Chushan Design ᱨᱮᱱᱟᱜ Gushu Jinzhu ᱨᱚᱦᱚᱲ ᱡᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2025 A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱥᱳᱱᱟᱯᱮᱠᱮᱡᱤᱝ· 2025
Gushu Jinzhu ᱨᱚᱦᱚᱲ ᱡᱚ ᱯᱮᱠᱮᱡᱤᱝ
Chushan Design ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Shenzhen Chushan Design Culture Group Co., Ltd.
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#170992 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Gushu Jinzhu ᱨᱚᱦᱚᱲ ᱡᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱜᱩᱥᱩ ᱡᱤᱱᱡᱩ ᱫᱚ ᱨᱚᱦᱚᱲ ᱞᱚᱝᱜᱟᱱ ᱡᱚ ᱞᱟᱹᱜᱤᱫ ᱛᱮᱭᱟᱨᱟᱠᱟᱱ ᱢᱤᱫ ᱥᱤᱨᱯᱷᱟᱹ ᱵᱟᱠᱚᱥ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱵᱟᱠᱚᱥ ᱨᱮ ᱰᱷᱟᱠᱱᱤ ᱟᱨ ᱛᱟᱞᱟ ᱛᱮᱭᱟᱨ ᱵᱮᱵᱷᱟᱨᱚᱜ ᱠᱟᱱᱟ ᱟᱨ ᱱᱚᱶᱟ ᱨᱮᱭᱟᱜ ᱢᱟᱯ ᱫᱚ ᱓᱖᱐ ᱮᱠᱮᱴ ᱒᱔᱐ ᱮᱠᱮᱴ ᱙᱐ ᱢᱤᱞᱤᱢᱤᱴᱚᱨ ᱠᱟᱱᱟ᱾ ᱵᱟᱦᱨᱮ ᱥᱮᱫ ᱨᱮ ᱥᱟᱭ ᱥᱮᱨᱢᱟ ᱨᱮᱱᱟᱜ ᱢᱟᱨᱮ ᱞᱚᱝᱜᱟᱱ ᱫᱟᱨᱮ ᱩᱫᱩᱜᱚᱜ ᱠᱟᱱᱟ ᱚᱠᱟ ᱨᱮ ᱥᱚᱱᱟ ᱯᱷᱚᱭᱮᱞ ᱚᱞ, ᱠᱷᱚᱫᱟᱭᱟᱠᱟᱱ ᱴᱮᱠᱥᱪᱚᱨ ᱟᱨ ᱞᱚᱝᱜᱟᱱ ᱱᱟᱲᱤ ᱛᱮ ᱵᱮᱲᱦᱟᱭᱟᱠᱟᱱ ᱵᱟᱨᱭᱟ ᱞᱩᱝ ᱢᱩᱨᱛᱤ ᱢᱮᱱᱟᱜ-ᱟ᱾ ᱵᱷᱤᱛᱨᱤ ᱨᱮᱱᱟᱜ ᱢᱤᱫ ᱯᱚᱥᱴᱚᱨ ᱨᱮ ᱯᱩᱭᱞᱩ ᱠᱷᱚᱱ ᱦᱮᱡ ᱟᱠᱟᱱ ᱨᱚᱦᱚᱲ ᱠᱟᱹᱢᱤ ᱨᱮᱱᱟᱜ ᱦᱩᱱᱟᱹᱨ ᱟᱨ ᱫᱟᱜ ᱠᱷᱚᱱ ᱵᱟᱧᱪᱟᱣ ᱠᱟᱹᱢᱤ ᱵᱟᱵᱚᱛ ᱛᱮ ᱵᱟᱛᱟᱣ ᱟᱠᱟᱱᱟ᱾ ᱵᱟᱠᱚᱥ ᱨᱮ ᱫᱟᱨᱮ ᱱᱟᱲᱤ ᱨᱮᱱᱟᱜ ᱞᱮᱵᱮᱞ ᱛᱮ ᱯᱩᱱᱭᱟᱹ ᱮᱠᱨᱮᱞᱤᱠ ᱡᱟᱨ ᱟᱨ ᱡᱚ ᱫᱚᱦᱚ ᱛᱷᱟᱹᱨᱤ ᱞᱮᱠᱟ ᱵᱮᱵᱷᱟᱨᱚᱜ ᱠᱟᱱ ᱑᱓᱐ ᱢᱤᱞᱤᱢᱤᱴᱚᱨ ᱨᱮᱱᱟᱜ ᱥᱮᱞᱟᱰᱚᱱ ᱜᱞᱮᱡᱰ ᱪᱟ ᱵᱟᱴᱤ ᱢᱮᱱᱟᱜ-ᱟ᱾ ᱥᱟᱠᱟᱢ ᱟᱨᱟᱜ ᱨᱚᱝ ᱫᱚ ᱨᱟᱹᱥᱠᱟᱹ ᱚᱠᱛᱚ ᱩᱫᱩᱜ ᱮᱫᱟ᱾
ᱢᱟᱱᱟᱱ
A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Gushu Jinzhu ᱨᱚᱦᱚᱲ ᱡᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱥᱳᱱᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱛᱮ ᱵᱷᱟᱞᱟᱭ ᱟᱨ ᱥᱩᱱᱫᱚᱨ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Gushu Jinzhu ᱨᱚᱦᱚᱲ ᱡᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Harvested from wild centuries-old longan trees, this packaging reimagines the Loong ("Chinese celestial guardian") as a spiritual anchor - the trunk morphs into its sinewy form adorned with botanical motifs, symbolizing nature's vitality. The front panel features "Twin Loong Playing with Pearl", where GuShu JinZhu becomes the celestial pearl, embodying auspiciousness. The seal script (Wang Yi Mao) collides with matte metal plaques, bridging heritage craftsmanship and cyber-esque futurism.
- ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- The gift box measures 360mm*240mm*90mm, containing 4 jars of dried longan and a 130mm-diameter Song Dynasty Celadon Glaze tea bowl (gift included)
- ᱴᱮᱜ ᱠᱚ
- Dried Fruit, Loong, Song, Ceramics, food
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- This Heaven-Earth Lid structure centers on a centuries-old tree with GuShu JinZhu (Centuries-Old Golden Longan) gold-foiled atop, radiating timeless grandeur. Engraved textures depict Twin Loong symbiotically coiled with longan vines, while an inner Republic-era poster details heritage craftsmanship and moisture-proof functionality. The set includes 1 Song Dynasty Celadon Glaze tea bowl (as fruit tray) and 4 acrylic jars with botanical stickers mirroring exterior motifs, achieving cohesive sophistication.