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Tongue-Bongue Ipaki Ya Bombo by Victoria Ax

Tongue-Bongue Ipaki Ya Bombo by Victoria Ax is a highly esteemed winner of the very prestigious 2020 Igihembo cya A' Design Award cya Buronze in Igishushanyo cy'Ipaki Competition Category.


BuronzeIpaki· 2020

Tongue-Bongue Ipaki Ya Bombo

by Victoria Ax

Client: Vi_ax

Igihembo cya A' Design Award cya Buronze Winner in Ipaki Category

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Verified Award Winner

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Colors

The Design

About Tongue-Bongue Ipaki Ya Bombo

Icyifuzo cyari ugukora paki yubwoko runaka bwibiryo. Mugihe utezimbere ibipfunyika, nibyingenzi cyane kuba utateganijwe. Kubera ko ku isoko hari ibisubizo byinshi bidasobanutse ku isoko, ikindi kintu kigomba gushakishwa, umuntu agomba kuva kure yicyitegererezo. Hibanzwe kandi ku buryo bwo kurya ubwabwo nko gufata no gushyira ibiryo mu kanwa. Ibi byari amateka yibitekerezo. Abantu bakoresha ururimi kugirango banywe ibintu byose. Indimi zimeze nk'ururimi zikora imvugo ngereranyo "ururimi ku rurimi (muntu)".

The Recognition

About the Igihembo cya A' Design Award cya Buronze

Tongue-Bongue Ipaki Ya Bombo ni uwegukanye Igihembo cya A' Design Award cya Buronze, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo by'indashyikirwa birangwa no guhanga, ubwenge n'ubushishozi. Abegukanye Buronze ni ibihangano bifite ubuhanga bwinshi kandi bihanga cyane, bishimangira uburambe, ubwenge n'ubushobozi bw'ababihanze. Tongue-Bongue Ipaki Ya Bombo biteganyijwe ko izaba ikintu cyubahwa, gishimwa kandi gikundwa, gifite ubunyamwuga n'udushya. Iki gishushanyo cyegukanye Buronze gikoresha uburyo bwiza mu buhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga kandi kirarenze mu gutaha ku tuntu duto. Tongue-Bongue Ipaki Ya Bombo ishimisha ibyo dukeneye, ikora ku byifuzo byacu, itwara amarangamutima yacu kandi ikurura amatsiko yacu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
People use the tongue to suck all sorts of sweets. Tongue-shaped lollipops create a surreal metaphor "tongue on (human) tongue".
Dimensions & Packaging
50 x 50 x 70 mm assembled
240 x 250 mm for printing
Tags
tongue, tongue-bongue, package, toy-package, fruits
Production Technology
paper
Design Challenge
Most difficult was to understand how to transport this package to shops and for whom this package can be, since the upper part cannot be wrinkled. Solution was that the packaging works as a gift or sells in luxury demand, especially since it is going by hand.
Research
The packages that are in the store are mostly standard (square, rectangular), and do not lure to make a spontaneous buy. Idea was to make an offer for a new version of packaging that one wants to support in hands, study and buy.
Inspiration
The wish was to create a package for some kind of food. Attention was paid on eating process itself such as taking and putting food in the mouth. This was a background to idea.
Project Duration
Project was made for German package competition, started in Moscow, February-April 2017.
Operation Flow
The tongue starts from the back of the box, covers the opening area of the box (works as an additional protection against opening), and "closes" through a slot in the mouth. It turns out into box-mouth in which lay candy-tongues.

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