Yashang Hing Tau Ball ᱡᱚᱢ ᱞᱟᱫᱮ ᱠᱟᱹᱢᱤ by Mars Team is a highly esteemed winner of the very prestigious 2021 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2021
Yashang Hing Tau Ball ᱡᱚᱢ ᱞᱟᱫᱮ ᱠᱟᱹᱢᱤ
by Mars Team
Client: Shenzhen Baixinglong Creative Packaging Co., Ltd
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱯᱮᱠᱮᱡᱤᱝ Category
Verified Award Winner
Verify Award Status for #121185The Design
About Yashang Hing Tau Ball ᱡᱚᱢ ᱞᱟᱫᱮ ᱠᱟᱹᱢᱤ
ᱭᱟᱥᱟᱝ ᱦᱤᱝ ᱴᱟᱩ ᱵᱚᱞ ᱫᱚ ᱢᱤᱴᱵᱚᱞ ᱛᱮᱭᱟᱨ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱞᱟᱫᱮ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ᱾ ᱟᱨ ᱪᱤᱛᱟᱹᱨ ᱠᱚ ᱫᱚ ᱵᱷᱤᱛᱨᱤ ᱨᱮ ᱢᱮ�nᱟᱜ ᱡᱚᱢᱟᱜ ᱠᱟᱹᱪᱷᱟᱹ ᱡᱤᱱᱤᱥ ᱠᱚ ᱛᱮ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ᱾ ᱡᱟᱱᱣᱟᱨ ᱨᱮᱭᱟᱜ ᱪᱤᱛᱟᱹᱨ ᱠᱚ ᱫᱚ ᱱᱟᱶᱟ ᱜᱨᱟᱯᱷᱤᱠ ᱨᱮᱱᱟᱜ ᱞᱮᱠᱟᱛᱮ ᱛᱷᱟᱯᱚᱱ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱡᱚᱛᱚ ᱞᱮᱠᱟᱱ ᱠᱟᱹᱪᱷᱟᱹ ᱡᱤᱱᱤᱥ ᱫᱚ ᱡᱟᱦᱟᱸᱡᱮᱞ ᱨᱚᱝ ᱛᱮ ᱪᱤᱱᱦᱟᱹ ᱠᱟᱱᱟ᱾ ᱡᱚᱨᱟᱣ ᱨᱚᱝ ᱨᱮᱭᱟᱜ ᱡᱟᱦᱟᱸᱡᱮᱞ ᱫᱚ ᱠᱷᱩᱫᱨᱟ ᱟᱠᱷᱨᱟ ᱠᱚ ᱨᱮ ᱧᱮᱞ ᱨᱮᱱᱟᱜ ᱠᱚᱴᱷᱟ ᱮᱢᱟᱜ ᱟ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱪᱤᱱ ᱨᱮᱭᱟᱜ ᱪᱟᱣᱥᱟᱱ ᱮᱞᱟᱠᱟ ᱨᱮᱭᱟᱜ ᱥᱟᱨᱦᱟᱣ ᱯᱩᱨᱟᱹᱱ ᱢᱟᱱᱚᱛ ᱠᱚ ᱦᱚᱸ ᱩᱫᱩᱜᱼᱟ, ᱟᱨ ᱛᱮᱭᱟᱨ ᱨᱮᱭᱟᱜ ᱚᱨᱮ ᱟᱨᱟ ᱞᱤᱯᱷᱟᱯᱷᱟ ᱛᱷᱟᱯᱚᱱ ᱟᱠᱟᱱᱟ᱾ ᱠᱟᱜᱚᱡ ᱪᱷᱟᱯᱟ, ᱡᱚᱢ ᱜᱨᱮᱰ ᱯᱞᱟᱥᱴᱤᱠ ᱟᱨ ᱨᱮᱥᱟᱢ ᱴᱷᱮᱴᱟ ᱵᱮᱵᱷᱟᱨ ᱦᱩᱭᱩᱜ ᱠᱟᱱᱟ᱾ ᱞᱟᱫᱮ ᱫᱚ ᱒᱖᱐ x ᱑᱕᱐ x ᱒᱖᱐ ᱢᱤᱞᱤᱢᱤᱴᱟᱨ ᱢᱟᱯ ᱨᱮᱫᱚ᱾
The Recognition
About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Yashang Hing Tau Ball ᱡᱚᱢ ᱞᱟᱫᱮ ᱠᱟᱹᱢᱤ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Yashang Hing Tau Ball ᱡᱚᱢ ᱞᱟᱫᱮ ᱠᱟᱹᱢᱤ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The meatball packaging is designed creatively based on the raw materials of the product. The layout combines them in the form of modern graphics. The various types of raw materials are distinguished by color contrast. Reflect the sense of modern fashion at the same time increase the interesting expression of the product, and the strong contrast of colors in the shelf display terminal will have a good sense of visual impact.
- Dimensions & Packaging
- 260mmx150mmx260mm, which is suitable for the size of consumers under such specifications, provides better consumption experience for consumers.
- Tags
- Meatball, graphic composition, color composition, animal image
- Production Technology
- Application of paper printing, food grade plastic, silk belt
- Design Challenge
- In this project, the most difficult thing is how to combine a variety of animal images into a package with the characteristics of Chaoshan region in China, while the packaging presentation should have a sense of modern fashion. Finally, through reading books and referring to a large number of design pictures, I found that modern graphic composition and color composition can well integrate these points. Finally, I began to design in this way.
- Inspiration
- Inspired by the combination of animal graphics and color composition, the design of this package integrates the traditional customs of Chaoshan area in China that like auspicious things. Meanwhile, the design of the red envelope around the product is also designed to have a better sense of experience with consumers.
- Project Duration
- The project started in September 2020 in Shenzhen, completed in October 2020 in Shenzhen, and went on sale in the market in December 2020
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