Wu Xing ᱯᱮᱠᱮᱡ by Siwei Lai is a highly esteemed winner of the very prestigious 2022 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2022
Wu Xing ᱯᱮᱠᱮᱡ
by Siwei Lai
Client: Huyu
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱯᱮᱠᱮᱡᱤᱝ Category
Verified Award Winner
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About Wu Xing ᱯᱮᱠᱮᱡ
ᱣᱩ ᱥᱤᱝ ᱠᱟᱹᱢᱤ ᱥᱤᱨᱤᱡᱽ ᱫᱚ ᱡᱟᱱᱣᱟᱨ ᱠᱚ ᱵᱮᱵᱷᱟᱨ ᱠᱟᱛᱮ ᱢᱤᱫ ᱵᱩᱡᱷᱟᱹᱣ ᱦᱤᱥᱟᱹᱵᱽ ᱛᱮ ᱫᱚᱦᱚ ᱟᱠᱟᱱᱟ ᱟᱨ ᱩᱱᱠᱩ ᱠᱚᱣᱟᱜ ᱜᱩᱱ ᱞᱮᱠᱟᱛᱮ ᱢᱚᱬᱮ ᱛᱟᱛᱣᱚ ᱨᱮ ᱦᱟᱹᱴᱤᱧ ᱟᱠᱟᱱᱟ᱾ ᱚᱱᱟ ᱢᱩᱫᱽ ᱨᱮ, ᱣᱩ ᱥᱤᱝ ᱨᱮᱭᱟᱜ ᱡᱤᱣᱤ ᱪᱟᱠᱨᱚ ᱪᱮᱛᱟᱱ ᱨᱮ ᱡᱚᱨ ᱮᱢ ᱞᱟᱹᱜᱤᱫ, ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱡᱟᱦᱟᱸᱱᱟᱜ ᱪᱤᱛᱟᱹᱨ ᱨᱮᱦᱚᱸ ᱥᱤᱧᱚᱛ ᱪᱮᱛᱟᱱ ᱟᱨ ᱥᱤᱧᱚᱛ ᱞᱟᱛᱟᱨ ᱠᱚ ᱥᱮᱞᱮᱫ ᱠᱮᱫᱼᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱢᱟᱦᱟᱸ ᱨᱮᱭᱟᱜ ᱮᱛᱚᱦᱚᱵ ᱟᱨ ᱢᱩᱪᱟᱹᱫ ᱫᱚᱦᱚ ᱮᱫᱼᱟ᱾ ᱪᱤᱛᱟᱹᱨ ᱵᱟᱠᱥᱟ ᱜᱮ ᱢᱩᱬ ᱛᱷᱟᱹᱨᱤ ᱵᱮᱱᱟᱣ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱢᱤᱫ ᱦᱟᱨᱰᱠᱚᱣᱚᱨ ᱟᱨ ᱠᱞᱟᱥᱤᱠ ᱵᱷᱟᱹᱵᱽᱱᱟ ᱫᱚᱦᱚ ᱮᱫᱼᱟ᱾ ᱯᱚᱛᱚᱵ ᱟᱹᱨᱤ ᱵᱟᱠᱥᱟ ᱠᱷᱚᱱ ᱮᱛᱚᱦᱚᱵ ᱠᱟᱛᱮ ᱡᱷᱤᱡᱽ ᱠᱟᱛᱮ ᱢᱤᱫ ᱯᱮᱠᱮᱡᱤᱝ ᱛᱷᱟᱹᱨᱤ ᱵᱮᱱᱟᱣᱜᱼᱟ ᱡᱟᱦᱟᱸ ᱫᱚ ᱱᱤᱡᱮ ᱫᱤᱥᱚᱢ ᱛᱟᱠᱩᱢ ᱵᱮᱱᱟᱣᱜᱼᱟ᱾ ᱱᱚᱶᱟ ᱟᱥᱚᱞ ᱯᱮᱠᱮᱡ ᱛᱷᱟᱹᱨᱤ ᱨᱮ, ᱡᱟᱦᱟᱸᱱᱟᱜ ᱠᱟᱰ ᱦᱚᱸ ᱯᱩᱨᱟᱹᱯᱩᱨᱤ ᱞᱮᱠᱟᱛᱮ ᱫᱤᱥᱚᱢ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ᱾
The Recognition
About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Wu Xing ᱯᱮᱠᱮᱡ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Wu Xing ᱯᱮᱠᱮᱡ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The painting box is the main structure development, showing a sense of hardcover and classic. From the book-shaped box to the unfolding to the packaging structure that independently becomes the display rack. In this special package structure, each card of this work “Wu Xing“ can be fully displayed.
- Dimensions & Packaging
- Outer box size: W18×L27×H4 cm; The size of the display stand after unfolding: W53×H22.5×D9 cm
- Tags
- Visual Identity, packaging structure, printed matter
- Design Challenge
- In order for the cards to be fully displayed at one time and to reduce the volume during packaging and transportation. We tested and adjusted many times to have been carried out on the display of the packaging and the folding structure.
- Research
- Our research included: 1. Communications with the client. 2. Defined the tone and manner of the brand 3. Structural packaging design, test, and revise the structure. 4. Visual design.
- Inspiration
- This work “Wu Xing“ presents a series of works that categorize these five elements according to their characteristics, and from my own perspective to use animals as a representative interpretation. Among them, in order to emphasize the cycle of gram and symbiosis in the five elements, I added the sunrise and the sunset in each illustration, representing the beginning and the end of the day.
- Project Duration
- The project started in January 2021 and finished in April 2021, in Taichung City, Taiwan.
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