ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Ka Wai Tsun ᱨᱮᱱᱟᱜ BonBonne Nuit Candy Packaging (ᱠᱮᱱᱰᱤ ᱯᱟᱠᱮᱡᱤᱝ)

Ka Wai Tsun ᱨᱮᱱᱟᱜ BonBonne Nuit Candy Packaging (ᱠᱮᱱᱰᱤ ᱯᱟᱠᱮᱡᱤᱝ) ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2021 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱞᱚᱦᱟᱯᱮᱠᱮᱡᱤᱝ· 2021

BonBonne Nuit Candy Packaging (ᱠᱮᱱᱰᱤ ᱯᱟᱠᱮᱡᱤᱝ)

Ka Wai Tsun ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Ka Wai (Rae), Tsun

ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

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#118219 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

BonBonne Nuit Candy Packaging (ᱠᱮᱱᱰᱤ ᱯᱟᱠᱮᱡᱤᱝ) ᱵᱟᱵᱚᱛ ᱛᱮ

BonBonne Nuit ᱚᱠᱟ ᱠᱮᱱᱰᱤ ᱨᱮᱭᱟᱜ ᱯᱟᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱥᱤᱨᱤᱡ ᱠᱟᱱᱟ ᱾ ᱱᱩᱛᱩᱢ ᱟᱭ ᱵᱟᱨ ᱯᱷᱨᱮᱸᱢᱚᱸ ᱨᱮᱭᱟᱜ ᱡᱟᱹᱨᱩᱲ ᱡᱚᱲᱟᱤ ᱠᱟᱱᱟ, ᱵᱳᱸ ᱵᱳᱸ, ᱚᱱᱟ ᱠᱮᱱᱰᱤ ᱢᱮᱱᱛᱮ ᱵᱟᱰᱟᱭ ᱠᱟᱱᱟ, ᱟᱨ ᱵᱳᱱ ᱱᱩᱭᱤ, ᱚᱱᱟ ᱵᱮᱥ ᱵᱮᱸᱜᱮᱫ ᱟᱢᱟ ᱢᱮᱱᱛᱮ ᱵᱟᱰᱟᱭ ᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱪᱤᱱᱛᱟ ᱠᱩᱲᱤ-ᱠᱳᱲᱟ ᱠᱚ ᱡᱟᱦᱟᱸ ᱟᱡ ᱟᱡ ᱠᱟᱛᱷᱟ ᱟᱢᱟ ᱠᱚ ᱛᱮᱭᱟᱨ ᱮᱢ ᱠᱟᱛᱮ ᱵᱟᱲᱟᱭ ᱟ ᱾ ᱯᱟᱠᱮᱡᱤᱝ ᱠᱚ ᱨᱮ ᱢᱳᱸᱴᱟᱡ ᱴᱟᱭᱤᱞ ᱵᱮᱵᱷᱟᱨ ᱦᱩᱭᱩᱜ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱥᱟᱨᱨᱤᱭᱟᱞᱤᱥᱴᱤᱠ ᱟᱭᱴᱚᱢ ᱠᱚ ᱚᱠᱚᱭ ᱚᱠᱚᱭ ᱛᱟᱜ ᱛᱮᱭᱟᱨ ᱠᱚ ᱦᱩᱭ ᱟᱠᱟᱱᱟ ᱾ ᱪᱤᱠᱟᱹᱨ ᱟᱡ ᱟᱡ ᱠᱟᱛᱷᱟ ᱦᱚᱸ ᱮᱴᱟᱜ ᱮᱴᱟᱜ ᱚᱲᱟᱜ ᱠᱚᱲᱟ ᱨᱮ, ᱡᱟᱦᱟᱸ ᱚᱠᱟ ᱦᱚᱲ ᱟᱡ ᱠᱚ ᱢᱮᱱᱟᱜ ᱠᱟᱱᱟ, ᱚᱱᱟ ᱛᱟᱭᱚᱢ ᱠᱚᱨᱮ ᱵᱩᱡᱷᱟᱹᱣ ᱮᱢ ᱦᱚᱸ ᱟᱭ ᱾ ᱪᱤᱱᱛᱟ ᱨᱮᱭᱟᱜ ᱡᱤᱱᱤᱥ ᱱᱩᱛᱩᱢ ᱠᱚ ᱚᱱᱟ ᱛᱟᱦᱮᱸᱸ ᱠᱟᱛᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ ᱡᱟᱦᱟᱸᱛᱮ ᱦᱚᱲ ᱟᱡ ᱨᱮ ᱱᱟᱶᱟ ᱱᱟᱶᱟ ᱪᱤᱛᱟᱹᱨ ᱡᱟᱦᱟᱱ ᱦᱩᱭᱩᱜ ᱠᱟᱛᱮᱭ ᱟ ᱾ ᱱᱚᱶᱟ ᱥᱤᱨᱤᱡ ᱨᱮ ᱯᱩᱸᱭ ᱱᱚᱸᱴᱚᱤ ᱠᱚ, ᱛᱟᱭᱚᱢ ᱦᱩᱲᱟ ᱟᱠᱟᱨ ᱟᱴ ᱵᱚᱠᱥ ᱠᱚ ᱟᱨ ᱵᱟᱨ ᱴᱩᱠᱩᱸ ᱟᱠᱟᱨ ᱦᱮᱸᱰᱮᱞ ᱵᱚᱠᱥ ᱠᱚ ᱢᱮᱱᱟᱜ ᱠᱟᱱᱟ ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

