Burak Sahin - Istanbul French Fries ᱨᱮᱱᱟᱜ Blend 1601 ᱠᱟᱯᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱯᱨᱚᱛᱤᱡᱚᱜᱤᱛᱟ ᱵᱷᱟᱜ ᱨᱮ 2026 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱨᱮᱱᱟᱜ ᱟᱹᱰᱤ ᱢᱟᱱ ᱟᱠᱟᱱ ᱡᱤᱛᱠᱟᱨ ᱠᱟᱱᱟ᱾
ᱞᱚᱦᱟᱯᱮᱠᱮᱡᱤᱝ· 2026
Blend 1601 ᱠᱟᱯᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ
Burak Sahin - Istanbul French Fries ᱞᱮᱠᱟᱛᱮ
ᱜᱟᱦᱟᱠ: Istanbul French Fries
ᱯᱮᱠᱮᱡᱤᱝ ᱵᱷᱟᱜ ᱨᱮ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱡᱤᱛᱠᱟᱨ
ᱡᱟᱸᱪ ᱟᱠᱟᱱ ᱮᱣᱟᱨᱰ ᱡᱤᱛᱠᱟᱨ
#183067 ᱞᱟᱜᱤᱫ ᱮᱣᱟᱨᱰ ᱦᱟᱞᱚᱛ ᱡᱟᱸᱪᱰᱤᱡᱟᱭᱤᱱ
Blend 1601 ᱠᱟᱯᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱵᱟᱵᱚᱛ ᱛᱮ
ᱵᱞᱮᱱᱰ ᱑᱖᱐᱑ ᱩᱢᱩᱞ ᱨᱮ ᱜᱚᱲᱚ ᱢᱮᱱᱟᱜ ᱠᱟᱯᱤ ᱨᱮᱭᱟᱜ ᱢᱟᱱ ᱮᱢᱟᱭ, ᱡᱟᱦᱟᱸ ᱢᱤᱫᱴᱟᱝ ᱯᱮᱠᱮᱡᱤᱝ ᱥᱮᱨᱮᱡ ᱦᱚᱛᱮᱛᱮ ᱚᱰᱚᱠᱚᱜ-ᱟ, ᱟᱨ ᱱᱚᱶᱟ ᱠᱟᱨᱠᱷᱟᱱᱟ ᱨᱮᱭᱟᱜ ᱩᱛᱦᱟᱨ ᱛᱮ ᱦᱟᱛᱟᱣ ᱠᱟᱹᱢᱤ ᱨᱮᱭᱟᱜ ᱨᱟᱹᱥᱠᱟᱹ ᱮᱢ ᱠᱟᱛᱮ, ᱫᱟᱨᱮ ᱨᱮᱭᱟᱜ ᱪᱷᱟᱴᱟ ᱨᱮᱱ ᱪᱤᱱᱦᱟᱹ ᱛᱟᱞᱟ ᱨᱮ ᱢᱮᱱᱟᱜᱼᱟ। ᱵᱟᱝ ᱛᱚᱨᱚᱝ ᱠᱨᱟᱯᱷᱴ ᱡᱤᱱᱤᱥ ᱟᱨ ᱡᱤᱶᱤ ᱨᱚᱝ ᱥᱤᱥᱴᱮᱢ ᱵᱮᱶᱦᱟᱨ ᱠᱟᱛᱮ, ᱱᱚᱶᱟ ᱰᱤᱡᱟᱭᱤᱱ ᱵᱟᱨᱤᱥᱴᱟ ᱨᱮᱭᱟᱜ ᱠᱟᱹᱢᱤ ᱟᱨ ᱵᱤᱨ ᱨᱮᱭᱟᱜ ᱡᱤᱣ-ᱵᱤᱜᱨᱟᱹ ᱛᱟᱞᱟ ᱨᱮ ᱢᱮᱫᱮᱛ ᱛᱟᱞᱮ ᱛᱟᱦᱮᱸᱱ ᱛᱮᱭᱟᱨ ᱠᱟᱜ-ᱟ। ᱱᱚᱶᱟ ᱨᱮᱭᱟᱜ ᱯᱷᱚᱞ ᱫᱚ ᱡᱚᱛᱚ ᱵᱞᱮᱱᱰ ᱨᱮᱭᱟᱜ ᱟᱡ ᱟᱡᱟᱜ ᱟᱨᱦᱚᱸ ᱟᱨ ᱟᱞᱜᱟ ᱜᱚᱸᱰᱚ ᱩᱫᱩᱜ ᱮᱢ ᱠᱟᱛᱮ ᱢᱤᱫᱴᱟᱝ ᱡᱩᱴᱟᱹᱣᱟᱜ, ᱠᱟᱛᱷᱟ-ᱪᱟᱞᱟᱣ ᱛᱮ ᱦᱚᱲᱚᱜᱚᱜ ᱪᱤᱱᱦᱟᱹ ᱠᱟᱱᱟ।
ᱢᱟᱱᱟᱱ
A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱵᱟᱵᱚᱛ ᱛᱮ
Blend 1601 ᱠᱟᱯᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Blend 1601 ᱠᱟᱯᱤ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾
ᱰᱤᱡᱟᱭᱤᱱ ᱯᱤᱪᱷᱟ ᱨᱮ
ᱯᱨᱮᱥ ᱠᱤᱴ
ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱧᱮᱞ ᱠᱷᱚᱱ ᱠᱨᱮᱰᱤᱴ, ᱴᱤᱢ ᱥᱫᱚᱥᱭ ᱟᱨ ᱴᱮᱠᱱᱤᱠᱮᱞ ᱵᱤᱵᱚᱨᱚᱬ ᱮᱢ ᱟᱠᱟᱱᱟ᱾
- ᱟᱞᱜᱟ ᱜᱩᱱ ᱠᱚ
- Blend 1601 is a premium packaging identity system that prioritizes storytelling over technical overload. Rather than overwhelming users with data, it communicates the essence of coffee through color, texture, and visual simplicity. The collection includes: Two signature 500g blends (Classic & Efso)
Four 250g single-origin variants. Each product features a distinct color palette inspired by its flavor profile. For instance, the Efso Blend uses a bold teal tone to reflect its smooth opening and intense finish, creating a synesthetic link between taste and color. The packaging is built on eco-friendly kraft pouches, merging sustainability with a refined artisanal aesthetic. This balance positions the product between handcrafted authenticity and premium contemporary design. - ᱢᱟᱯ ᱟᱨ ᱯᱮᱠᱮᱡᱤᱝ
- The system ensures consistency across formats.
500g pouch: 135 × 260 mm, label 100 × 153 mm.
250g pouch: 110 × 200 mm, label 90 × 120 mm.
All labels have 4 mm corner radius.
Material: eco-friendly multi-layer kraft with high-barrier lining.
Printing: high-resolution on textured, sustainable stock.
The system supports scalability, efficiency, and a cohesive brand identity. - ᱴᱮᱜ ᱠᱚ
- coffee packaging, specialty coffee, shade-grown, sustainable design, kraft packaging, brand identity, minimalist packaging, artisan coffee, eco-friendly packaging, label design
