Umushinga Zacapa Reserva Limitada 2019 Igishushanyo cyo Gupfunyika Rum wa Michelle Mak - forceMAJEURE Design ni uwatsinze igihembo cyubahwa cyane 2020 Igihembo cya A' Design Award cya Zahabu mu Cyiciro cy'Ihiganwa cya Ibicuruzwa by'Agaciro Bidasanzwe.
ZahabuIbicuruzwa by'Agaciro Bidasanzwe· 2020
Zacapa Reserva Limitada 2019 Igishushanyo cyo Gupfunyika Rum
na Michelle Mak - forceMAJEURE Design
Umukiriya: Diageo
Uwatsinze Igihembo cya A' Design Award cya Zahabu mu Cyiciro cya Ibicuruzwa by'Agaciro Bidasanzwe
Uwatsinze Igihembo Yemejwe
Emeza Uko Igihembo Gihagaze ku #99660Imigereranyo
Ibyerekeye Zacapa Reserva Limitada 2019 Igishushanyo cyo Gupfunyika Rum
Zacapa Reserva Limitada 2019 ni igishushanyo cyo gupfunyika cyakozwe mu buryo bwihariye ku rum yamaze igihe kirekire ibikwa. Akarangamuntu k'ibara ry'umukara ucagase gafite inyandiko z'ifeza y'umuhondo (gold foil) zihuza neza n'amabara y'umuhondo n'ay'umutuku bicagase by'iki kinyobwa. Umukandara wa petate uzwi cyane, ari wo mukandara w'ibyatsi biboshye wakozwe mu mabara yihariye kuri iyi verisiyo n'abagore b'abanyabukorikori bo muri Guatemala, uzengurutse icupa. Igishushanyo cy'agakarito gahuza amabara n'imiterere y'ubuso byahumekewe n'imiterere y'ahantu ha Guatemala. Ku gakarito, umukandara wa petate n'umukandara uzwi cyane uriho ibisobanuro by'uburyohe bigaragazwa mu mabara y'ifeza y'umuhondo.
Ishimwe
Ibyerekeye Igihembo cya A' Design Award cya Zahabu
Zacapa Reserva Limitada 2019 Igishushanyo cyo Gupfunyika Rum ni uwegukanye Igihembo cya A' Design Award cya Zahabu, ishimwe ry'agaciro gakomeye ritangwa ku bishushanyo biri ku rwego rwa mbere, bitangaje kandi by'indashyikirwa. Abegukanye Zahabu ni ibihangano birimo udushya twinshi, bifite icyerekezo kandi bimurika, bigaragaza impano, ubwenge n'ubuhanga bw'ababihanze. Zacapa Reserva Limitada 2019 Igishushanyo cyo Gupfunyika Rum biteganyijwe ko izaba igihangano gishimwa cyane, gishyiraho imigendekere mishya kandi gitanga agaciro katigeze kaboneka. Iki gishushanyo cyegukanye Zahabu ni umushinga utangaje kandi wubahwa ugura imbibi z'ubuhanzi, ubumenyi, ubushushanyo n'ikoranabuhanga. Zacapa Reserva Limitada 2019 Igishushanyo cyo Gupfunyika Rum itera ibyifuzo bikomeye, ikangura ishyaka, ishishikariza guhanga kandi igatwara imitima yacu.
Inyuma y'Imigereranyo
Dosiye y'Itangazamakuru
Amazina y'abagize uruhare, abagize itsinda n'amakuru y'ubuhanga byatanzwe n'umuhanzi.
- Ibintu Bidasanzwe
- forceMAJEURE was asked to bring the Reserva Limitada liquid to life through the packaging. The brown label with rich gold foil lettering complements the amber and golden hues of the liquid. The signature petate band, handwoven in special colors for this edition by local Guatemalan craftswomen, proudly wraps around the bottle. For the canister, we blended washes of colors and textures inspired by the lush Guatemalan landscape. The signature band with tasting notes and petate band are treated in gold hues.
- Ibipimo n'Ipaki
- Bottle: 750 ml
- Ibibazo Fatizo
- #limitededition, #packaging, #packagedesign, #brownspirits, #rum, #zacapa #guatemala
- Ikoranabuhanga ryo Guteza Imbere
- This design is inspired by the smoky overtones of the limited edition liquid. Visually, the black and white vignette contrasts with gold wavy lines that crisply cuts through the smoke motif. Also featured is Zacapa’s iconic petate or woven straw band, created by local Guatemalan craftswomen.
- Ikibazo cy'Ishusho
- The biggest challenge for this project was the realization and translation of the design intent into a beautifully printed canister that brought to life all the colors, finishes, textural embossing effects, and materials we had envisioned. While the brief called for a bespoke Limited-Edition design that elevated this product above some of the Zacapa range’s core liquids, some surprise restrictions and technical difficulties along the way forced us to be extra diligent, to constantly collaborate with the client’s supply team and the printers, and to be very creative with printing techniques to achieve a pack that truly represents the beauty of the liquid story.
- Ibyatumye Habaho
- Inspired by Master Blender Lorena Vasquez and her art of blending, forceMAJEURE created a design capturing dimensional layers of expressive movement and colors, enhanced by luminous golden details – a visual interpretation of Lorena’s art form. Zacapa Reserva Limitada is a culmination of expertise, experimentation and artistry released only once every few years. The 2019 creation is a mixture of aged rum reserves finished in exclusive wine barrels, resulting in a unique composition of flavors.
- Abagize Itsinda
- Michelle Mak-Creative Director
Kei Hayashi-Senior Designer
Linda Tseng-Production Director - Abafotoye
- Image#1 Product Renderings: Mariana Escobar, forceMAJEURE Design
Image#2 Product Renderings: Mariana Escobar, forceMAJEURE Design
Image#3 Product Renderings: Mariana Escobar, forceMAJEURE Design
Image#4 Product Renderings: Mariana Escobar, forceMAJEURE Design
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