Heinberg Igikoresho cy'Ibinyobwa by Wallrus Design Studio

Heinberg Igikoresho cy'Ibinyobwa by Wallrus Design Studio is a highly esteemed winner of the very prestigious 2025 Igihembo cya A' Design Award cy'icyuma in Igishushanyo cy'Ipaki Competition Category.

IcyumaIpaki· 2025

Heinberg Igikoresho cy'Ibinyobwa

by Wallrus Design Studio

Client: Heinberg Co.

Igihembo cya A' Design Award cy'icyuma Winner in Ipaki Category

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Colors

The Design

About Heinberg Igikoresho cy'Ibinyobwa

Heinberg ni igishushanyo cy'ifunika ry'icupa cyakozwe ku bw'icyayi cy'ingufu (energy drink). Izina ryerekeza ku musozi uhambaye, kandi ibishushanyo byerekana imisozi n'amazi atemba mu buryo bworoshye kandi butagoranye, bishushanyijwe n'imirongo yoroheje kandi itemba neza. Ishusho ituje igamije kwerekana ukuri, imbaraga n'ubusugire bw'ibidukikije. Icupa rifite ubunini bwa milimetero 220 ku 85 ku 85, kandi ryashushanyijwe mu buryo bworoshye buhuye n'ikiganza kugira ngo ryoroshye gutwarwa. Isaro rifunga hakoreshejwe uburyo bwo kuzinga (screw-top lid) kugira ngo hirindwe uko ibinyobwa byavamo. Itiketi y'ipfundo (shrink label) ikoreshwa yerekana ibishushanyo, kandi irimo urwego rurinda icyayi ku mirasire y'izuba.

The Recognition

About the Igihembo cya A' Design Award cy'icyuma

Heinberg Igikoresho cy'Ibinyobwa ni uwegukanye Igihembo cya A' Design Award cy'icyuma, ishimwe ry'agaciro ritangwa ku bishushanyo byiza bihuza ibyo umwuga n'inganda bikeneye ku bihangano byashushanyijwe neza. Abegukanye icyuma bagaragaza ubuhanga bukomeye, ubumenyi bwihariye, imyumvire y'inzobere n'ubushobozi bwo guhanga bw'ababikoze. Heinberg Igikoresho cy'Ibinyobwa biteganyijwe ko izaba igihangano cyubahwa, gishimwa kandi gikundwa, gifatika kandi gifite udushya. Iki gishushanyo cyegukanye icyuma gihuza uburyo bwiza bukoreshwa mu nganda kandi gifite ibiranga bya tekiniki bifite ubushobozi, bifatanye n'ubumenyi n'impano. Heinberg Igikoresho cy'Ibinyobwa yubahwa kubera gukora neza, kandi yashushanyijwe kugira ngo inoze ubuzima, ifashe gutuma isi iba nziza.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This design is not only visually appealing but also functional and sustainable, aiming to create a unique experience for the consumer. Hienberg is a premium drink that combines authentic flavors with high quality, and its packaging reflects these values.
Dimensions & Packaging: 220 mm x 85 mm x 85 mm
Tags: Label Shrink, Energy Drink
Production Technology: Label Shrink
Design Challenge: To further protect the product, the packaging includes a UV-protective layer that shields the beverage from sunlight.
Research: The bottle is designed to fit comfortably in hand and is easy to carry. The screw-top lid prevents leaks
Inspiration: Hienberg means "majestic mountain", and this name has inspired our packaging design. Our goal was to convey a sense of authenticity, strength, and nature to the consumer.
Project Duration: The project started in March 2023 in Tehran and finished in September 2024 in Tehran.
Operation Flow: The packaging features minimalist designs of mountains and waterfalls, evoking a sense of calm and authenticity. These designs are created with soft, flowing lines to align with the Hienberg brand.
Team Members: Design Director: Matin Mirzaei
Image Credits: Photographer: Iman Alemozaffar