ServiceNow ᱚᱯᱷᱤᱥ ᱵᱷᱤᱛᱨᱤ ᱰᱤᱡᱟᱭᱤᱱ by Shirli Zamir is a highly esteemed winner of the very prestigious 2021 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱵᱷᱤᱛᱨᱤ ᱡᱟᱭᱜᱟ ᱟᱨ ᱯᱨᱚᱫᱟᱨᱥᱚᱱᱤ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱨᱩᱯᱟᱵᱷᱤᱛᱨᱤ· 2021
ServiceNow ᱚᱯᱷᱤᱥ ᱵᱷᱤᱛᱨᱤ ᱰᱤᱡᱟᱭᱤᱱ
by Shirli Zamir
Client: ServiceNow
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱵᱷᱤᱛᱨᱤ Category
Verified Award Winner
Verify Award Status for #112804The Design
About ServiceNow ᱚᱯᱷᱤᱥ ᱵᱷᱤᱛᱨᱤ ᱰᱤᱡᱟᱭᱤᱱ
ServiceNow ᱫᱚ ᱵᱟᱨᱟ ᱠᱚᱴᱷᱟ ᱢᱤᱫᱴᱷᱮᱱ ᱚᱠᱛᱚ ᱛᱟᱦᱮᱸ ᱡᱚᱸᱲᱟᱣᱠᱟᱱ ᱛᱮ ᱑᱘᱐᱐ ᱵᱚᱨᱜᱟ ᱢᱤᱴᱟᱨ ᱡᱟᱭᱜᱟ ᱨᱮ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱᱟ ᱢᱤᱫ ᱚᱯᱷᱤᱥ ᱵᱷᱤᱛᱨᱤ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱵᱮᱱᱟᱣ ᱨᱮ ᱦᱟᱸᱰᱤ ᱠᱟᱛᱟ ᱠᱩᱵᱤᱠᱚᱞ ᱠᱚ ᱟᱛᱠᱟᱛᱮ ᱟᱠᱟᱲ ᱠᱷᱩᱞᱟ ᱚᱠᱛᱚ ᱨᱮᱭᱟᱜ ᱢᱩᱠᱷᱟᱢ ᱠᱚ ᱰᱚᱦᱚ ᱠᱟᱱᱟ ᱡᱟᱦᱟᱸ ᱠᱟᱱᱟᱢᱤ ᱡᱟᱭᱜᱟ ᱞᱮᱠᱟᱛᱮ ᱮᱛᱚᱦᱚᱵ ᱟᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱵᱷᱟᱶᱱᱟ ᱫᱚ ᱢᱤᱫ ᱟᱛᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱶᱱᱟ ᱛᱮ ᱦᱮᱡ ᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱢᱤᱫ ᱡᱟᱭᱜᱟ ᱟᱨ ᱢᱤᱫ ᱡᱟᱭᱜᱟ ᱨᱮᱱ ᱦᱚᱲ ᱦᱚᱸ ᱠᱟᱱᱟ᱾ ᱢᱤᱫ ᱥᱩᱦᱩᱞ ᱯᱟᱨᱴᱤᱥᱚᱱ ᱨᱮᱭᱟᱜ ᱮᱴᱠᱟᱵᱚᱱ ᱡᱟᱦᱟᱸ ᱨᱮ ᱯᱟᱛᱞᱟ ᱠᱤᱱᱟᱨ ᱟᱨ ᱟᱲᱟᱜ ᱛᱮ ᱯᱟᱨᱚᱢ ᱛᱟᱦᱮᱸ, ᱚᱱᱟᱛᱮ ᱨᱤᱥᱮᱯᱥᱚᱱ ᱨᱮᱭᱟᱜ ᱯᱟᱴᱟᱱ, ᱠᱷᱩᱞᱟ ᱯᱷᱚᱱ ᱵᱩᱛᱷ ᱠᱚ ᱟᱨ ᱯᱟᱨᱴᱤᱥᱚᱱ ᱠᱚ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱠᱟᱯᱷᱮᱴᱮᱨᱤᱭᱟ ᱨᱮᱭᱟᱜ ᱨᱟᱱᱟᱲ ᱟᱭᱞᱮᱱ ᱟᱨ ᱴᱨᱤᱵᱭᱩᱱ ᱨᱮ ᱫᱩᱦᱟᱲ ᱟᱠᱟᱱ ᱥᱟᱠᱟᱢ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱫᱩᱦᱟᱲ ᱟᱠᱟᱱ ᱵᱮᱱᱟᱣ ᱵᱞᱚᱠ ᱠᱚ ᱛᱮ ᱟᱭᱞᱮᱱ ᱨᱮᱭᱟᱜ ᱵᱷᱤᱛᱛᱤ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ᱾
The Recognition
About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
ServiceNow ᱚᱯᱷᱤᱥ ᱵᱷᱤᱛᱨᱤ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ ServiceNow ᱚᱯᱷᱤᱥ ᱵᱷᱤᱛᱨᱤ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The initial concept of the project was born from the research of what is Israeli "Locality". Taking into consideration that the company shifted from sitting in cubicles to sitting in a semi open-space, this created the perfect basis to the concept. The term "neighborhood" was studied in terms of space, and in terms of the local population. The brief received spoke the love and appreciation for recycled and local materials. These two became the basis to the design.
- Dimensions & Packaging
- The project is 1800 sqm including a new section in a new building, and a renovated side in the original building. Both Buildings are connected and therefore it is one large office.
- Tags
- Interior Design, Office Interior Design, Offices in Israel, ServiceNow Offices in Israel, New offices
- Production Technology
- Following the brief's importance in using recycled materials, we used recalimed wood in the cafeteria kitchen island, along with the cafeteria's tribune. In addition, the kitchen island top wood is placed on recycled building blocks used as the base to the island.
- Design Challenge
- The challenge of the project from the clients' side was "selling" the transition from cubicles to open-space seating. Therefore, for us, the creative research for the correct partiton that will part between workers and also between the workers and the social corridor was a main challenge. In addition, budget was challenging and therefore the design had to be unique and creative but not expensive.
- Research
- We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" and etc. in addition, the client gave us a brief which spoke the love and appreciation for recycled, re-used, local materials.
The answers to these questions and requests were the first blossoms to the initial plan layout, design concept, materials and colors, and even the fine details of the graphic language, carpentry and furniture. - Inspiration
- We researched the term "neighborhood" in terms of space, and in terms of the local population. We asked questions such as "what is eating in a neighborhood?" "what is it like working in a neighborhood?" "what is it like socializing in a neighborhood?" The design language was born from a basic sketch of an almost tribal looking partition, with a thin border and a diagonal crossing. This produced the formative design coming to life in the reception pattern, the open phone booth, and partitions.
- Project Duration
- Project started in October 2019 in Petah Tikva Israel and finished October 2020.
- Operation Flow
- The project includes an entrance with a large reception and a Client-Facing conference room, 2 large training rooms connected by a collectible partition, small coffee point for visitors, large cafeteria, A-Formal and Formal conference rooms and meeting salons, open phone booths, phone booth rooms and a neighborhood working area. In addition there is a game room and a large A formal conference room with a wooden tribune.
- Team Members
- Shirli Zamir
Ayelet Goren - Image Credits
- Yoav Peled - Peled Studio
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