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Rare Proportions ᱢᱩᱬ ᱠᱟᱹᱢᱤ: ᱯᱳᱥᱴᱟᱨ ᱥᱤᱨᱤᱡᱽ by Pedro Panetto

Rare Proportions ᱢᱩᱬ ᱠᱟᱹᱢᱤ: ᱯᱳᱥᱴᱟᱨ ᱥᱤᱨᱤᱡᱽ by Pedro Panetto is a highly esteemed winner of the very prestigious 2020 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.


ᱨᱩᱯᱟᱜᱨᱟᱯᱷᱤᱠ· 2020

Rare Proportions ᱢᱩᱬ ᱠᱟᱹᱢᱤ: ᱯᱳᱥᱴᱟᱨ ᱥᱤᱨᱤᱡᱽ

by Pedro Panetto

Client: Pedro Panetto

A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱜᱨᱟᱯᱷᱤᱠ Category

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Colors

The Design

About Rare Proportions ᱢᱩᱬ ᱠᱟᱹᱢᱤ: ᱯᱳᱥᱴᱟᱨ ᱥᱤᱨᱤᱡᱽ

ᱩᱱᱟᱹᱠᱩᱭ ᱟᱡᱟᱨᱤᱡ ᱫᱚ ᱵᱽᱨᱟᱡᱤᱞ ᱨᱮᱭᱟᱜ ᱥᱮᱨ᱋ ᱵᱟᱵᱚᱛ ᱢᱤᱫ ᱯᱳᱥᱴᱟᱨ ᱥᱤᱨᱤᱡᱽ ᱠᱟᱱᱟ। ᱡᱚᱛᱚ ᱯᱳᱥᱴᱟᱨ ᱨᱮ ᱜᱳᱞᱰᱮᱱ ᱨᱮᱥᱤᱭᱳ, ᱥᱮᱨ᱋ ᱨᱮ ᱧᱟᱢ ᱟᱠᱟᱱ 1.618 ᱨᱮᱭᱟᱜ ᱢᱟᱯ, ᱵᱮᱵᱷᱟᱨᱚᱜ-ᱟ ᱜᱟᱭᱰᱽ, ᱦᱟᱭᱨᱟᱨᱠᱤ ᱟᱨ ᱪᱤᱛᱟᱹᱨ ᱟᱠᱟᱱ ᱮᱞᱮᱢᱮᱱᱴ ᱛᱮᱭᱟᱨ ᱞᱟᱹᱜᱤᱫ। ᱡᱟᱱ�credentiaᱣᱟᱨ ᱠᱩ ᱚᱱᱟ ᱮᱠᱮᱱ ᱢᱟᱯ ᱠᱚ ᱟᱫᱷᱟᱨ ᱛᱮ ᱡᱳᱢᱤᱴᱨᱤ ᱛᱮ ᱪᱤᱛᱟᱹᱨ ᱟᱠᱟᱱᱟ। ᱨᱚᱝ ᱠᱚ ᱫᱚ ᱵᱽᱨᱟᱡᱤᱞ ᱨᱮᱭᱟᱜ ᱡᱤᱭᱟᱹᱞᱤ ᱟᱨ ᱫᱟᱨᱮᱛᱟᱹᱨᱩᱯ ᱨᱮᱭᱟᱜ ᱨᱟᱵᱟᱝ ᱪᱤᱛᱟᱹᱨ ᱮᱫᱟᱭ। ᱡᱚᱛᱚ ᱯᱳᱥᱴᱟᱨ ᱠᱚ ᱢᱤᱫ ᱠᱚᱱᱥᱮᱯᱴᱩᱣᱟᱞ ᱨᱮᱠᱷᱟ ᱛᱮ ᱪᱟᱞᱟᱜ-ᱟ, ᱢᱮᱱᱠᱷᱟᱱ ᱡᱟᱦᱟᱸ ᱯᱳᱥᱴᱟᱨ ᱨᱮᱭᱟᱜ ᱟᱡ ᱨᱮᱱᱟᱜ ᱟᱡᱟᱨᱮ ᱢᱮᱱᱟᱜ-ᱟ। ᱱᱚᱶᱟ ᱥᱤᱨᱤᱡᱽ ᱫᱚ ᱵᱽᱨᱟᱡᱤᱞ ᱨᱮ ᱛᱮᱭᱟᱨ ᱮᱱᱟ। ᱩᱬᱩᱜ ᱫᱚ ᱥᱮᱨ᱋ ᱨᱮᱭᱟᱜ ᱠᱚᱢ ᱟᱨ ᱥᱩᱱ‍ᱫᱟᱨᱛᱟ ᱩᱫᱩᱜ ᱟᱨ ᱚᱱᱟ ᱨᱮᱭᱟᱜ ᱥᱟᱸᱦᱮᱡ ᱞᱟᱹᱜᱤᱫ ᱠᱟᱱᱟ।

The Recognition

About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Rare Proportions ᱢᱩᱬ ᱠᱟᱹᱢᱤ: ᱯᱳᱥᱴᱟᱨ ᱥᱤᱨᱤᱡᱽ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Rare Proportions ᱢᱩᱬ ᱠᱟᱹᱢᱤ: ᱯᱳᱥᱴᱟᱨ ᱥᱤᱨᱤᱡᱽ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sequence of posters, with the objective of exposing the beauty of the Proportions of Brazilian nature. All posters explore the Golden Ratio found in nature and express this geometry in the animals in the posters. Nature around the world suffers dangers, the intention of the posters is to show their rarity, diversity and beauty.
Dimensions & Packaging
All posters use the same proportions system, faithfully based on 1.618 ...
Tags
Golden Ratio, Poster, Nature, Animals, Brasil, ecology, biodiversity,
Production Technology
Each poster was created at its own pace, all following the same conceptual line, but with different expressions. All parts use a mathematically guaranteed Golden Ratio system.
Design Challenge
The biggest challenge of the project was how to express the beauty of the Brazilian fauna and flora.
Inspiration
The inspiration for this project comes from the desire to express the beauty of Brazilian nature, to show its rarity. Its concept of value is expressed through the use of the gold number, a proportion that is naturally beautiful and found in nature. Their colors also bring the diversity inspiration of this project. We are talking about rare proportions, which need to be preserved.
Project Duration
The posters were created in Brazil, the design of the projects took place between 08/19 to 11/19.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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