ᱵᱤᱥᱚᱭ ᱨᱮ ᱪᱟᱞᱟᱜ ᱢᱮ
Jobkorea ᱨᱮᱱᱟᱜ Albamon Z ᱵᱨᱟᱶᱰ ᱟᱭᱰᱮᱱᱴᱤᱴᱤ

Jobkorea ᱨᱮᱱᱟᱜ Albamon Z ᱵᱨᱟᱶᱰ ᱟᱭᱰᱮᱱᱴᱤᱴᱤ ᱫᱚ ᱜᱨᱟᱯᱷᱤᱠᱥ, ᱪᱤᱛᱨᱟᱝᱠᱚᱱ ᱟᱨ ᱫᱤᱥᱚᱢ ᱡᱚᱦᱟᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2024 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾


ᱠᱟᱥᱟᱜᱨᱟᱯᱷᱤᱠ· 2024

Albamon Z ᱵᱨᱟᱶᱰ ᱟᱭᱰᱮᱱᱴᱤᱴᱤ

Jobkorea ᱞᱮᱠᱟᱛᱮ

ᱜᱟᱦᱟᱠ: Albamon Z

ᱜᱨᱟᱯᱷᱤᱠ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ

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ᱰᱤᱡᱟᱭᱤᱱ

Albamon Z ᱵᱨᱟᱶᱰ ᱟᱭᱰᱮᱱᱴᱤᱴᱤ ᱵᱟᱵᱚᱛ ᱛᱮ

ᱟᱞᱵᱟᱢᱚᱱ ᱡᱮᱰ ᱮᱠᱚ ᱢᱤᱫ ᱵᱨᱟᱶᱰ ᱟᱭᱰᱮᱱᱴᱤᱴᱤ ᱠᱟᱱᱟ ᱢᱤᱫ ᱫᱚᱠᱷᱤᱱ ᱠᱚᱨᱤᱭᱟ ᱨᱮᱭᱟᱜ ᱚᱱᱞᱟᱭᱤᱱ ᱨᱤᱠᱨᱩᱤᱴᱢᱮᱱᱴ ᱯᱞᱮᱴᱯᱷᱚᱨᱢ ᱞᱟᱹᱜᱤᱫ ᱡᱟᱦᱟᱸ ᱯᱟᱨᱴ-ᱴᱟᱭᱢ ᱱᱚᱠᱨᱤ ᱠᱚ ᱨᱮ ᱨᱟᱶᱡᱟᱣ ᱫᱟᱲᱮᱭᱟᱜ ᱠᱟᱱᱟ। ᱟᱭᱰᱮᱱᱴᱤᱴᱤ ᱨᱮ ᱢᱮᱱᱟᱜ-ᱟ ᱢᱤᱫ ᱴᱮᱲᱟᱜ ᱞᱚᱜᱚᱴᱟᱭᱤᱯ, ᱢᱤᱫ ᱯᱷᱞᱮᱜ ᱥᱭᱢᱵᱚᱞ, ᱢᱤᱫ ᱢᱟᱥᱠᱚᱴ ᱟᱨ ᱚᱨᱮᱧᱡᱽ ᱨᱮᱭᱟᱜ ᱢᱩᱬᱩᱛ ᱛᱮ ᱮᱨᱟ ᱢᱤᱫ ᱯᱷᱟᱨᱤᱡ ᱨᱚᱸᱜ ᱯᱟᱞᱮᱴ। ᱢᱮᱱᱟᱜ ᱴᱮᱲᱟᱜ ᱞᱚᱜᱚᱴᱟᱭᱤᱯ ᱞᱮᱠᱷᱟᱱ ᱠᱚᱨ ᱢᱮᱴᱟᱛ, ᱟᱠᱟᱞ ᱡᱚᱛᱚ ᱵᱮᱰ ᱚᱛᱟᱭ ᱟᱨ ᱴᱷᱤᱠ ᱡᱚᱠᱷᱚᱱ ᱡᱩᱛ ᱡᱚᱵ ᱢᱮᱪᱤᱝ ᱨᱮ। ᱯᱷᱞᱮᱜ ᱥᱭᱢᱵᱚᱞ ᱠᱚ ᱠᱟᱨ ᱨᱮᱥ ᱯᱷᱞᱮᱜ ᱠᱷᱚᱱ ᱤᱱᱥᱯᱟᱭᱟᱨ ᱦᱚᱭ ᱠᱟᱱᱟ, ᱟᱨ ᱡᱟᱦᱟᱱ ᱞᱚᱜᱚᱱ ᱡᱚᱵ ᱢᱮᱴᱟᱣ ᱠᱚ ᱨᱮ ᱩᱬᱩ ᱠᱟᱛᱮ। ᱢᱟᱥᱠᱚᱴ ᱠᱚ ᱨᱤᱠᱨᱩᱤᱴᱢᱮᱱᱴ ᱠᱷᱚᱵᱚᱨ ᱨᱮᱭᱟᱜ ᱢᱮᱴᱟᱛ ᱰᱮᱞᱤᱵᱷᱟᱨᱤ ᱨᱮᱭᱟᱜ ᱫᱚᱦᱚ ᱮᱫᱟ। ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱡᱮᱱᱚᱨᱮᱥᱚᱱ ᱡᱮᱰ ᱠᱚ ᱠᱷᱟᱛᱤᱨ ᱴᱷᱮᱠᱟ ᱟᱠᱟᱱᱟ। ᱯᱞᱮᱴᱯᱷᱚᱨᱢ ᱫᱚ ᱮᱢᱯᱞᱚᱭᱟᱨ ᱠᱚ ᱟᱨ ᱡᱚᱵ ᱥᱮᱱᱟᱳᱸ ᱠᱚ ᱦᱚᱲ ᱠᱚ ᱫᱚ ᱪᱮᱴ ᱱᱳᱴᱤᱯᱤᱠᱮᱥᱚᱱ ᱟᱨ ᱟᱨᱴᱤᱯᱷᱤᱥᱭᱟᱞ ᱤᱱᱴᱮᱞᱤᱡᱮᱱᱥ ᱮᱱᱟᱞᱤᱥᱤᱥ ᱛᱮ ᱡᱩᱲᱟᱣ ᱠᱟᱛᱮ ᱢᱮᱲᱮᱫ ᱮᱫᱟᱭ।

ᱢᱟᱱᱟᱱ

A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ

Albamon Z ᱵᱨᱟᱶᱰ ᱟᱭᱰᱮᱱᱴᱤᱴᱤ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Albamon Z ᱵᱨᱟᱶᱰ ᱟᱭᱰᱮᱱᱴᱤᱴᱤ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ

