ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
PepsiCo Design and Innovation ᱨᱮᱱᱟᱜ Pepsi New Year 2022 LTO ᱧᱩ ᱡᱤᱱᱤᱥ ᱠᱮᱱ (Beverage Can)

PepsiCo Design and Innovation ᱨᱮᱱᱟᱜ Pepsi New Year 2022 LTO ᱧᱩ ᱡᱤᱱᱤᱥ ᱠᱮᱱ (Beverage Can) ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2022 A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱥᱳᱱᱟᱯᱮᱠᱮᱡᱤᱝ· 2022

Pepsi New Year 2022 LTO ᱧᱩ ᱡᱤᱱᱤᱥ ᱠᱮᱱ (Beverage Can)

PepsiCo Design and Innovation ᱞᱮᱠᱟᱛᱮ

ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

43,139

ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ

#137256 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪ

ᱨᱚᱝ

ᱰᱤᱡᱟᱭᱤᱱ

Pepsi New Year 2022 LTO ᱧᱩ ᱡᱤᱱᱤᱥ ᱠᱮᱱ (Beverage Can) ᱵᱟᱵᱚᱛ ᱛᱮ

Pepsi New Year 2022 LTO ᱫᱚ ᱨᱟᱵᱟᱝ ᱯᱟᱨᱟᱵ ᱚᱠᱛᱚ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱ ᱛᱩᱨᱩᱭ ᱜᱚᱴᱟᱝ ᱥᱤᱢᱟᱹ ᱮᱰᱤᱥᱚᱱ (limited edition) ᱧᱩ ᱡᱤᱱᱤᱥ ᱠᱮᱱ ᱨᱮᱭᱟᱜ ᱢᱤᱫ ᱦᱟᱹᱴᱤᱧ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱮᱱ ᱠᱚ ᱫᱚ ᱨᱩᱥ ᱫᱤᱥᱚᱢ ᱨᱮ ᱢᱤᱫ ᱡᱟᱹᱛᱩ ᱵᱨᱟᱱᱰ ᱠᱮᱢᱯᱮᱱ ᱨᱮᱭᱟᱜ ᱦᱟᱹᱴᱤᱧ ᱞᱮᱠᱟᱛᱮ ᱚᱰᱚᱠ ᱞᱮᱱᱟ᱾ ᱯᱟᱨᱟᱵ ᱨᱮᱭᱟᱜ ᱨᱟᱹᱥᱠᱟᱹ ᱪᱤᱛᱟᱹᱨ ᱠᱚ ᱫᱚ ᱜᱚᱴᱟ ᱯᱟᱨᱟᱵ ᱚᱠᱛᱚ ᱞᱟᱹᱜᱤᱫ ᱥᱩᱦᱟᱹᱜ ᱞᱮᱠᱟᱛᱮ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱱᱟᱶᱟ ᱥᱮᱨᱢᱟ (New Year) ᱛᱮ ᱪᱟᱵᱟᱜᱼᱟ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱤᱱᱴᱚᱨᱮᱠᱴᱤᱵᱽ ᱜᱩᱱ ᱦᱚᱛᱮᱛᱮ ᱵᱨᱟᱱᱰ ᱠᱮ ᱯᱮᱠᱮᱡᱤᱝ ᱠᱷᱚᱱ ᱦᱚᱸ ᱥᱟᱹᱜᱤᱧ ᱤᱫᱤᱭᱮᱫᱟ᱾ ᱠᱤᱨᱤᱧᱤᱭᱟᱹ ᱠᱚ ᱡᱚᱛᱚ ᱠᱮᱱ ᱨᱮ ᱢᱮᱱᱟᱜ QR ᱠᱳᱰ ᱠᱚ ᱥᱢᱟᱨᱴᱯᱷᱚᱱ ᱛᱮ ᱥᱠᱮᱱ ᱠᱟᱛᱮ ᱯᱨᱚᱢᱚᱥᱚᱱ ᱴᱷᱮᱱ ᱠᱚ ᱥᱮᱴᱮᱨ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ, ᱚᱠᱟ ᱨᱮ ᱢᱟᱨᱥᱟᱞᱚᱜ ᱥᱤᱢᱟᱹ ᱮᱰᱤᱥᱚᱱ ᱦᱩᱰᱤ ᱟᱨ ᱴᱤᱼᱥᱟᱨᱴ ᱡᱤᱛᱟᱹᱣ ᱨᱮᱭᱟᱜ ᱥᱩᱭᱚᱜ ᱦᱚᱸ ᱢᱮᱱᱟᱜᱼᱟ᱾

ᱢᱟᱱᱟᱱ

A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Pepsi New Year 2022 LTO ᱧᱩ ᱡᱤᱱᱤᱥ ᱠᱮᱱ (Beverage Can) ᱫᱚ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱟᱨ ᱥᱩᱱᱫᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Pepsi New Year 2022 LTO ᱧᱩ ᱡᱤᱱᱤᱥ ᱠᱮᱱ (Beverage Can) ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
These cans were created with consumer engagement in mind, as well as to activate the brand beyond packaging. Complete with interactive functional features, consumers are encouraged to use their smartphone to scan QR codes on the cans that lead to promotions, including a chance to win limited edition hoodies and t-shirts that glow.
ᱯᱨᱮᱨᱚᱱᱟ
Bringing all the festive feels wherever it goes, Pepsi is lighting up the holiday season in 2022! The Design Team created a series of six limited edition cans for the New Year 2022, available for purchase in Russia, as a part of Pepsi’s ‘Light up the Winter Holidays’ campaign. These LTO cans were designed to be enjoyed through the whole of the winter holidays and culminating in New Year’s, embracing both the memorable and unexpected moments the season will bring.

ᱥᱯᱚᱱᱥᱚᱨᱰ

Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ

ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾

ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱢᱟᱨᱟᱝ ᱪᱤᱱᱦᱟᱹ ᱦᱟᱛᱟᱣ ᱞᱟᱹᱠᱛᱤᱭᱟᱜᱼᱟ

A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

ᱱᱚᱢᱤᱱᱮᱴ