Barking Good ब्राण्डितसामग्री by Squared is a highly esteemed winner of the very prestigious 2024 A' Design Award लौहपुरस्कारः in विज्ञापन, विपणन एवं सम्प्रेषण अभिकल्पना Competition Category.
लौहम्विज्ञापनम्· 2024
Barking Good ब्राण्डितसामग्री
by Squared
Client: Squared
A' Design Award लौहपुरस्कारः Winner in विज्ञापनम् Category
Verified Award Winner
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About Barking Good ब्राण्डितसामग्री
पशुपालनं नूतनयुगे प्रविष्टम्। लोमयुक्ताः लघवः बन्धवः अधुना परिवारे समानसदस्याः इव व्यवह्रियन्ते वर्धमानां परिचर्यां च प्राप्नुवन्ति। श्वभ्यः विलासपूर्णलालनं शिरोमौलिचिकित्सां च प्रददातृ सौन्दर्यशालायै विस्तृतं ब्राण्डितसामग्री विकसितम् अस्ति येन सम्पूर्णं नूतनं दृश्यसम्प्रेषणं रच्यते सा नवकथा कथयितुम्। श्वानाः स्वकीयं चारित्र्यं शैलीं व्यक्तित्वं च धारयन्ति तथा च प्रमुखपात्ररूपेण प्रदर्शिताः सन्ति ये श्वानलालनायाः परमोत्कर्षं प्राप्तुं योग्याः।
The Recognition
About the A' Design Award लौहपुरस्कारः
Barking Good ब्राण्डितसामग्री A' Design Award लौहपुरस्कारस्य विजेता अस्ति; इदं प्रतिष्ठितं मान्यताप्रदानं तेभ्य उत्तमेभ्योऽभिकल्पेभ्यो दीयते ये सुनिर्मितेभ्यः सृष्टिभ्योऽपेक्षिताः व्यावसायिकीः औद्योगिकीश्चावश्यकताः पूरयन्ति। लौहविजेतारः स्वनिर्मातॄणां महत् कौशलम्, उच्चां विशेषज्ञताम्, विशेषज्ञोचितां बोधशक्तिं सृजनसामर्थ्यं च प्रदर्शयन्ति। Barking Good ब्राण्डितसामग्री अत्यन्तं मूल्यवती प्रशंसिता प्रिया च सृष्टिर्व्यावहारिका नवोन्मेषयुक्ता च भविष्यतीति प्रत्याशा क्रियते। A' Design Award लौहपुरस्कारं जितवद् एतद् अभिकल्पकार्यम् उद्योगस्य श्रेष्ठतमाः पद्धतीः समन्वयति ज्ञानेन प्रतिभया च संयुक्तानि सक्षमप्राविधिकलक्षणानि च धारयति। Barking Good ब्राण्डितसामग्री स्वसूक्ष्मसमीक्षायाः कारणाद् आद्रियते जीवनस्तरसुधारम् अर्पयितुं च निर्मितम् अस्ति, यद् विश्वम् उत्तमतरं स्थानं कर्तुं साहाय्यं करोति।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Care for pets has come to a new era. Little furry friends are now treated as equals in the family and tend to receive more and more care. For a grooming salon that offers luxurious pampering and top notch treatments for dogs we developed a wide range of branded content and a whole new visual communication to help them tell that new story. Dogs have their own character, style, personality and are displayed as protagonists deserving the ultimate in doggy pampering.
- Tags
- dogs, visual communication, branding, branded content, copywriting, art direction, design, photo manipulation
- Production Technology
- A full visual communication was developed, including print, collateral and digital applications.
- Inspiration
- Our main inspiration was the evolving of the dog grooming industry to levels never imagined - there are endless treatments, care and spa options, educational and psychological care services offered especially for dogs. For a grooming salon to be relevant and present in that scene it takes a powerful and on-point communication both in terms of visual communication as well as proper language and storytelling.
- Project Duration
- The project is developed at the beginning of 2023 and is currently ongoing.
- Team Members
- Creative Director Yana Okoliyska
Marketing Director Marina Varlyakova
Agency SQUARED - Image Credits
- Creative Director Yana Okoliyska
Agency SQUARED
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