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Garden Essential Oil ᱯᱮᱠᱮᱡᱤᱝ by RRD Lab 2064

Garden Essential Oil ᱯᱮᱠᱮᱡᱤᱝ by RRD Lab 2064 is a highly esteemed winner of the very prestigious 2020 A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ in ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ Competition Category.


ᱞᱚᱦᱟᱯᱮᱠᱮᱡᱤᱝ· 2020

Garden Essential Oil ᱯᱮᱠᱮᱡᱤᱝ

by RRD Lab 2064

Client: RRD Lab 2064

A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ Winner in ᱯᱮᱠᱮᱡᱤᱝ Category

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Colors

The Design

About Garden Essential Oil ᱯᱮᱠᱮᱡᱤᱝ

ᱜᱟᱨᱰᱮᱱ ᱡᱟᱦᱟᱱ ᱨᱮᱭᱟᱜ ᱮᱥᱮᱱᱥᱤᱭᱟᱞ ᱚᱭᱤᱞ ᱞᱟᱹᱜᱤᱛ ᱮᱠᱨᱟᱹ ᱯᱮᱠᱮᱡᱤᱝ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱟᱱᱟ ᱾ ᱱᱚᱶᱟ ᱵᱟᱸᱰᱤᱭᱟᱹᱭ ᱵᱚᱠᱥ ᱥᱟᱞᱟᱜ ᱯᱚᱯ-ᱟᱹᱯ ᱢᱮᱠᱟᱱᱤᱡᱚᱢ ᱵᱟᱵᱚᱛ ᱠᱚᱢᱵᱤᱱᱮᱥᱚᱱ ᱠᱟᱱᱟ, ᱡᱟᱦᱟᱸ ᱴᱮᱠᱱᱤᱠ ᱵᱟᱨᱟᱭ ᱴᱮᱢᱟᱸ ᱥᱟᱶᱛᱮ ᱡᱩᱲᱟᱹᱣ ᱵᱩᱠᱩ ᱠᱚ ᱨᱮ ᱧᱟᱢ ᱵᱟᱭ ᱠᱟᱱᱟ ᱾ ᱡᱟᱦᱟᱸ ᱯᱮᱠᱮᱡᱤᱝ ᱠᱷᱩᱞᱟᱹ ᱨᱮᱭᱟᱜ ᱠᱟᱱᱟ, ᱚᱛᱮ ᱠᱚ ᱨᱟᱠᱟᱵ ᱮ ᱠᱟᱱᱟ ᱟᱨ ᱮᱴᱟᱜ ᱜᱟᱨᱰᱮᱱ ᱥᱴᱮᱡ ᱵᱮᱠᱜᱨᱟᱩᱸᱰ ᱠᱷᱩᱞᱟᱹ ᱮ ᱠᱟᱱᱟ, ᱚᱲᱟᱜ ᱥᱟᱶᱛᱮ ᱮᱠᱨᱟᱹ ᱡᱩᱲᱟᱹᱣ ᱵᱮᱞᱮᱨᱤᱱᱟ ᱢᱩᱨᱛᱤ ᱨᱮᱭᱟᱜ ᱚᱰᱚᱠ ᱵᱚᱱᱚ ᱾ ᱱᱚᱶᱟ ᱜᱚᱴᱟ ᱨᱮ, ᱠᱷᱩᱞᱟᱹ ᱠᱟᱱ ᱠᱟᱹᱢᱤ ᱚᱠᱟ ᱮᱠᱨᱟᱹ ᱥᱟᱫᱷᱟᱨᱚᱱ ᱠᱟᱹᱢᱤ ᱦᱚᱸ ᱵᱟᱭ ᱠᱟᱱᱟ, ᱚᱱᱟ ᱴᱟᱹᱲᱤᱭᱟᱹ ᱴᱤᱠᱤᱱ ᱟᱹᱲᱟᱹ ᱠᱟᱛᱮ ᱛᱟᱦᱮᱸ ᱠᱟᱱᱟ ᱾ ᱯᱮᱠᱮᱡᱤᱝ ᱠᱚ ᱰᱤᱜᱨᱮᱰᱮᱵᱚᱞ ᱦᱚᱸ ᱠᱟᱛᱮ ᱵᱤᱨᱤᱡ ᱯᱟᱦᱤᱞ ᱠᱟᱜᱚᱡ ᱨᱮ ᱚᱨᱤ ᱮᱱᱟ ᱾ ᱯᱚᱯ-ᱟᱹᱯ ᱵᱟᱸᱰᱤᱭᱟᱹᱭ ᱟᱹᱴ ᱟᱠᱟᱱ ᱡᱟᱭᱜᱟ ᱛᱮᱭᱟᱨ ᱠᱚᱨᱟᱣ ᱠᱟᱛᱮ ᱟᱨ ᱯᱨᱚᱰᱚᱠᱴ ᱨᱮᱭᱟᱜ ᱜᱟᱨᱰᱮᱱ ᱴᱷᱤᱢ ᱥᱟᱦᱮᱡ ᱠᱚᱨᱟᱣ ᱠᱟᱛᱮ ᱾ ᱱᱚᱶᱟ ᱨᱮᱭᱟᱜ ᱚᱴ ᱥᱟᱭᱤᱡ ᱠᱚ ᱦᱚᱸ ᱮᱴᱟᱜ ᱯᱮᱠᱮᱡᱤᱝ ᱨᱮᱭᱟᱜ ᱨᱮᱭᱟᱜ ᱴᱚᱴᱟᱞ ᱥᱟᱭᱤᱡ ᱡᱟᱦᱟᱱ ᱚᱠᱟ ᱠᱟᱛᱮ ᱒᱙᱐ ᱵᱟᱭ ᱑᱕᱐ ᱵᱟᱭ ᱮᱮᱡᱟᱸᱣ ᱨᱮᱭᱟᱜ ᱨᱮᱭᱟᱜ ᱨᱮ ᱛᱟᱦᱮᱸ ᱠᱟᱱᱟ ᱾