ᱯᱨᱮᱥ ᱠᱤᱴ

ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾

ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
Albamon Z, a prominent South Korean online recruitment service, specializes in part-time job listings, offering a user-friendly interface for seamless employer-job seeker connections. Prioritizing swift and efficient job matching, the platform utilizes notification chat and artificial intelligence analysis. The distinctive Z-shaped flag serves as a symbol of the brand's dedication to successful job matching service and empowering Generation Z (born between 1997-2012).
ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
Albamon Z targets Generation Z, considering their tech-savvy, socially conscious, and flexible nature. Key technological properties include a user-friendly interface, AI based talent recommendation, visually appealing design, instant messaging for quick communication, personalized contents with customized job recommendations, and location-based job listings for reduced commute time and costs. These aspects align with Generation Z's preferences.
ᱴᱮᱜ ᱠᱚ
Albamon Z, Part-time job, Recruitment platform, Generation Z
ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
Albamon Z, an online recruitment platform specializing in part-time jobs, prioritizes software development, server infrastructure, and database management, utilizing programming languages, web development frameworks, and cloud computing services. The platform integrates artificial intelligence and machine learning for efficient job matching and user interactions. Our Generation Z-focused brand identity features a slanted logotype, a symbolic flag, a friendly mascot, and a vibrant color palette.
ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
Designing elements for our brand essence that resonate with Gen-Z was the project's main challenge. The slanted logotype embodies values in quick job-matching: simplicity, intuitiveness, and accuracy. The flag symbol, inspired by car race flags, signifies swift job securing and victory. The mascot personifies our key feature—swift recruitment news delivery. The color palette, led by the primary color orange, embodies success and joy, aligning seamlessly with Generation Z's preferences.
ᱜᱚᱵᱮᱥᱚᱱᱟ
A user survey identified key challenges for part-time job seekers and recruiters, highlighting difficulties in swiftly hiring candidates meeting criteria and obtaining personalized search results. Albamon Z responds by enhancing employment opportunities, fostering local community development, supporting career growth, and making a positive economic impact. Leveraging AI analysis, the platform offers targeted talent recommendations and personalized services to address these challenges.
ᱯᱨᱮᱨᱚᱱᱟ
Albamon Z emerged to tackle challenges in time-consuming hiring processes for job seekers and recruiters. It provides solutions for efficient and flexible hiring, including quick and targeted hiring, optimized advertising, access to a diverse talent pool, and efficient skill-job matching. In summary, Albamon Z improves the job market's flexibility, efficiency, and accessibility, specifically addressing the very needs of part-time job seekers and businesses with temporary staffing requirements.
ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
This project started in March 2023 in Seoul, finished in November 2023, and was launched in December 2023 in Seoul, South Korea.
ᱠᱟᱹᱢᱤ ᱦᱚᱨ
Albamon Z incentivizes job success with branded goods, promoting part-time opportunities. Merchandise, like coffee mugs and tote bags, serves practical use. Branded work apparel (T-shirts, hats, aprons, name tags) enhances employer branding. Training materials and industry guides support workers' skill development. Recognition gifts (certificates, gift cards) express appreciation. Albamon Z's merchandise reinforces its message, championing part-time employment and career growth.
ᱯᱮᱴᱮᱱᱴ ᱠᱚ
Copyright JOBKOREA, 2023
ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
Creative Director: Taiyoon Lee
Brand Strategist: Siyeun Hwang, Hyojung Cho
Brand Designer: Hyojung Cho
Video Motion Graphic Designer: Eunjin Choi, Hyojung Cho
ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
JOBKOREA

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A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱫᱚ ᱵᱷᱟᱞ ᱰᱤᱡᱟᱭᱱ ᱞᱟᱜᱤᱫ ᱢᱤᱫ ᱟᱱᱛᱚᱨᱡᱟᱛᱤᱭ, ᱡᱩᱨᱤ ᱵᱤᱪᱟᱨ ᱠᱟᱱ ᱢᱟᱱ ᱠᱟᱱᱟ᱾ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱨᱮ ᱵᱷᱟᱜ ᱞᱮ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ ᱞᱟᱜᱤᱫ ᱡᱚᱜᱽᱭᱟᱛᱟ ᱨᱮᱱᱟᱜ ᱪᱤᱱᱦᱟᱹ, ᱱᱟᱢ, ᱢᱟᱱ ᱟᱨ ᱯᱨᱪᱟᱨ ᱧᱟᱢ ᱞᱟᱜᱤᱫ᱾ ᱟᱢᱟᱜ ᱠᱟᱹᱢᱤ A' ᱰᱤᱡᱟᱭᱱ ᱮᱣᱟᱨᱰ ᱞᱟᱜᱤᱫ ᱱᱚᱢᱤᱱᱮᱴ ᱠᱟᱛᱮ ᱢᱟᱱ ᱟᱠᱟᱱ A' ᱰᱤᱡᱟᱭᱱ ᱯᱩᱨᱟᱥᱠᱟᱨ ᱞᱟᱜᱤᱫ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱢᱮ᱾

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