Pah Ji Hue Primary Function: Ipfundikizo ry'Icyayi na Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching

Umushinga Pah Ji Hue Primary Function: Ipfundikizo ry'Icyayi wa Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cya Ifeza mu Cyiciro cy'Ihiganwa cya Igishushanyo cy'Ipaki.

IfezaIpaki· 2020

Pah Ji Hue Primary Function: Ipfundikizo ry'Icyayi

na Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching

Umukiriya: PAH JI HUE' International Co;Ltd

Uwatsinze Igihembo cya A' Design Award cya Ifeza mu Cyiciro cya Ipaki

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Uwatsinze Igihembo Yemejwe

Emeza Uko Igihembo Gihagaze ku #94468

Sura Urubuga Reba kuri A' Design Award Itangazo ry'Ikinyamakuru Ikimenyetso cy'Igihembo

Amabara

Imigereranyo

Ibyerekeye Pah Ji Hue Primary Function: Ipfundikizo ry'Icyayi

Pah Ji Hue ni urukurikirane rw'ipfundikizo rwakozwe ku bwoko bw'icyayi gakondo cy'i Taiwan n'icyayi cy'imbuto cy'i Taiwan. Igikombe cy'icyuma kizengurutse gifite icyayi cy'imbuto, gihujwe n'imbuto zumye, kandi hejuru y'igikombe habumbaganye binyuze mu buhanga bwo kubaza. Agasanduku k'impapuro gafite icyayi gakondo kandi gafite amashusho yoroshye mu buryo bw'umujyi. Agasanduku k'ibiti gahuza ubwoko bw'ibicuruzwa byombi kandi gashobora no gukoreshwa nk'agasanduku ko kubika. Ipfundikizo zose zikorwa hakoreshejwe icapiro rya offset, hakiri ibyiciro bitandukanye byo gucapa ku buso bwazo. Uru rukurikirane rugaragaza uburyo bwo kunyunyuza icyayi mu buryo butuje kandi byoroshye.

Ishimwe

Ibyerekeye Igihembo cya A' Design Award cya Ifeza

Pah Ji Hue Primary Function: Ipfundikizo ry'Icyayi ni uwegukanye Igihembo cya A' Design Award cya Ifeza, ishimwe ridasanzwe ry'agaciro gakomeye ritangwa ku bishushanyo byo ku rwego rwo hejuru, byiza kandi bikora ku mutima. Abegukanye Ifeza ni ibihangano by'ubuhanga bukomeye kandi bifite guhanga kwinshi, bigaragaza ubuhanga bwimbitse, impano n'ubushishozi bw'ababihanze. Pah Ji Hue Primary Function: Ipfundikizo ry'Icyayi biteganyijwe ko izaba igihangano cy'icyitegererezo, gifite ubunyamwuga bukomeye n'udushya twimbitse. Iki gishushanyo cyegukanye Ifeza ni igihangano kizwi kandi gishimwa, gifasha kugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Pah Ji Hue Primary Function: Ipfundikizo ry'Icyayi ni igihangano benshi bifuza, gikangura ibyifuzo, gitanga amarangamutima meza kandi gitera igitangaza.

Inyuma y'Imigereranyo

Dosiye y'Itangazamakuru

Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.

Ibintu Bidasanzwe: With tea culture as the brand core, PAH JI HUE' augments cultural and creative tea products. The combination of Taiwan fruit tea and classic dried fruit creates the mellow and smooth taste, echoing with image of rounded can. Meanwhile, the simple and elegant illustration outlines the urban design style. The wooden box is adopted to share products of the two, realizing the effective integrated design and expansion of gift.
Ibipimo n'Ipaki: Wooden Box. 144mm x 280mm x 80mm
Paper Box. 104mm x 63mm x 130mm
Iron Box. diameter 125mm x height 60mm
Ibibazo Fatizo: Taiwan tea, Taiwan fruit tea, Tea package, Creative tasting tea, Tea gift series, Urban design
Ikoranabuhanga ryo Guteza Imbere: Offset print for packages, both iron and paper box. The top of iron box is convex via modeling. Different printing layers on the surfaces of the packages.
Ikibazo cy'Ishusho: 1. Broken the original concept of tasting tea.
2. The wooden box could fix two different types of the tea products. And it also could be regarded as storage box.
Ubushakashatsi: We went to tea plantation that PAH JI HUE' owned in the middle of Taiwan. In Nantou, we observed the process of tea making and tried to link with the visual package. We use the concept about drip coffee and original fruit flavor to transfer the form of package. From inside to outside, we would like to let buyer taste Taiwan tea in different way.
Ibyatumye Habaho: Different from the images of youth in the past, this series return to the essence of PAH JI HUE' in tea making. The professional and steady-going brand image is strengthened via brands of Taiwan classic tea and Taiwan fruit tea products.
Igihe cy'Umushinga: The package project started in March 2018 in Taiwan and finished in September 2019 in Taiwan.
Uburyo bw'Imikorere: Classic Taiwan Tea takes hand-brewed tea as the overall planning concept, and uses contracted design to convey the simple atmosphere of leisurely tasting tea.
Patente: Copyrights belong to PAH JI HUE' International Co;Ltd
Abagize Itsinda: General Director. Chung-Yuan Kuo
Designer. Wei-Jen Huang
Project Manager. An-Hui Ching
Illustrator. Sweet Core
Copyright. Ling Lin
Photographer. Yao Yang & Chih-Tan Lin
Film Editor. Jason Wong
Abafotoye: Image #1: Photographer Chih-Tan Lin, Creator Wei-Jen Huang, 2019
Image #2: Photographer Yao Yang, Illustrator Sweet Core, Creator Wei-Jen Huang, 2018
Image #3: Photographer Yao Yang, Creator Chung-Yuan Kuo & Wei-Jen Huang, 2018
Image #4: Photographer Yao Yang, Creator Chung-Yuan Kuo & Wei-Jen Huang, 2018
Image #5: Photographer Chih-Tan Lin, Illustrator Sweet Core, Creator Wei-Jen Huang, 2019