PepsiCo Design and Innovation ᱨᱮᱱᱟᱜ Mirinda Vintage Special Edition ᱡᱚᱛᱚ ᱠᱟᱹᱢᱤ: ᱡᱤᱞ ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2022 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱞᱚᱦᱟᱯᱮᱠᱮᱡᱤᱝ· 2022
Mirinda Vintage Special Edition ᱡᱚᱛᱚ ᱠᱟᱹᱢᱤ: ᱡᱤᱞ ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ
PepsiCo Design and Innovation ᱞᱮᱠᱟᱛᱮ
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#137258 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Mirinda Vintage Special Edition ᱡᱚᱛᱚ ᱠᱟᱹᱢᱤ: ᱡᱤᱞ ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱯᱩᱛᱷᱤ ᱚᱱᱚᱲ: ᱢᱤᱨᱤᱱᱰᱟ ᱵᱤᱱᱴᱮᱡ ᱥᱯᱮᱥᱟᱞ ᱮᱰᱤᱥᱚᱱ ᱚᱠᱟ ᱢᱤᱠᱷᱟᱹ ᱡᱤᱞ ᱫᱟᱨᱩ ᱞᱟᱹᱜᱤᱫ ᱮᱠᱟ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ ᱾ ᱞᱮᱵᱮᱞ ᱨᱮ ᱠᱚᱢᱞᱟ ᱨᱩᱯ ᱨᱮᱭᱟᱜ ᱞᱚᱜᱳ ᱛᱟᱭᱚᱢ ᱨᱮ ᱛᱷᱚᱢᱚᱜᱼᱟ, ᱟᱨ ᱢᱤᱨᱤᱱᱰᱟ ᱧᱩᱛᱩᱢ ᱜᱳᱞ ᱛᱮᱦᱮᱸᱧ, ᱵᱟᱵᱩᱞ ᱞᱮᱠᱟᱛᱮ ᱚᱠᱚᱭ ᱛᱤᱥ ᱟᱠᱟᱱᱟ ᱟᱨ ᱡᱟᱦᱟᱸ ᱱᱤᱛᱚᱜ ᱵᱽᱨᱟᱸᱰ ᱴᱟᱭᱯ ᱠᱷᱚᱱ ᱟᱞᱟᱫᱟ ᱠᱟᱱᱟ ᱾ ᱜᱤᱞᱟᱥ ᱵᱳᱛᱚᱞ ᱵᱮᱵᱷᱟᱨ ᱠᱚᱜᱼᱟ ᱡᱟᱦᱟᱸ ᱛᱮ ᱫᱟᱨᱩ ᱱᱮᱡᱮᱲ ᱠᱷᱚᱱ ᱧᱮᱞᱚᱜ ᱛᱟᱦᱮᱸᱱ, ᱟᱨ ᱯᱳᱴᱮ ᱯᱩᱭᱞᱩ ᱠᱟᱴᱟᱯ ᱠᱚ ᱨᱮᱴᱨᱳ ᱨᱩᱯ ᱠᱚ ᱯᱩᱨᱟᱹᱣ ᱠᱟᱜ ᱮᱫᱟ ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱨᱮ ᱯᱩᱨᱟᱹᱱᱚ ᱵᱽᱨᱟᱸᱰ ᱴᱷᱟᱶᱠᱟ ᱠᱚ ᱟᱨ ᱟᱹᱰᱤ ᱥᱚᱨᱚᱞ ᱡᱚᱠᱮᱫ ᱮᱰᱟᱹ ᱥᱴᱟᱭᱮᱞ ᱛᱮ ᱢᱮᱲᱮᱫ ᱟᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱨᱮᱡᱟᱞᱴ ᱨᱮ ᱮᱠᱟ ᱯᱮᱠᱮᱡᱤᱝ ᱚᱰᱚᱠᱚᱜ ᱟ ᱡᱟᱦᱟᱸ ᱫᱟᱲᱮᱭᱟᱜ ᱟᱨ ᱡᱟᱦᱟᱸ ᱵᱽᱨᱟᱸᱰ ᱠᱚ ᱥᱟᱶᱛᱮ ᱦᱚᱲᱚᱠᱚ ᱫᱚ ᱥᱮᱴᱮᱨ ᱦᱩᱰᱤᱧ ᱟᱠᱟᱱᱟ ᱚᱱᱟᱜ ᱞᱟᱹᱜᱤᱫ ᱴᱷᱟᱹᱣᱠᱟ ᱠᱟᱱᱟ ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Mirinda Vintage Special Edition ᱡᱚᱛᱚ ᱠᱟᱹᱢᱤ: ᱡᱤᱞ ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Mirinda Vintage Special Edition ᱡᱚᱛᱚ ᱠᱟᱹᱢᱤ: ᱡᱤᱞ ᱫᱟᱨᱩ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- On the label, the instantly recognizable orange-shaped logo is front and center, with the Mirinda name spelled out in bubble-like vintage type uncharacteristic of modern day Mirinda. The glass bottles showcase the product and clean white bottle caps complete the throwback feel. In a society that revolves around ever-changing trends, Mirinda Vintage Special Edition offers a collectable opportunity, where fans can own a product that has withstood the test of time.
- ᱯᱨᱮᱨᱚᱱᱟ
- The goal for the Mirinda Vintage Special Edition was to highlight the brand’s heritage while keeping in mind relevance for today’s consumers. While designing this Special Edition, the PepsiCo Design Team ensured its elements were eye-catching for the Gen Z target audience, as well as generations already familiar with Mirinda. This sleek and simple Mirinda design borrows from vintage cues, but combines it with modern sensibility for an entirely new look.
ᱥᱯᱚᱱᱥᱚᱨᱰ
Designers.org ᱠᱷᱚᱱ ᱯᱟᱨᱚᱢ ᱛᱟᱞᱟᱥ
ᱟᱞᱮᱭᱟᱜ ᱵᱤᱜᱽᱭᱟᱯᱚᱱ ᱥᱟᱹᱜᱟᱹᱭ ᱠᱚ ᱠᱷᱚᱱ ᱯᱨᱚᱰᱟᱠᱴ, ᱥᱮᱵᱟ ᱟᱨ ᱢᱚᱠᱟ ᱩᱫᱩᱜ ᱢᱮ᱾
ᱟᱨᱦᱚᱸ ᱠᱷᱚᱡ ᱢᱮ
ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
