtle glossy fibers to balance matte softness with refined shine. It includes a handwritten calligraphy logo, a custom typeface, and watercolor paintings representing each flavor. This meticulous approach highlights the artisanal quality and premium positioning of the liqueur.
Design Challenge: Achieving a balance between a distinctly Japanese design and global appeal was challenging. The development of original washi paper that maintained its natural texture during printing required minimal digital intervention. The paper's fine glossy fibers blend a matte texture with subtle shine, enhancing the tactile experience and emphasizing the handcrafted quality.
Research: We conducted field testing in a bar and spoke with bartenders to understand how the bottle’s design impacts usability and perception. Insights from their feedback led to design adjustments for ease of pouring and tactile elements, ensuring a balance between aesthetic appeal and functionality for both bartenders and consumers.
Inspiration: The inspiration came directly from experiencing the liqueur itself. Its delicate, natural taste evoked imagery of soft, flowing watercolors—an artistic representation of Japanese subtlety and harmony. This led to a design that visually reflects the product’s smooth, sophisticated flavor using handcrafted textures and organic elements.
Project Duration: 1 year, Tokyo
Operation Flow: Consumed neat, on the rocks, or in cocktails.
Patents: Yuko Takagi
Image Credits: Yuko Takagi