Pepsi Super Bowl LVII Alumitek ᱡᱟᱷᱟᱱ ᱥᱮᱸᱫᱽᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2024 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱠᱟᱥᱟᱯᱮᱠᱮᱡᱤᱝ· 2024
Pepsi Super Bowl LVII Alumitek ᱡᱟᱷᱟᱱ ᱥᱮᱸᱫᱽᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ
by PepsiCo Design and Innovation
Client: PepsiCo
A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱯᱮᱠᱮᱡᱤᱝ Category
Verified Award Winner
Verify Award Status for #159650The Design
About Pepsi Super Bowl LVII Alumitek ᱡᱟᱷᱟᱱ ᱥᱮᱸᱫᱽᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ
ᱯᱮᱯᱥᱤ ᱥᱩᱯᱟᱨ ᱵᱳᱣᱚᱞ LVII ᱮᱞᱩᱢᱤᱴᱮᱠ ᱢᱮᱱᱟᱜ-ᱟ ᱢᱤᱫ ᱠᱚᱴᱷᱟ ᱮᱰᱤᱥᱚᱱ ᱥᱮᱸᱫᱽᱨᱟᱠ ᱵᱚᱛᱚᱞ ᱡᱟᱦᱟᱸ ᱯᱷᱳᱮᱱᱤᱠᱥ, ᱮᱨᱤᱡᱚᱱᱟ ᱨᱮ ᱦᱩᱭ ᱠᱟᱱ ᱢᱤᱫ ᱢᱟᱨᱟᱝ ᱯᱷᱩᱴᱵᱟᱞ ᱡᱟᱹᱛᱨᱟᱴᱟᱸᱨ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱠᱟᱱᱟ ᱾ ᱰᱤᱡᱟᱭᱤᱱ ᱮᱱᱮᱢ ᱮᱱᱮᱢ ᱛᱮ ᱪᱟᱨᱛᱟᱞ ᱨᱮᱭᱟᱜ ᱨᱤᱜᱤᱡ-ᱠᱳᱰᱚᱨ ᱡᱟᱭᱜᱟ ᱠᱷᱚᱱ ᱟᱫᱮᱨ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱚᱠᱟ ᱨᱮᱭᱟᱜ ᱵᱟᱹᱲᱛᱤ ᱟᱠᱟᱥ ᱟᱨ ᱵᱮᱢᱟᱨ ᱡᱤᱱᱤᱥ-ᱵᱤᱨᱤᱡ ᱟᱨ ᱡᱟᱱᱟᱣᱨ-ᱯᱟᱠᱷᱤ ᱞᱟᱹᱜᱤᱫ ᱵᱟᱰᱟᱭ ᱦᱩᱭ ᱠᱟᱱᱟ ᱾ ᱢᱤᱫ ᱥᱟᱶᱛᱮ ᱪᱚᱠᱚ ᱠᱟᱞᱟ ᱠᱷᱚᱱ ᱵᱮᱸᱜᱩᱱᱤ ᱠᱷᱚᱱ ᱥᱟᱱᱛᱨᱟ ᱨᱮᱭᱟᱜ ᱜᱨᱮᱰᱤᱮᱸᱴ ᱪᱟᱞᱟᱜ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱮᱨᱤᱡᱚᱱᱟ ᱨᱮᱭᱟᱜ ᱥᱤᱝ ᱩᱫᱩᱜ ᱪᱮᱛᱟᱱ ᱛᱮ ᱛᱩᱞᱩᱡ ᱮᱫᱟᱭ ᱾ ᱴᱷᱟᱶᱠᱟ ᱨᱮᱭᱟᱜ ᱵᱳᱫᱽ ᱛᱮᱭᱟᱨ ᱞᱟᱹᱜᱤᱫ ᱯᱨᱤᱸᱴᱤᱝ ᱠᱷᱚᱢᱚᱛᱟ ᱠᱚ ᱡᱚᱛᱚ ᱵᱮᱵᱷᱟᱨ ᱦᱩᱭᱮᱱᱟ ᱾ ᱠᱟᱞᱟ ᱥᱟᱠᱟᱢ ᱨᱮᱭᱟᱜ ᱠᱟᱠᱴᱩᱥ ᱟᱨ ᱡᱷᱟᱲ ᱠᱚᱨᱮ ᱥᱤᱞᱦᱳᱭᱮᱴᱮᱰ ᱟᱭᱠᱚᱱ ᱠᱚ ᱛᱷᱟᱶᱠᱟ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱚᱠᱟ ᱟᱲᱟᱸ ᱟᱲᱟᱜᱤ ᱡᱚᱱᱟᱶᱨ ᱡᱮᱢᱚᱱ ᱠᱳᱭᱚᱴᱤ, ᱵᱤᱸ ᱟᱨ ᱪᱮᱴᱳᱜ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱡᱚᱦᱟᱨ ᱮᱢᱚᱜ ᱠᱟᱱᱟ ᱾
The Recognition
About the A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Pepsi Super Bowl LVII Alumitek ᱡᱟᱷᱟᱱ ᱥᱮᱸᱫᱽᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Pepsi Super Bowl LVII Alumitek ᱡᱟᱷᱟᱱ ᱥᱮᱸᱫᱽᱨᱟᱠ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Set against one of the most stunning natural landscapes, Phoenix, Arizona, is home to awe-inspiring sunsets, canyons, and vistas. The desert city’s sweeping scenery has inspired artists throughout history, and in 2023 we joined their ranks when we designed a limited edition Pepsi bottle celebrating the host of the year’s ultimate football event.
- Inspiration
- Our team drew inspiration from the local landscape known for its vast sky and unique flora and fauna. We pushed the limits of printing capabilities to create depth with a vibrant black-to-purple-to-orange gradient, capturing the awe of an Arizona sunrise. Discoverable silhouetted icons pepper the desert landscape filled with cacti and bushes, paying homage to the wildlife of Arizona, including coyotes, snakes, birds and more.
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