Zhengyuanpu Travellers Series Igikoresho cyo Gupakira Icyayi cya Pu Er by Luo Xing and Chen Juhua and Fu Yating

Zhengyuanpu Travellers Series Igikoresho cyo Gupakira Icyayi cya Pu Er by Luo Xing and Chen Juhua and Fu Yating is a highly esteemed winner of the very prestigious 2020 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Ipaki Competition Category.

BuronzeIpaki· 2020

Zhengyuanpu Travellers Series Igikoresho cyo Gupakira Icyayi cya Pu Er

by Luo Xing and Chen Juhua and Fu Yating

Client: Jinde Design

Igihembo cya A' Design Award cya Buronze Winner in Ipaki Category

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Verified Award Winner

Verify Award Status for #97130

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhengyuanpu Travellers Series Igikoresho cyo Gupakira Icyayi cya Pu Er

Zhengyuanpu Travellers Series ni igishushanyo cy'ibipakira icyapishwa gutwara, cyakorewe icyayi cya Pu'er, ikinyobwa gakondo cyo mu Bushinwa. Icyayi cya Pu'er akenshi kigurishwa mu buryo bw'amagorofa yatetswe afite ibiro 357, agomba gufungurwa hakoreshejwe icyuma cyihariye cy'icyayi mbere yo guteka. Iyi Travellers Series ikubiyemo agace gato ahubwo, bityo nta bikoresho bisabwa, kandi ipaki isabwa gusa gutabuka. Buri paki ipima milimetero 50 ku 85 ku 3, kandi ikorwa mu mpapuro za pamba. Uburyo bwo gushushanya hakoreshejwe gucengeza no gukuramo ibishushanyo, ndetse n'ikirango cy'ifeza, byashushanyije ishusho y'icyayi kandi bihuye n'ibyifuzo by'abaguzi bagenewe. Hatoranyijwe ibikoresho byizewe kandi byoroshye mu buryo bwo gukora.

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Zhengyuanpu Travellers Series Igikoresho cyo Gupakira Icyayi cya Pu Er ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Zhengyuanpu Travellers Series Igikoresho cyo Gupakira Icyayi cya Pu Er biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Zhengyuanpu Travellers Series Igikoresho cyo Gupakira Icyayi cya Pu Er ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Pu'er tea is one of the most traditional drinks in China and is currently the most popular among the business elite. Pu’er tea, sold molded into flat cakes, 357g per cake, 5g for each brewing of Pu'er tea.Tasting Pu'er tea requires a lot of tools, one of the most important tool is the tea pin, which function is to pry open the teacake.

The project adopts small size packaging, choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Dimensions & Packaging: 50mmX85mmX3mm
Tags: Portable , Pu'er tea packaging, Debossing，Travellers Series
Production Technology: Cotton Paper,Printing Technology -Embossing and Debossing,Foil Stamping
Design Challenge: The process of pressing a recess image using an un-inked block or die on paper or board,Take shape for tea.
Research: The project adopts small size packaging,choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Inspiration: 1.The demand of target consumers for portability.
2.Pu'er tea needs safer materials and printing technology.
3.Target consumers pursue beautiful packaging
Project Duration: The project finished in Autumn 2019 in Kunming.
Operation Flow: Tear open wrapper.
Team Members: Luo Xing
Chen Juhua
Fu Yating