Rodrigo Chiaparini ᱨᱮᱱᱟᱜ Jelly Fresh ᱥᱤᱡᱚᱱᱤᱝ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2023 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2023
Jelly Fresh ᱥᱤᱡᱚᱱᱤᱝ ᱯᱮᱠᱮᱡᱤᱝ
Rodrigo Chiaparini ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Chiapa Design
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#150413 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Jelly Fresh ᱥᱤᱡᱚᱱᱤᱝ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱡᱮᱞᱤ ᱯᱷᱨᱮᱥ ᱫᱚ ᱦᱟᱠᱩ ᱛᱮᱭᱟᱨ ᱞᱟᱹᱜᱤᱫ ᱛᱮ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱ ᱜᱩᱸᱰᱤ ᱥᱤᱡᱚᱱᱤᱝ ᱠᱚᱣᱟᱜ ᱢᱤᱫ ᱞᱟᱭᱤᱱ ᱞᱟᱹᱜᱤᱫ ᱢᱤᱫ ᱯᱮᱠᱮᱡᱤᱝ ᱠᱚᱱᱥᱮᱯᱴ ᱠᱟᱱᱟ᱾ ᱱᱚᱣᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱷᱚᱵᱚᱨ ᱠᱟᱜᱚᱡᱽ ᱟᱹᱠᱷᱨᱤᱡ ᱠᱚᱲᱟ ᱨᱮᱭᱟᱜ ᱛᱮᱭᱟᱨ ᱠᱷᱚᱱ ᱯᱨᱮᱨᱚᱱᱟ ᱧᱟᱢ ᱟᱠᱟᱫᱟ ᱟᱨ ᱛᱟᱡᱟ ᱦᱟᱠᱩ ᱠᱟᱜᱚᱡᱽ ᱛᱮ ᱯᱚᱴᱚᱢ ᱨᱮᱭᱟᱜ ᱢᱟᱨᱮ ᱟᱭᱫᱟᱹ ᱩᱭᱦᱟᱹᱨ ᱚᱪᱚᱭᱟ᱾ ᱠᱷᱚᱵᱚᱨ ᱠᱟᱜᱚᱡᱽ ᱟᱹᱠᱷᱨᱤᱡ ᱠᱚᱲᱟ ᱨᱮᱭᱟᱜ ᱢᱤᱫ ᱯᱷᱚᱴᱚ ᱫᱚ ᱴᱟᱭᱤᱯᱚᱜᱨᱟᱯᱷᱤ, ᱞᱮᱭᱟᱣᱴ ᱟᱨ ᱜᱽᱨᱟᱯᱷᱤᱠ ᱡᱤᱱᱤᱥ ᱠᱚ ᱥᱟᱶᱛᱮ ᱢᱮᱥᱟ ᱟᱠᱟᱱᱟ ᱡᱮᱢᱚᱱ ᱠᱤᱨᱤᱧᱤᱡ ᱥᱟᱶ ᱢᱤᱫ ᱡᱚᱲᱟᱣ ᱛᱮᱭᱟᱨ ᱦᱩᱭᱩᱜᱼᱟ᱾ ᱱᱚᱣᱟ ᱨᱮᱧᱡᱽ ᱨᱮ ᱯᱮᱭᱟ ᱥᱚᱣᱟᱫ ᱟᱨ ᱵᱟᱨᱭᱟ ᱯᱮᱠᱮᱡᱽ ᱯᱷᱚᱨᱢᱮᱴ ᱢᱮᱱᱟᱜᱼᱟ, ᱚᱱᱟᱛᱮ ᱥᱤᱡᱚᱱᱤᱝ ᱠᱚ ᱫᱚ ᱰᱟᱠᱟ ᱚᱲᱟᱜ ᱨᱮ ᱟᱞᱜᱟ ᱛᱮ ᱵᱮᱵᱷᱟᱨᱚᱜᱼᱟ᱾ ᱢᱤᱫ ᱱᱟᱶᱟ ᱟᱨ ᱥᱟᱯᱷᱟ ᱞᱮᱭᱟᱣᱴ ᱥᱟᱶᱛᱮ ᱢᱤᱫ ᱮᱴᱟᱜ ᱞᱮᱠᱟᱱ ᱨᱚᱝ ᱯᱮᱞᱮᱴ ᱠᱮᱱ ᱠᱚ ᱛᱮ ᱠᱮᱱ ᱠᱚ ᱫᱚ ᱥᱮᱞᱯᱷ ᱨᱮ ᱟᱞᱜᱟ ᱛᱮ ᱧᱮᱞ ᱧᱟᱢᱚᱜᱼᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Jelly Fresh ᱥᱤᱡᱚᱱᱤᱝ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Jelly Fresh ᱥᱤᱡᱚᱱᱤᱝ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Inspired by the figure of the newspaper boy, Jelly Fresh brings back the ancient habit of wrapping fresh fish. With a series of powder seasonings created especially for the preparation of all types of fish, Jelly Fresh comes in three flavors and two different types of packaging, aiming to facilitate its use in the kitchen.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- As mentioned before, the products are presented in can mockups aiming the use of appropriate materials for the segment. We cannot provide dimensions since it is a conceptual project.
- ᱴᱮᱜ ᱠᱚ
- brand, packaging, fish brand, packaging seasoning design
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- It's a Concept Design Project.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- Since it is a conceptual project we didn't have difficulties with the process. Our team is well synchronized in techniques and thoughts which helps in the creative process.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- We did not create or develop research for the creation of this project.
- ᱯᱨᱮᱨᱚᱱᱟ
- Our inspiration was to create a design that has modern and premium appeal to the public combined with exclusively smoked sea products.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in Sao Paulo in January 2023 and finished in February 2023. The project was well accepted in websites and design blogs and until today it receives proposals of publications in packaging and design books.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- A good design always calls the attention of the spectator. The surprise increases if the product inside has quality as well. Creating products that come out of the ordinary is something that we always take into consideration, both in real and conceptual projects.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Creative Director and Designer: Rodrigo Chiaparini
Design Assistant: Amanda Rodrigues
Design Assistant: Anna Balardin
ᱥᱯᱚᱱᱥᱚᱨᱰ
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ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
ᱢᱤᱫ ᱞᱮᱠᱟ ᱠᱮᱴᱮᱜᱚᱨᱤ ᱠᱷᱚᱱ ᱟᱨᱦᱚᱸ ᱯᱩᱨᱥᱠᱟᱨ ᱧᱟᱢᱟᱠᱟᱱ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱧᱮᱞ ᱢᱮ, ᱡᱚᱜᱭᱟᱛᱟ ᱧᱮᱞ ᱛᱮ ᱵᱟᱪᱷᱟᱣ ᱟᱠᱟᱱᱟ᱾
