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Less ᱨᱤᱴᱮᱞ ᱥᱴᱚᱨ by Zhenfei Wang

Less ᱨᱤᱴᱮᱞ ᱥᱴᱚᱨ by Zhenfei Wang is a highly esteemed winner of the very prestigious 2024 A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱵᱷᱤᱛᱨᱤ ᱡᱟᱭᱜᱟ ᱟᱨ ᱯᱨᱚᱫᱟᱨᱥᱚᱱᱤ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.


ᱠᱟᱥᱟᱵᱷᱤᱛᱨᱤ· 2024

Less ᱨᱤᱴᱮᱞ ᱥᱴᱚᱨ

by Zhenfei Wang

A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱵᱷᱤᱛᱨᱤ Category

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Verified Award Winner

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The Design

About Less ᱨᱤᱴᱮᱞ ᱥᱴᱚᱨ

ᱞᱮᱥ (Less) ᱮᱴᱟᱜ ᱨᱤᱴᱮᱞ ᱥᱴᱚᱨ ᱦᱟᱸᱜᱡᱷᱳ (Hangzhou), ᱪᱤᱱᱟ ᱨᱮ ᱛᱟᱦᱮᱸᱱ ᱠᱟᱱᱟᱭ᱾ ᱚᱠᱟ ᱨᱮᱭᱟᱜ ᱵᱷᱤᱛᱨᱤ ᱡᱟᱭᱜᱟ ᱒᱒ ᱵᱟᱭ ᱘ ᱢᱤᱴᱟᱨ ᱠᱟᱱᱟᱭ, ᱟᱨ ᱩᱥᱟᱹᱨ ᱛᱮᱥᱮᱫ ᱓.᱓ ᱢᱤᱴᱟᱨ ᱠᱟᱱᱟ᱾ ᱰᱤᱡᱟᱭᱤᱱ ᱵᱨᱟᱸᱰ ᱨᱮᱭᱟᱜ ᱢᱤᱱᱤᱢᱟᱞᱤᱡᱚᱢ ᱯᱷᱤᱞᱚᱥᱚᱯᱷᱤ ᱟᱨ "ᱠᱚᱢ ᱠᱟᱱᱟ ᱠᱷᱚᱱ ᱡᱟᱹᱛᱟ" ᱵᱤᱪᱟᱨ ᱠᱷᱚᱱ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱᱟ᱾ ᱵᱮᱸᱴ ᱟᱠᱟᱱ ᱢᱤᱱᱤᱢᱟᱞᱤᱥᱴ ᱡᱷᱟᱹᱠᱟᱛᱮ ᱡᱚᱴᱚ ᱦᱚᱸ ᱵᱮᱱᱟᱣ ᱟᱠᱟᱱᱟ, ᱡᱟᱭᱜᱟ ᱠᱚ ᱦᱚᱸ ᱛᱮᱭᱟᱨ ᱠᱟᱫᱮᱭᱟ, ᱟᱨ ᱢᱤᱫ ᱦᱚᱸ ᱛᱟᱭᱚᱢ ᱨᱮ ᱫᱮᱠᱷᱟᱣ ᱨᱮᱭᱟᱜ ᱴᱮᱱᱥᱚᱱ ᱦᱚᱸ ᱛᱮᱭᱟᱨ ᱠᱟᱫᱮᱭᱟ᱾ ᱥᱴᱤᱞ ᱡᱷᱟᱹᱠᱟᱛᱮ ᱵᱷᱤᱛᱨᱤ ᱡᱟᱭᱜᱟ ᱠᱚ ᱥᱟᱦᱴᱟ ᱮᱢᱟᱠᱟᱱᱟ᱾ ᱥᱤᱢᱮᱸᱴ ᱥᱟᱨᱠᱷᱚᱮᱥ ᱛᱮ ᱥᱴᱚᱨ ᱨᱮ ᱢᱤᱫ ᱩᱥᱟᱹᱨ ᱚᱠᱚᱴᱚ ᱮᱢᱟᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱯᱨᱚᱡᱮᱠᱴ ᱢᱟᱺ ᱪᱟᱸᱫᱚ ᱢᱟᱦᱟ ᱨᱮ ᱯᱩᱨᱟᱹ ᱦᱩᱭ ᱮᱱᱟ, ᱟᱨ ᱚᱠᱟᱜ ᱟᱸᱰᱤ ᱛᱮ ᱡᱷᱟᱹᱠᱟᱛᱮ ᱵᱨᱟᱸᱰ ᱟᱭᱰᱮᱱᱴᱤᱴᱤ ᱩᱫᱩᱜ ᱠᱚ ᱟᱠᱟᱱᱟ᱾

The Recognition

About the A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Less ᱨᱤᱴᱮᱞ ᱥᱴᱚᱨ ᱫᱚ A' Design Award ᱠᱟᱥᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱱᱟᱣᱟ ᱵᱷᱟᱵᱱᱟ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Less ᱨᱤᱴᱮᱞ ᱥᱴᱚᱨ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design of the store is based onthe brand philosophy to create a minimalist space. Through the bending of minimalist planes, the architect creates the structure, the space, and the great tension all together at once, the cement material creats a warm atmosphere .
Dimensions & Packaging
12mx8mx3.3m
Tags
Fashion, Minimal
Production Technology
steel structure
Design Challenge
The biggest challenge is how to combine the brand philosophy with the space design
Research
about the minimalist style
Inspiration
less brand's motto life is subtraction and growth is addition follows the design philosophy of "less is more" by the master architect Mies van der Rohe.
The minimalist style Inspired by the brand motto
Project Duration
5 monthes
Hangzhou,China
Operation Flow
Operated by the Brand as store space
Patents
copy rights belongs to Less
Team Members
ZHENFEI WANG
LUMING WANG
Image Credits
photo#1 by Hai Shen Zhang
photo#2 by Hai Shen Zhang
photo#3 by Hai Shen Zhang
photo#4 by Hai Shen Zhang
photo#5 by Hai Shen Zhang

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