Fenvee Essence Igikorwa Nyamukuru: Ipaki y'Uburanga bw'Impumuro by Xian Yan is a highly esteemed winner of the very prestigious 2025 Igihembo cya A' Design Award cy'icyuma in Igishushanyo cy'Ipaki Competition Category.
IcyumaIpaki· 2025
Fenvee Essence Igikorwa Nyamukuru: Ipaki y'Uburanga bw'Impumuro
by Xian Yan
Client: Shanghai University of Engineering Science
Igihembo cya A' Design Award cy'icyuma Winner in Ipaki Category
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The Design
About Fenvee Essence Igikorwa Nyamukuru: Ipaki y'Uburanga bw'Impumuro
Umwandiko w'Igitabo: Fenvee Essence ni igishushanyo cy'ipaki y'impumuro cyahumekewe n'imigenzo y'imiterere y'imbago za za dirishya za gakondo zo mu Bushinwa. Iyi paki ipima 55 mm mu bugari, 55 mm mu bujyakuzimu na 170 mm mu burebure. Hakoreshejwe impapuro zifite ubwoko bw'imisusire, kandi imiterere yoroheje igabanya ingano y'ubwoya n'ifuro bikenewe. Igikorwa cyo gucapa no gushushanya mu buryo bw'kwimura hejuru byerekana neza utubari duto kandi bigatuma habaho umukino w'urumuri n'igicucu uhinduka uko paki inyeganyega. Uburyo bwo gukingura buhoro buhoro bwo bwongera ku burambe bw'ukwikorera. Iki gishushanyo gihuza umurage w'umuco n'ibikoresho bidasenya ibidukikije.
The Recognition
About the Igihembo cya A' Design Award cy'icyuma
Fenvee Essence Igikorwa Nyamukuru: Ipaki y'Uburanga bw'Impumuro ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Fenvee Essence Igikorwa Nyamukuru: Ipaki y'Uburanga bw'Impumuro biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Fenvee Essence Igikorwa Nyamukuru: Ipaki y'Uburanga bw'Impumuro yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This fragrance packaging blends traditional Chinese elements with modern design, inspired by architectural lattice patterns. It symbolizes natural harmony through light and shadow, reflecting the fragrance’s flow. Eco-friendly materials minimize ink and glue, enhancing sustainability and tactile elegance, while the minimalist structure embodies the brand's commitment to cultural heritage and eco-conscious luxury.
- Dimensions & Packaging
- Packaging dimensions: Width 55 mm x Depth 55 mm x Height 170 mm. The design is compact yet elegant, with a premium feel achieved through the careful selection of materials and textures. The packaging includes a unique opening mechanism that further enhances the tactile experience, while the eco-friendly materials ensure that the packaging is both durable and sustainable.
- Tags
- Fragrance Packaging, Eco-friendly Design, Sustainable Materials, Chinese Aesthetics, Traditional Elements, Luxury Packaging, Premium Experience, Cultural Heritage, Minimalist Design, Elegant Packaging.
- Production Technology
- The design integrates sustainable materials such as textured paper, carefully selected to enrich both the tactile and visual experience. A minimalist approach ensures that the use of ink and glue is minimized, while the combination of traditional aesthetics with modern techniques creates a premium and eco-friendly product. Advanced printing and embossing techniques were employed to highlight the intricate details and create the play of light and shadow.
- Design Challenge
- The main challenge was to blend traditional Chinese aesthetics with modern design principles while maintaining sustainability. The project required balancing intricate cultural symbols with a minimalist approach, ensuring that the packaging was both visually compelling and eco-friendly. Overcoming the constraints of using sustainable materials without sacrificing luxury or tactile quality posed a significant creative and technical challenge.
- Research
- The research aimed to explore how traditional Chinese design elements could be integrated into modern luxury packaging while emphasizing sustainability. The methodology involved examining historical Chinese aesthetics, current design trends, and consumer preferences for eco-friendly packaging. Data was collected through market research, materials testing, and expert interviews. The findings highlight the importance of creating packaging that not only reflects cultural heritage but also aligns with modern consumers' values of sustainability and luxury.
- Inspiration
- The design draws inspiration from the rich cultural heritage of Chinese architecture, particularly the intricate patterns of window lattices. This symbolic element captures the idea of natural harmony and the flow of fragrance. The use of sustainable materials reflects a modern desire to balance elegance with eco-consciousness, resulting in a packaging solution that aligns with the brand’s values of luxury, sustainability, and cultural depth.
- Project Duration
- The project started in April 2024 in Shanghai and finished in January 2025 in Shanghai.
- Operation Flow
- The packaging offers a seamless user experience with a smooth and intuitive opening mechanism, reflecting the brand’s high standards of design. The interplay of light and shadow is activated through the natural movements of the consumer, enhancing the sensory appeal and drawing attention to the fragrance’s essence. The design ensures that each interaction feels sophisticated and harmonious, enhancing the overall product experience.
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