Zahabu Ipaki · 2025
Yanghe Naked Bottle Liquor Ipaki y'Icupa rya Baijiu
by Liandong Zhang and Xueqian Zhang
- Igihembo cya A' Design Award cya Zahabu 2025 in Ipaki
- CLIENT: Jiangsu Yanghe Distillery Co., Ltd
- Estimated Number of Design Views: 140,629
- Verification code 8C5F151B94 · Verify this award
Colors
About Yanghe Naked Bottle Liquor Ipaki y'Icupa rya Baijiu
Yanghe Naked Bottle Liquor ni igishushanyo cy'ipaki y'icupa rya baijiu, inzoga y'Abashinwa yakuwe mu buryo bwo gutubura. Icupa ry'ikirahure cya kristali rihuza ishusho gakondo y'icupa rimeze nk'urubuto rwa prune n'imirongo yoroheje kandi igezweho. Imiterere isa n'ihembe ry'ihene iri ku icupa yerekeza ku ishusho gakondo y'ihene ikoreshwa n'iryo rango. Akapapuro kameze nk'ikinyugunyugu karagumishijwe kandi karanonosorwa, gafite imirongo yoroheje n'ihuriro ry'amabara agaragaza kwifata. Ibara ry'ubururu bwibumba ry'icupa rigaragara neza ku byiciro by'amaduka. Iki gishushanyo kigamije guha inzoga y'icupa risanzwe agaciro kagaragara ko hejuru n'umwirondoro w'irango usobanutse. Icupa rifite ibipimo bya milimetero 76 kuri 76 kuri 257.
About the Igihembo cya A' Design Award cya Zahabu
Yanghe Naked Bottle Liquor Ipaki y'Icupa rya Baijiu ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Yanghe Naked Bottle Liquor Ipaki y'Icupa rya Baijiu biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Yanghe Naked Bottle Liquor Ipaki y'Icupa rya Baijiu itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.
Press Kit
- Unique Properties
- Yanghe and Yanghe Daqu have a glorious historical honor. The design elements are retained in the classic "butterfly label" shape optimization, highlighting the simple lines and color combinations in the design details. And finally presented a design effect of combining traditional classic and fashionable simplicity. The bottle color of blue-green in the white liquor shelf is an obvious differentiation, which instantly catches the eye of consumers, display effect is outstanding.
- Dimensions & Packaging
- bottle: 76mm*76mm*257mm, 520g;
box: 253mm*253mm*267.5mm, 860g - Tags
- Yanghe, Naked Bottle Liquor, Classic, Elegant
- Production Technology
- With the core concept of ''avenue to simplicity, historical glory'', Yanghe Naked Bottle Liquor perfectly integrates the classic liquor bottle shape with futuristic lines. The crystal glass bottle is like liquid moonlight, and the unique goat-horn structure of the bottle alludes to the classic "goat" pattern of Yanghe. This revolutionary bottle combines traditional packaging ideas with zero-redundancy design to embrace quality. When oriental craftsmanship meets modern aesthetics, it redefines the new paradigm of baijiu aesthetics with cultural self-confidence and excellent quality.
- Design Challenge
- The key challenge is to determine the design features, and it is difficult to control the collision between traditional and fashionable styles and the choice between the two. Considering the glorious historical honor of Yanghe and Yanghe Daqu, the design elements are retained in the classic "butterfly label" shape optimization, highlighting the simple lines and color combinations in the design details. And finally presented a design effect of combining traditional classic and fashionable simplicity.
- Research
- In order to solve the current situation of Cheap feeling of naked bottle liquor, Yanghe Naked Bottle Liquor replicates the classic and makes a sense of value, reshaping the brand base, which is the purpose of our design.
- Inspiration
- The product was designed around four key concepts, "the nostalgic spirit of modernity, the unfamiliar sense of deja vu, the industrial customized style, and the more value-added basal products". The packaging continues the classic elements of the plum bottle and butterfly label, with a retro and graceful quality that highlights the product's fashion sense, strengthens consumers' brand recognition of Yanghe, rediscovers the Yanghe gene, and pays homage to the classics.
- Project Duration
- From November 2024 Nanjing, Jiangsu, China
- Operation Flow
- The product was designed around four key concepts "the nostalgic spirit of modernity, the unfamiliar sense of deja vu, the industrial customized style, and the more value-added basal products", with a retro and graceful quality that highlights the product's fashion sense.
- Image Credits
- Jiangsu Yanghe Distillery Co., Ltd