BonBonne Nuit Candy Packaging (ᱠᱮᱱᱰᱤ ᱯᱟᱠᱮᱡᱤᱝ) ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ BonBonne Nuit Candy Packaging (ᱠᱮᱱᱰᱤ ᱯᱟᱠᱮᱡᱤᱝ) ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
In order to fully bring out the concept, imagination is key. The design of the packages uses a montage style that brings together surrealistic elements. Since lucid dreams are controllable, the stories of each package are suggestive of the desires people most likely would have. Moreover, the conceptual names of each product are meant to trigger imaginative sceneries in customers’ heads.
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
Image#1 Width 90mm x Depth 35mm x Height 130mm each, Image#2-3 Width 130mm x Depth 60mm x Height 105 mm each, Image#4 Width, Depth, Height 85mm each
ᱴᱮᱜ ᱠᱚ
Food packaging, Design, Collage, Photoshop, Surrealism, Quirky, Dreamy, Colourful, Candy, Lucid Dream
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
To construct a unique collage, photoshop was used to create the tone, colour, and mixture of images.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
The biggest challenge of the design process was to come up with the best way to create a design that leads the viewer to visualise the scenery by only looking at each package. The combination of collaged images, as well as the subtle tone and colour changes, complete the whole design.
ᱜᱚᱵᱮᱥᱚᱱᱟ
During the research, the key purpose was to look for what kind of design approach would ideally lead users to imagine what they see on the package, as if they were the protagonist of the dream. Illustrating was considered at the beginning to present each dream. This way, though, might feel lack of realism and make it difficult for users to build a connection. Therefore, after considerations, photoshop was chosen to create collages of different elements to finalise the designs of the packages.
ᱯᱨᱮᱨᱚᱱᱟ
There are always setbacks in life, and sometimes lucid dreams are the only place to get comfort and where dreamers can freely control. The concept behind this shop is to let their customers to have a taste of their own lucid dreams. In French, bon bon means candy, and bonne nuit means good night. Therefore, the two French words combined together become the brand name, BonBonne Nuit.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
BonBonne Nuit was created and finished in March 2020 in Vancouver.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
Three pouches, three mini round boxes and two rectangular handle boxes, each with various special flavours of sweets.
ᱯᱮᱴᱮᱱᱴ ᱠᱚ
Copyrights belong to Ka Wai (Rae) Tsun, 2020.

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A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

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