The Recognition

About the A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ

Garden Essential Oil ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ A' Design Award ᱞᱚᱦᱟ ᱯᱩᱨᱚᱥᱠᱟᱨ ᱧᱟᱢ ᱟᱠᱟᱱᱟ, ᱱᱚᱶᱟ ᱫᱚ ᱵᱷᱟᱞᱟᱭ ᱰᱤᱡᱟᱭᱤᱱ ᱠᱚ ᱞᱟᱹᱜᱤᱫ ᱮᱢ ᱟᱠᱟᱱ ᱥᱚᱢᱟᱱ ᱠᱟᱱᱟ᱾ ᱱᱚᱶᱟ ᱠᱚ ᱫᱚ ᱰᱤᱡᱟᱭᱤᱱᱟᱨ ᱠᱚ ᱨᱮᱭᱟᱜ ᱵᱷᱟᱵᱱᱟ ᱟᱨ ᱵᱷᱟᱞᱟᱭ ᱠᱟᱢᱤ ᱡᱷᱟᱞᱠᱟᱣ ᱠᱚ᱾ Garden Essential Oil ᱯᱮᱠᱮᱡᱤᱝ ᱫᱚ ᱠᱚᱞᱟ, ᱣᱤᱜᱭᱟᱱ, ᱰᱤᱡᱟᱭᱤᱱ ᱟᱨ ᱴᱮᱠᱱᱚᱞᱚᱡᱤ ᱨᱮᱭᱟᱜ ᱥᱤᱢᱟ ᱵᱟᱲᱦᱟᱣ ᱟᱨ ᱫᱩᱱᱤᱭᱟ ᱵᱷᱟᱞᱟᱭ ᱞᱟᱹᱜᱤᱫ ᱜᱚᱲᱚ ᱮᱢ ᱠᱟᱱᱟ᱾

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
“Garden” include two identity, “pop-up” and “packaging”, “pop-up” is a kind of interaction book, when this concept be used in packaging, chairs will stand up during the opening, and with stage background, that makes the packaging more than a box
Dimensions & Packaging
Size 290*150*86 mm
Tags
Essential oil, Degradable, Pop-up
Production Technology
Packaging uses degradable plant fiber paper, enrich interior space with pop-up structure and create a more story-like feeling base on product positioning
Inspiration
As a packaging of plant essential oils, garden style is one of the best setting for it, and an interactive design such as a ballet stage will give customers a better user experience
Project Duration
The project started in July 2019 in China and finished in December 2019
Operation Flow
Combined with a swinging ballerina, garden stage, chairs erected during the opening process, open the packaging will be an interesting experience.
Patents
Copyrights belong to RR Donnelley, 2020.
Team Members
Designer: Chen Yueying, Zhan Zhupeng
Design Engineer: Chen Huifeng, Tang Wenjin
Design Coordinator: Hu Zhangxian
Image Credits
RRD Lab 2064

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