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Sierra Cantabria ᱫᱟᱠᱷᱟᱨᱟᱠ ᱪᱤᱱᱦᱟᱹ (Wine Label) by Estudio Maba

Sierra Cantabria ᱫᱟᱠᱷᱟᱨᱟᱠ ᱪᱤᱱᱦᱟᱹ (Wine Label) by Estudio Maba is a highly esteemed winner of the very prestigious 2020 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.


ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2020

Sierra Cantabria ᱫᱟᱠᱷᱟᱨᱟᱠ ᱪᱤᱱᱦᱟᱹ (Wine Label)

by Estudio Maba

Client: Bodegas y viñedos Sierra Cantabria

A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱯᱮᱠᱮᱡᱤᱝ Category

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The Design

About Sierra Cantabria ᱫᱟᱠᱷᱟᱨᱟᱠ ᱪᱤᱱᱦᱟᱹ (Wine Label)

Sierra Cantabria ᱫᱚ ᱢᱤᱫᱴᱟᱺ ᱢᱟᱨᱟᱝ ᱠᱟᱹᱢᱤ ᱠᱟᱱ ᱥᱮᱯᱮᱱ ᱫᱮᱥᱟᱜ ᱟᱝᱜᱩᱨ ᱨᱟᱹᱥᱤ ᱫᱟᱠᱷᱟ ᱠᱚ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱ ᱢᱤᱫ ᱚᱲᱟᱜ ᱨᱮᱭᱟᱜ ᱟᱝᱜᱩᱨ ᱫᱟᱠᱷᱟ ᱠᱚ ᱨᱮᱭᱟᱜ ᱪᱤᱱᱦᱟᱹ ᱫᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱨᱟᱹᱥᱤ ᱫᱚ ᱟᱭᱢᱟ ᱜᱮᱭᱟ, ᱚᱱᱟᱛᱮ ᱪᱤᱱᱦᱟᱹ ᱠᱚ ᱫᱚ ᱢᱤᱫᱴᱟᱺ ᱧᱮᱞᱚᱜ ᱯᱟᱹᱨᱥᱤ ᱠᱚ ᱦᱟᱴᱤᱧ ᱜᱮᱭᱟ ᱟᱨᱦᱚᱸ ᱵᱚᱛᱚᱞ ᱠᱚ ᱛᱟᱞᱟᱨᱮ ᱠᱚᱢ ᱠᱚᱢ ᱯᱷᱟᱨᱟᱠ ᱛᱟᱦᱮᱸᱱ ᱮᱢᱟᱠᱟᱱᱟ ᱾ ᱚᱲᱟᱜ ᱦᱚᱲ ᱠᱚ ᱦᱳᱛᱮ 150 ᱥᱮᱨᱢᱟ ᱡᱟᱦᱟᱸᱱ ᱦᱮᱨᱟᱞᱫᱤᱠ ᱪᱤᱱᱦᱟᱹ ᱠᱚ ᱵᱚᱦᱟᱞ ᱟᱠᱟᱫ ᱠᱚᱶᱟ ᱚᱱᱟ ᱫᱚ ᱴᱟᱭᱯᱳᱜᱽᱨᱟᱯᱷᱤᱠ ᱡᱤᱱᱤᱥ ᱠᱚ ᱨᱮᱭᱟᱜ ᱯᱟᱨᱤᱥᱠᱟᱨ ᱛᱷᱚᱠ ᱥᱟᱶᱛᱮ ᱢᱮᱥᱟᱜ ᱟᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱥᱤᱥᱴᱚᱢ ᱫᱚ ᱵᱚᱨᱰᱚ ᱟᱨ ᱵᱟᱨᱜᱟᱸᱰᱤ ᱵᱚᱛᱚᱞ ᱞᱟᱹᱜᱤᱫ 53 ᱴᱟᱺ ᱪᱤᱱᱦᱟᱹ ᱡᱚᱲᱟᱣ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱫᱟ ᱾ ᱡᱚᱛᱚ ᱪᱤᱱᱦᱟᱹ ᱫᱚ ᱠᱟᱯᱟᱥ ᱠᱟᱜᱚᱡᱽ ᱨᱮ ᱢᱟᱨᱟᱝ ᱨᱤᱞᱤᱯᱷ, ᱥᱴᱟᱢᱯᱤᱝ ᱟᱨ ᱵᱟᱨᱱᱤᱥ ᱥᱴᱨᱳᱠ ᱥᱟᱶᱛᱮ ᱪᱷᱟᱯᱟ ᱟᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱨᱮᱭᱟᱜ ᱢᱚᱱᱮ ᱫᱚ ᱢᱤᱫ ᱮᱠᱛᱟ ᱵᱨᱟᱸᱰ ᱪᱤᱛᱟᱹᱨ ᱥᱟᱶᱛᱮ ᱢᱤᱫ ᱠᱞᱟᱥᱤᱠ ᱟᱨ ᱮᱠᱥᱯᱨᱮᱥᱤᱣ ᱨᱟᱹᱥᱤ ᱛᱮᱭᱟᱨ ᱞᱟᱹᱜᱤᱫ ᱠᱟᱱᱟ ᱾

The Recognition

About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Sierra Cantabria ᱫᱟᱠᱷᱟᱨᱟᱠ ᱪᱤᱱᱦᱟᱹ (Wine Label) ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Sierra Cantabria ᱫᱟᱠᱷᱟᱨᱟᱠ ᱪᱤᱱᱦᱟᱹ (Wine Label) ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sierra Cantabria is an extensive family of wines from one of the most traditional wineries in Spain. The different variants that it has give rise to a very large family, whose branding is worked as a whole, but also retaining subtle differences between one of the bottles to give rise to a range full of elegance and expressiveness.
Dimensions & Packaging
Bordeaux and Burgundy Bottles
Tags
Wine, design, bottle, label, brand
Production Technology
Cotton paper label with high relief, stamping and varnish strokes.
Design Challenge
The exercise on all bottle variants, starting from a few elements has been the most complex part of the project, to maintain consistency in the whole and also the point of differentiation between the range.
Research
A joint work between the management of the company, winemakers of great tradition and the creative team to achieve the most appropriate tone that the brand represents in a powerful and consistent way.
Inspiration
The heraldic symbols of the family that have accompanied the brand for 150 years and a rigorous wine tradition give rise to a classic label but full of content and nuances. The brand must be perceived emphatically, monopolizing the label full of typographic contrasts.
Project Duration
January to September 2019
Operation Flow
The most interesting part of the project is that the family gives a total of 53 combinations of labels, which, together with a series of elements, highlight the brand image in a strong and nuanced way. A renovated classic and full of exquisiteness.
Patents
Bodegas y Viñedos Sierra Cantabria
Team Members
Strategy Direction: Beatriz Suarez
Creative direction and design: Miguel angel del Baño
Image Credits
Estudio Maba

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