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Sean Coffee ᱥᱤᱨᱯᱷᱟᱹ ᱵᱟᱠᱚᱥ by Xue-Wei Chen

Sean Coffee ᱥᱤᱨᱯᱷᱟᱹ ᱵᱟᱠᱚᱥ by Xue-Wei Chen is a highly esteemed winner of the very prestigious 2024 A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.


ᱨᱩᱯᱟᱯᱮᱠᱮᱡᱤᱝ· 2024

Sean Coffee ᱥᱤᱨᱯᱷᱟᱹ ᱵᱟᱠᱚᱥ

by Xue-Wei Chen

Client: Sean Coffee

A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱯᱮᱠᱮᱡᱤᱝ Category

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Colors

The Design

About Sean Coffee ᱥᱤᱨᱯᱷᱟᱹ ᱵᱟᱠᱚᱥ

ᱥᱤᱭᱟᱱ ᱠᱚᱯᱷᱤ ᱫᱚ ᱛᱟᱭᱣᱟᱱ ᱨᱮᱱᱟᱜ ᱢᱤᱫ ᱠᱚᱯᱷᱤ ᱵᱽᱨᱟᱸᱰ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨᱟᱠᱟᱱ ᱢᱤᱫ ᱥᱤᱨᱯᱷᱟᱹ ᱵᱟᱠᱚᱥ ᱠᱟᱱᱟ᱾ ᱱᱚᱣᱟ ᱯᱮᱠᱮᱡᱽ ᱨᱮ ᱢᱤᱫ ᱦᱮᱸᱫᱮ ᱵᱟᱦᱨᱮ ᱵᱟᱠᱚᱥ, ᱢᱤᱫ ᱵᱷᱤᱛᱨᱤ ᱞᱟᱭᱱᱤᱝ ᱟᱨ ᱪᱤᱛᱟᱹᱨᱟᱠᱟᱱ ᱠᱟᱨᱰ ᱠᱚ ᱢᱮᱱᱟᱜᱼᱟ᱾ ᱪᱤᱛᱟᱹᱨ ᱨᱮ ᱢᱤᱫ ᱠᱚᱯᱷᱤ ᱮᱠᱥᱯᱟᱨᱴ ᱵᱤᱨ ᱨᱮ ᱠᱚᱯᱷᱤ ᱡᱟᱝ ᱨᱚᱥᱴ ᱮᱫᱟᱭ ᱧᱮᱞᱚᱜ ᱠᱟᱱᱟ, ᱚᱠᱟ ᱫᱚ ᱢᱤᱫ ᱞᱚᱞᱚ ᱯᱷᱞᱳᱨᱮᱥᱮᱱᱴ ᱚᱨᱮᱸᱡᱽ ᱨᱚᱝ ᱛᱮ ᱛᱮᱭᱟᱨᱟᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱫᱚ ᱡᱚᱡᱚᱢᱟᱠᱟᱱ ᱠᱚᱯᱷᱤ ᱪᱮᱨᱤ ᱠᱚ ᱩᱭᱦᱟᱹᱨ ᱚᱪᱚᱭᱟ᱾ ᱮᱭᱟᱭ ᱜᱚᱴᱟᱝ ᱯᱟᱱᱴᱚᱱ ᱤᱝᱠ ᱟᱨ ᱞᱮᱭᱟᱨ ᱛᱮ ᱪᱷᱟᱯᱟ ᱵᱮᱵᱷᱟᱨᱟᱠᱟᱱᱟ, ᱚᱱᱟ ᱥᱟᱶᱛᱮ ᱯᱷᱚᱭᱮᱞ ᱥᱴᱮᱢᱯᱤᱝ ᱟᱨ ᱮᱢᱵᱚᱥᱤᱝ ᱦᱚᱸ ᱵᱮᱵᱷᱟᱨᱟᱠᱟᱱᱟ᱾ ᱵᱷᱤᱛᱨᱤ ᱠᱟᱨᱰ ᱠᱚ ᱫᱚ ᱮᱴᱟᱜ ᱮᱴᱟᱜ ᱛᱷᱤᱢ ᱞᱮᱠᱟᱛᱮ ᱵᱚᱫᱚᱞ ᱫᱟᱲᱮᱭᱟᱜᱼᱟ, ᱚᱱᱟᱛᱮ ᱵᱟᱦᱨᱮ ᱵᱟᱠᱚᱥ ᱫᱚ ᱵᱮᱵᱷᱟᱨ ᱨᱮ ᱛᱟᱦᱮᱸᱱᱟ, ᱪᱷᱟᱯᱟ ᱠᱷᱚᱨᱚᱪ ᱠᱚᱢᱚᱜᱼᱟ ᱟᱨ ᱠᱟᱨᱵᱚᱱ ᱯᱷᱩᱴᱯᱨᱤᱱᱴ ᱦᱚᱸ ᱠᱚᱢᱚᱜᱼᱟ᱾

The Recognition

About the A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Sean Coffee ᱥᱤᱨᱯᱷᱟᱹ ᱵᱟᱠᱚᱥ ᱫᱚ A' Design Award ᱨᱩᱯᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱥᱩᱱᱫᱚᱨ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Sean Coffee ᱥᱤᱨᱯᱷᱟᱹ ᱵᱟᱠᱚᱥ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sean Coffee is a Taiwanese brand known for its exquisite coffee. We believe in the art of roasting small batches of single-origin beans to perfection. With our new slogan, "Unleashing the Multifaceted Imagination of Taste," we invite customers to experience the journey from coffee origins to their cup. The packaging includes a black outer box, inner lining, and illustrated cards. We enhance the premium coffee experience with techniques like foil stamping and embossing. To ensure consistency and flexibility, we recommend replacing the inner cards based on different themes, reducing printing costs and our carbon footprint.
Dimensions & Packaging
L33xM26.2xH7.2cm
Tags
coffee, beans, flavor, illustration, package design,
Production Technology
We enhance the premium coffee experience with Using 7-color Pantone special inks and layered printing techniques like foil stamping and embossing.
Inspiration
The packaging illustration features our coffee expert, Sean, roasting beans in a forest, immersing consumers in the essence of our coffee. The warm "fluorescent orange" color complements the aromatic coffee cherries. Using 7-color Pantone special inks and layered printing, we capture the diverse and rich flavors of Sean Coffee.
Project Duration
The project started in September 2022 in Taiwan.

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