Zahabu Ipaki · 2025
Mountain Dew Hard Dew 2024 Ipaki y'Ibinyobwa Bisindisha
by PepsiCo Design and Innovation
- Igihembo cya A' Design Award cya Zahabu 2025 in Ipaki
- Estimated Number of Design Views: 4,247,344
- Verification code 4000EFF4AE · Verify this award
Colors
About Mountain Dew Hard Dew 2024 Ipaki y'Ibinyobwa Bisindisha
Hard Dew 2024 ni igishushanyo cy'ipaki y'ikinyobwa gisindisha cyiteguye kunyobwa cyakozwe ku bakuze. Iri shusho rikomeza imbaraga z'ikirango cya Mountain Dew mu buryo bugenewe abantu bakuru. Verisiyo ya Leta Zunze Ubumwe za Amerika ishingiye ku buhanzi bw'amashusho ashushanywa ku mubiri (tattoo) y'abagenzi ba moto. Verisiyo ya Aziya-Pasifika iteza imbere igitekerezo kimwe binyuze mu kiyoka, ikindi kintu gisanzwe gishushanywa ku mubiri. Ikiyoka cyerekanwa mu ibara ry'ubururu bwaka n'icyatsi kibengerana kugira ngo igikoresho gihabwe imiterere ikomeye kandi ifite ubuzima. Iyi paki igamije kwereka abanywi bakuru imyifatire y'ikirango bamenyereye.
About the Igihembo cya A' Design Award cya Zahabu
Mountain Dew Hard Dew 2024 Ipaki y'Ibinyobwa Bisindisha ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Mountain Dew Hard Dew 2024 Ipaki y'Ibinyobwa Bisindisha biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Mountain Dew Hard Dew 2024 Ipaki y'Ibinyobwa Bisindisha itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.
Press Kit
- Unique Properties
- The Mountain Dew faithful around the world like to live it up every day and every night. For passionate Dew drinkers with a taste for fun, we redefined the meaning of “Do the Dew” by giving adults the chance to say hard yes to HARD DEW.
- Inspiration
- Channeling the iconic MTN DEW energy, we set our sights on a new adult-oriented avatar that could extend the attitude to HARD DEW. The lively U.S. design took inspiration from biker tattoos — a jumping-off point for the Asia-Pacific design, which landed on another popular tattoo design: dragons. In bright blue and glimmering green, the fierce, fantastical creature helped add some fire to the new ready-to-drink alcoholic beverage.
