Pepsi Electric 2024 ᱤᱱᱯᱷᱞᱩᱭᱮᱱᱥᱚᱨ ᱠᱤᱴ by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2025 A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.
ᱥᱳᱱᱟᱯᱮᱠᱮᱡᱤᱝ· 2025
Pepsi Electric 2024 ᱤᱱᱯᱷᱞᱩᱭᱮᱱᱥᱚᱨ ᱠᱤᱴ
by PepsiCo Design and Innovation
A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱯᱮᱠᱮᱡᱤᱝ Category
- 45,293
- Verified Award Winner
- Verify Award Status for #169606
The Design
About Pepsi Electric 2024 ᱤᱱᱯᱷᱞᱩᱭᱮᱱᱥᱚᱨ ᱠᱤᱴ
ᱯᱮᱯᱥᱤ ᱤᱞᱮᱠᱴᱨᱤᱠ 2024 ᱫᱚ ᱢᱤᱫ ᱤᱱᱯᱷᱞᱩᱭᱮᱱᱥᱚᱨ ᱠᱤᱴ ᱠᱟᱱᱟ ᱚᱠᱟ ᱫᱚ ᱴᱷᱚᱨᱟ ᱚᱠᱛᱚ ᱞᱟᱹᱜᱤᱫ ᱪᱤᱱᱤ ᱵᱟᱹᱱᱩᱜ ᱠᱚᱞᱟ ᱮᱦᱚᱵ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨ ᱟᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱤᱴ ᱫᱚ ᱢᱤᱫ ᱱᱟᱶᱟ ᱯᱮᱯᱥᱤ ᱞᱚᱜᱚ ᱟᱨ ᱧᱮᱞᱚᱜ ᱩᱯᱩᱨᱩᱢ ᱵᱮᱵᱚᱥᱛᱟ ᱩᱫᱩᱜᱼᱟ, ᱚᱠᱟ ᱫᱚ 14 ᱥᱮᱨᱢᱟ ᱛᱟᱭᱚᱢ ᱯᱮᱯᱥᱤ ᱜᱞᱚᱵ ᱞᱚᱜᱚ ᱨᱮᱭᱟᱜ ᱯᱩᱭᱞᱩ ᱱᱟᱶᱟᱠᱚᱨᱚᱱ ᱠᱟᱱᱟ, ᱟᱨ ᱵᱨᱟᱸᱰ ᱨᱮᱭᱟᱜ 125 ᱥᱮᱨᱢᱟ ᱯᱩᱨᱟᱹᱣ ᱦᱚᱸ ᱩᱫᱩᱜᱼᱟ᱾ ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱯᱮᱯᱥᱤ ᱜᱞᱚᱵ ᱟᱨ ᱯᱟᱞᱥ ᱪᱮᱛᱟᱱ ᱨᱮ ᱛᱤᱸᱜᱩ ᱟᱠᱟᱱᱟ, ᱚᱠᱟ ᱫᱚ ᱢᱤᱫ ᱢᱟᱨᱥᱟᱞᱚᱜ ᱞᱮᱵᱮᱞ ᱢᱮᱱᱟᱜ ᱢᱤᱫ ᱵᱤᱥᱮᱥ ᱵᱟᱠᱚᱥ ᱨᱮ ᱩᱫᱩᱜ ᱟᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱞᱮᱵᱮᱞ ᱫᱚ ᱧᱩᱸ ᱨᱮᱭᱟᱜ ᱤᱞᱮᱠᱴᱨᱤᱠ ᱱᱤᱞ ᱨᱚᱝ ᱩᱫᱩᱜᱼᱟ᱾ ᱦᱮᱸᱫᱮ ᱟᱨ ᱱᱤᱞ ᱨᱚᱝ ᱯᱟᱞᱮᱴ ᱫᱚ ᱱᱟᱶᱟ ᱵᱨᱟᱸᱰ ᱩᱯᱩᱨᱩᱢ ᱞᱮᱠᱟᱛᱮ ᱢᱮᱱᱟᱜᱼᱟ ᱟᱨ ᱩᱛᱯᱟᱫᱚᱱ ᱮᱦᱚᱵ ᱨᱮ ᱜᱚᱲᱚᱭᱟ᱾
The Recognition
About the A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ
Pepsi Electric 2024 ᱤᱱᱯᱷᱞᱩᱭᱮᱱᱥᱚᱨ ᱠᱤᱴ ᱫᱚ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱟᱨ ᱥᱩᱱᱫᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Pepsi Electric 2024 ᱤᱱᱯᱷᱞᱩᱭᱮᱱᱥᱚᱨ ᱠᱤᱴ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Pepsi recently unveiled a new logo and visual identity system — the first update of the iconic Pepsi globe logo in 14 years. To mark the historic occasion and the brand's 125th anniversary, we released Pepsi Electric, a limited time only zero-sugar cola inspired by the new brand color of electric blue.
- Inspiration
- To amplify the launch, we created a stop-you-in-your-tracks influencer kit that harnessed the distinctive black and blue world of Pepsi. The unexpected design centered on the iconic Pepsi Globe and Pulse, presented in a special box featuring a dramatic light-up label highlighting the unique blue color of Pepsi Electric. The bold design of Pepsi Electric reflects our challenger spirit and Thirsty for More attitude.
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