- ᱛᱮᱭᱟᱨ ᱛᱮᱠᱱᱚᱞᱚᱡᱤ
- Production reinforces the tactile warmth of the "Shade-Grown" concept. Labels feature balanced proportions and softened 4 mm corners for an organic feel. Printed with high-resolution offset on textured paper, they combine clarity with tactility. Hand-applied onto eco-friendly kraft pouches, slight imperfections are preserved, reflecting artisanal authenticity and the balance between natural process and precision.
- ᱰᱤᱡᱟᱭᱱ ᱪᱮᱞᱮᱧ
- The challenge was translating a technical concept into an emotional visual language while balancing premium perception with warmth. This required precise control of typography, color, and illustration to avoid both oversimplification and technical overload. Another key task was creating a scalable identity system that differentiates blends while maintaining consistency. The result is a unified system that communicates complexity with clarity.
- ᱜᱚᱵᱮᱥᱚᱱᱟ
- This project explores emotional responses to specialty coffee packaging and the role of visual language in perceived quality. Research revealed a gap between technical packaging and the demand for warmth and storytelling. "Shade-Grown" emerged as a key narrative. The resulting strategy shifts from data-heavy communication to sensory storytelling, combining organic visuals and tactile materials to balance premium positioning with human connection.
- ᱯᱨᱮᱨᱚᱱᱟ
- Inspired by the "Shade-Grown" cultivation method, this design translates an ecological philosophy into a visual language. Coffee beans that mature slowly beneath the protective canopy of forest trees embody patience, balance, and harmony with nature. This relationship is expressed through a minimalist tree-shadow motif, symbolizing protection and natural rhythm. The raw kraft surface reflects the soil and organic origins, while vibrant label colors represent the energy and character of coffee cherries thriving in shaded microclimates. Moving away from sterile, technical coffee packaging, the design aims to create an emotional connection -inviting users into a warm, sensory, and nature-rooted experience.
- ᱯᱨᱚᱡᱮᱠᱴ ᱥᱚᱢᱚᱭ
- Turkey, 2025
- ᱠᱟᱹᱢᱤ ᱦᱚᱨ
- The design uses an intuitive, icon-driven system to simplify interaction. A bean icon indicates whole beans, while a droplet represents ground coffee, enabling instant recognition. The front label introduces the "Shade-Grown" story through color and composition, while the back delivers structured information such as origin and brewing. This dual-layer approach balances emotional engagement with functional clarity.
- ᱴᱤᱢ ᱥᱮᱫᱟᱭ ᱠᱚ
- Agency: Istanbul French Fries
Designer: Burak Sahin - ᱪᱤᱛᱟᱹᱨ ᱥᱟᱹᱦᱟ
- Istanbul French Fries
ᱥᱯᱚᱱᱥᱚᱨᱰ
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