Dakang विषय-उद्यानम् by Be Genius is a highly esteemed winner of the very prestigious 2024 A' Design Award कांस्यपुरस्कारः in विज्ञापन, विपणन एवं सम्प्रेषण अभिकल्पना Competition Category.
कांस्यम्विज्ञापनम्· 2024
Dakang विषय-उद्यानम्
by Be Genius
Client: Dakang Community
A' Design Award कांस्यपुरस्कारः Winner in विज्ञापनम् Category
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The Design
About Dakang विषय-उद्यानम्
दाकांग शेनझेन-नगरे दाकांग-समुदायाय निर्मितं विषय-उद्यानम् अस्ति। एतत् उद्यानं चश्मा-निर्माण-उद्योगस्य स्थानीयं महत्त्वं चश्मा-आकृतिभिः आधारितेन वर्णाढ्येन अभिकल्पनेन सम्मानयति। अन्तःक्रियात्मकानि पटलानि, वक्र-दर्पणाः, विविधाकाराणि आसनानि च सर्वेषां वयसां आगन्तॄणां विश्रान्त्यै, क्रीडायै, छायाचित्रणाय च आमन्त्रयन्ति। एतत् संस्थापनं स्टेनलेस-इस्पातेन, एल.ई.डी.-विद्युत्-पटलैः, मुद्रित-प्रकाश-पेटिकाभिः च निर्मितम्, यस्य मापः २४०००×४००×३५०० मिलीमीटर-प्रमाणम् अस्ति। उद्यानस्य समीपे स्थितां दीर्घां क्षतिग्रस्तां भित्तिं परिवेशेन सह सामञ्जस्यसाधनार्थं पुनर्निर्मितवन्तः।
The Recognition
About the A' Design Award कांस्यपुरस्कारः
Dakang विषय-उद्यानम् A' Design Award कांस्यपुरस्कारस्य विजेता अस्ति; अयम् उच्चप्रतिष्ठितः सम्मानः सृजनशीलतया उद्भावनकौशलेन तीक्ष्णप्रज्ञया च विशिष्टेभ्य उत्कृष्टेभ्योऽभिकल्पेभ्यो दीयते। कांस्यविजेतारः प्रचुरकौशलयुक्ता उल्लेखनीयतया सृजनशीलाश्च शिल्पकृतयः सन्ति, याः स्वाभिकल्पकानां विपुलम् अनुभवं कल्पनाशक्तिं साधनसम्पन्नतां च प्रमाणयन्ति। Dakang विषय-उद्यानम् अत्यन्तं मूल्यवान् प्रशंसितः प्रियश्च पदार्थः, उल्लेखनीयतया व्यावसायिको नवोन्मेषयुक्तश्च भविष्यतीति प्रत्याशा क्रियते। A' Design Award कांस्यपुरस्कारं जितवद् एतद् अभिकल्पकार्यं कलाविज्ञानाभिकल्पप्रौद्योगिकीनां श्रेष्ठतमाः पद्धतीः समावेशयति सूक्ष्मांशेषु ध्यानाच्च उत्कृष्टम् अस्ति। Dakang विषय-उद्यानम् अस्माकम् आवश्यकताः सुन्दरं पूरयति, कामनाः स्पृशति, भावान् मोहयति, जिज्ञासां चाकर्षयति।
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Shenzhen Longgang Dakang Community Glasses Theme Park is a hub for local glasses makers, featuring a colorful design inspired by glasses patterns. With interactive screens, curved mirrors, and unique benches, the park is popular for relaxation, play, and photography. It has also improved the environment by repairing a building wall and harmonizing the surroundings. The park is a vibrant and engaging space for visitors of all ages to enjoy.
- Dimensions & Packaging
- 24000 mm x 400 mm x 3500 mm
- Tags
- Urban Detail Experience Design, Signage, Graphic, Vision
- Production Technology
- Stainless steel, LED electronic screen, advertising spray painting light box.
- Design Challenge
- The Shenzhen Longgang Dakang Community Glasses Theme Park is not just a park; it is a hub for the community's glasses-making industry. The government's vision for the park to support the industry has resulted in a unique destination that reflects the community's heritage, culture, and spirit. It is a fantastic place to visit, especially for those who are looking for a different kind of experience. The park offers a glimpse into the community's dynamics and showcases Shenzhen's commitment to celebrating its culture and heritage. It is a must-see for those who want to experience the best of Shenzhen.
- Research
- The Shenzhen Longgang Dakang Community Glasses Theme Park is a unique park that was established by the government to showcase the community's glasses making industry. The park's design is based on glasses patterns, incorporating fashion and colorful styles to represent the "glasses everywhere, but nowhere in particular" feeling.
- Inspiration
- To provide a leisure space for residents and children in the surrounding community to play, take pictures, and relax, the park has been designed with vibrant colors. Additionally, by using this colorful approach, a long-damaged building wall next to the park has been repaired to harmonize with the park environment.
- Project Duration
- The project started in January 2023 in Shenzhen and finished in April 2023 in Shenzhen.
- Operation Flow
- The facility and equipment used in the park are specially designed to incorporate the glasses theme in a way that is both familiar and appealing to visitors. Features such as interactive screens, curved mirrors, and benches of various shapes make the park a fun and engaging place for all ages. The park's design concept and execution have been successful, making it a popular destination for relaxation, play, and photography.
- Team Members
- Designer: Shangfei Lang
Designer: Kexin Feng
Designer: Weihua Kong
Designer: Cheng Zhong
Designer: Jiqiang Zhang
Engineer: Xiaopan Wang
Engineer: Hongmei Li
Engineer: Xiaopeng Qin
Engineer: Minxia Lin - Image Credits
- Photo # 1: Photographer Cheng Zhong, Shangfei Lang ,2023.
Photo # 2: Photographer Cheng Zhong, Shangfei Lang ,2023.
Photo # 3: Photographer Cheng Zhong, Shangfei Lang ,2023.
Photo # 4: Photographer Cheng Zhong, Shangfei Lang ,2023.
Photo # 5: Photographer Cheng Zhong, Shangfei Lang ,2023.
Video Credits: Cheng Zhong,2023.
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