Mohsen Koofiani ᱨᱮᱱᱟᱜ Natura Dried Fruits ᱥᱟᱦᱟᱸ ᱡᱚ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2024 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱠᱟᱥᱟᱯᱮᱠᱮᱡᱤᱝ· 2024
Natura Dried Fruits ᱥᱟᱦᱟᱸ ᱡᱚ
Mohsen Koofiani ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Natura
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#152045 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Natura Dried Fruits ᱥᱟᱦᱟᱸ ᱡᱚ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟᱠᱟᱨ ᱢᱩᱨᱛᱤ, ᱡᱚ ᱟᱨ ᱡᱤᱭᱟᱹᱞᱤ ᱠᱚᱣᱟᱜ ᱢᱮᱥᱟ ᱠᱷᱚᱱ ᱞᱟᱵᱷ ᱦᱟᱛᱟᱣ ᱟᱠᱟᱱᱟ, ᱢᱮᱱᱠᱷᱟᱱ ᱱᱚᱶᱟ ᱠᱟᱛᱷᱟ ᱵᱟᱰᱟᱭ ᱞᱟᱹᱠᱛᱤ ᱡᱮ ᱠᱚᱞᱟᱠᱟᱨ ᱞᱮᱠᱟᱛᱮ ᱱᱟᱯᱟᱭ ᱵᱚᱫᱚᱞ ᱠᱚ ᱦᱩᱭ ᱟᱠᱟᱱᱟ᱾ ᱪᱤᱛᱟᱹᱨ ᱠᱚᱫᱚ ᱡᱤᱭᱟᱹᱞᱤ, ᱡᱚ ᱟᱨ ᱞᱟᱠᱪᱟᱨ ᱢᱟᱹᱫᱽᱨᱮ ᱥᱟᱦᱴᱟ ᱡᱚᱲᱟᱣ ᱵᱮᱱᱟᱣ ᱞᱟᱹᱜᱤᱫ ᱠᱩᱨᱩᱢᱩᱴᱩ ᱠᱮᱫᱼᱟ᱾ ᱢᱮᱱᱠᱷᱟᱱ ᱪᱮᱫᱟᱜ ᱥᱮ ᱰᱤᱡᱟᱭᱤᱱ ᱨᱮᱱᱟᱜ ᱢᱩᱬ ᱵᱤᱥᱚᱭ ᱫᱚ ᱯᱟᱨᱤᱥᱛᱷᱤᱛᱤᱠᱤ ᱛᱚᱱᱛᱚᱨ ᱨᱩᱠᱷᱤᱭᱟᱹ ᱠᱟᱱᱟ, ᱛᱤᱱᱟᱹᱜ ᱡᱚᱢ ᱡᱤᱭᱟᱹᱞᱤ ᱠᱚ ᱥᱟᱶᱛᱮ, ᱛᱤᱱᱟᱹᱜ ᱴᱷᱟᱶ ᱨᱮ ᱵᱤᱨ ᱡᱤᱭᱟᱹᱞᱤ (ᱥᱤᱠᱟᱹᱨᱤᱭᱟᱹ) ᱠᱚ ᱫᱚ ᱫᱟᱲᱮ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ ᱞᱮᱠᱟᱛᱮ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱯᱮᱠᱮᱡᱤᱝ ᱨᱮ, ᱵᱟᱹᱲᱛᱤ ᱫᱷᱤᱭᱟᱹᱱ ᱮᱢ ᱞᱟᱹᱜᱤᱫ ᱥᱟᱫᱷᱟᱨᱚᱱ ᱟᱨ ᱫᱟᱲᱮᱭᱟᱱ ᱨᱚᱝ ᱠᱚ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ, ᱟᱨ ᱣᱟᱛᱟᱵᱚᱨᱚᱬ ᱨᱩᱠᱷᱤᱭᱟᱹ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱞ ᱫᱟᱲᱮᱭᱟᱜ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱮᱵᱷᱟᱨ ᱟᱠᱟᱱᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Natura Dried Fruits ᱥᱟᱦᱟᱸ ᱡᱚ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Natura Dried Fruits ᱥᱟᱦᱟᱸ ᱡᱚ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- In this design, most of the artistic sculptures of the cultural history of the world have been used, although it should be noted that subtle changes have been made to them. In the pictures, a clear connection has been made between creatures, selected fruits, and historical culture. But since the main theme of the packaging idea is to preserve the ecosystem, in addition to vegetarians, wild animals (hunters) have also been used as a symbol of power in some places. According to the main message of the packaging (environmental protection), degradable packaging has been used.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- Kraft paper tube box packaging
Capacity: 250g
Mouth: 95mm
Depth: 200mm - ᱴᱮᱜ ᱠᱚ
- Dried Fruit, Fruit, Dried Fruit Packaging, Color, History, Ecosystem, Animals, Food
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- All the designs are painted and the created designs are formed by studying and ideas are taken from them and there is no copying of the original works. Paintings of high artistic value have been created. Digitally designed images are created with pen and ink drawing techniques and gold lines are used between them.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- In the first stage, the designer intended to engage the viewer's mind with historical cultures and through that show the importance of the earth and the ecosystem of life. Therefore, finding this connection required a lot of study and initial plans, and this was the designer's challenge in conceptualizing and implementing it.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- Type of research: studies
Research objectives: Finding the relationship between ecosystem and historical culture
Data collection: The use of statues and historical arts in the design and connection of fruits with animals required a lot of time.
Results: The final result is a different design and the creation of a work of art.
The impact of the research on real-life phenomena: After the finalization of the design and implementation during a private demonstration, it has been found that all the visitors looked at the packaging design with deep thought and talked about it. - ᱯᱨᱮᱨᱚᱱᱟ
- In this packaging, the designer has left a special artistic design by using the type of fruit, the left cultures (statues and art paintings), and combining them with animals, as in preserving the left works of art. A lot of effort has been done by our ancestors. Know that animals also play a very important role in our survival in nature.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project started in February 2022 and finished in December 2022 in Shiraz, Iran
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- Fruits have a special place in nature for all living things and the interaction between humans and animals can be seen in these images. Basically, one of the goals of design is to respect the ecosystem, and our consumption and lifestyle can be very important in this matter. Another goal of this project is to establish a relationship between culture and the correct way of using food resources, which is closely related to this ecosystem.
- ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- All of the images: Illustrator / Creator: Mohsen Koofiani
Product Manager: Mr. A. Yousefi
ᱥᱯᱚᱱᱥᱚᱨᱰ
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