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- How can we translate China's abstract historical legacy into a replicable visual symbolic system? By initiating "elemental archaeology" - excavating visual languages from Song Dynasty ceramics, the Twin Loong Playing with Pearl (Shuang Long Xi Zhu), and Republic-era newspapers - we construct a multi-layered symbolic framework. This system not only deepens young generations' connection to cultural identity but also manifests China's confidence in asserting its aesthetic sovereignty on the global stage.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- This initiative revitalizes China's ancient traditions through youthifying time-honored brands like Wang Yi Mao, reinterpreting Song Dynasty utensil aesthetics, reconstructing the Loong (Chinese Dragon)'s localized narrative, and preserving longan's traditional craftsmanship. When heritage rejuvenation elevates artisans' incomes and eco-friendly materials upgrade industrial chains, design transcends aesthetics to become a social engineering catalyst - reshaping cultural ecosystems while driving sustainable economies.
- ᱯᱨᱮᱨᱚᱱᱟ
- Loong, the spiritual totem of Chinese civilization, embodies the nation's vitality and historical continuity. Inspired by centuries-old longan trees - their roots evoking Loong's sinewy form, fruit textures mirroring sacred scales - we translate the Taoist philosophy of "tree metamorphosing into Loong, Loong birthing pearls" into contemporary design.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- The project was officially launched in Shenzhen, China, in June 2024 and reached full implementation by November 2024.
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- The gift box orchestrates a multi-sensory unboxing journey. Its vibrant orange-red hue ignites festive joy and appetite stimulation. Functional compartments not only safeguard contents but also weave heritage storytelling - detailing the Celadon Glaze tea bowl's craftsmanship and time-honored longan dehydration techniques. The included Song Dynasty tea bowl, paired with golden longan, elevates the culinary ritual into a poetic homage to the Song literati's refined aesthetics.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Yin peng
Li linlin
Zeng menghao - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Image #1: Photographer Lu Weiyu, KaiGua, 2024.
Image #2: Photographer Lu Weiyu, KaiGua, 2024.
Image #3: Photographer Lu Weiyu, KaiGua, 2024.
Image #4: Photographer Lu Weiyu, KaiGua, 2024.
Image #5: Photographer Lu Weiyu, KaiGua, 2024.
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ᱥᱟᱹᱜᱟᱹᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ
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