Zahabu Ipaki · 2026
Chuehfeng Hami Melon Wine Imipira y'inzoga
by Yisong Hu
- Igihembo cya A' Design Award cya Zahabu 2026 in Ipaki
- CLIENT: Shijiazhuang Xianxing Brand Design Co., Ltd.
- Estimated Number of Design Views: 4,342,080
- Verification code 706192BC5C · Verify this award
Colors
About Chuehfeng Hami Melon Wine Imipira y'inzoga
Ipfundikira ry'inzoga ya melon ya Hami yitwa Chuehfeng rihuza umuco w'akarere w'umujyi wa Hami wo mu ntara yigenga ya Xinjiang Uygur n'agaciro gakomeye k'igicuruzwa, kigaragaza umurage w'Inzira ya Silk. Rihindura ibiribwa byihariye by'aho mu Nzoga y'Umupaka igereranya umuco w'Inzira ya Silk, hakoreshejwe ibikoresho bitangiza ibidukikije n'ipfundikira ry'icupa rishya rikoreshwa nk'aho ryafata imibavu. Ikoranabuhanga rya smart labeling rihuza gakondo n'iterambere rya kijyambere, ritanga igishushanyo cy'ipfundikira cy'ubwiza bwo hejuru gifite imikorere myinshi.
About the Igihembo cya A' Design Award cya Zahabu
Chuehfeng Hami Melon Wine Imipira y'inzoga ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Chuehfeng Hami Melon Wine Imipira y'inzoga biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Chuehfeng Hami Melon Wine Imipira y'inzoga itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.
Press Kit
- Unique Properties
- It transforms the local specialty into a "Frontier Wine" symbolizing Silk Road culture, using eco-friendly materials and an innovative bottle cap that doubles as an incense holder. Smart labeling technology merges tradition with modern innovation, delivering a high-quality, multifunctional packaging design.
- Dimensions & Packaging
- 170 mm x 170 mm x 50 mm
RFID smart tags
Asymmetrical box design
Distinctive bottle cap - Tags
- CHUEHFENG Hami melon wine, Yisong Hu
- Production Technology
- Embedded RFID smart tags, powered by advanced sensing technology, let users scan with their phone or device to access a dedicated product page with details like product ID, price, manufacturer, and origin. This helps users dive into the Silk Road history, cultural meaning of the packaging design, and the product’s story. Blending digital and interactive features boosts transparency, enhances user experience, and strengthens product interactivity.
- Inspiration
- This packaging design draws inspiration from Silk Road culture and Hami City's regional characteristics. It features a unique opening mechanism with eco-friendly materials and a bottle cap that doubles as an incense holder. Smart RFID tags provide interactive user experiences and cultural insights. This innovative design blends tradition with technology, enhancing the cultural value of regional products while promoting sustainability and user engagement.
- Project Duration
- The distinctive bottle cap design gives the bottle a striking identity and memorability, drawing inspiration from the ceremonial crown worn by emperors in China’s Han Dynasty. It incorporates a “scroll” element, vividly capturing the cultural imagery of the Silk Road. Once opened, the cap can be repurposed as an incense holder, seamlessly blending into various home settings while combining aesthetics with functionality.
- Operation Flow
- The unique asymmetrical box design, paired with a mechanism that slowly raises the wine bottle, breaks from traditional packaging with distinctive, highly recognizable style. The unboxing process feels ceremonial and surprising, creating a visually striking impression and enhancing the user’s emotional experience. The slow-rising mechanism minimizes impact during opening, reducing the risk of damage. As the box opens, the outer white casing, resembling the rising sun over the Tianshan Mountains, complements the bottle’s design, evoking the imagery of a desert sunset, seamlessly blending packaging with regional culture.
- Image Credits
- Image #1: Yisong Hu
Image #2: Yisong Hu
Image #3: Yisong Hu
Image #4: Yisong Hu
Image #5: Yisong Hu
