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BlackDrop برانڊ جي سڃاڻپ by Aleks Brand

BlackDrop برانڊ جي سڃاڻپ by Aleks Brand is a highly esteemed winner of the very prestigious 2020 A' Design Award چاندي انعام in گرافڪس، عڪاسي ۽ بصري رابطي جو ڊيزائن Competition Category.


چانديگرافڪ· 2020

BlackDrop برانڊ جي سڃاڻپ

by Aleks Brand

Client: Aleks Brand

A' Design Award چاندي انعام Winner in گرافڪ Category

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Verified Award Winner

Verify Award Status for #102722

Colors

The Design

About BlackDrop برانڊ جي سڃاڻپ

هي هڪ ذاتي برانڊ حڪمت عملي ۽ سڃاڻپ پروجيڪٽ آهي. بلڊ ڊرپ دڪانن ۽ برانڊن جو هڪ سلسلو آهي جيڪو ڪافي وڪڻ ۽ ورهائي ٿو. بليڪ ڊراپ هڪ ذاتي منصوبو آهي جيڪو شروعاتي طور ذاتي آزادي واري تخليقي ڪاروبار جي سر ۽ تخليقي رخ کي ترتيب ڏيڻ لاءِ قائم ڪيو ويو آهي. هي برانڊ سڃاڻپ شروعاتي کي ڪميونٽي ۾ هڪ قابل اعتماد برانڊ صلاحڪار طور ، اليگزيس کي مقرر ڪرڻ جي مقصد لاءِ ٺاهيو ويو آهي. بليڪ ڊراپ هڪ سستي ، معاصر ، شفاف شروعات واري برانڊ جو مخفف آهي جيڪو مقصد قائم ڪرڻ وارو ، اڻ ableاتل ، صنعت جو معروف برانڊ آهي.

The Recognition

About the A' Design Award چاندي انعام

BlackDrop برانڊ جي سڃاڻپ A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. BlackDrop برانڊ جي سڃاڻپ کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. BlackDrop برانڊ جي سڃاڻپ هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a personal Brand Strategy and Identity Project.
BlackDrop is a chain of stores and brand that sells and distributes coffee.
Tags
coffee, tech, startup, black, simple logo
Production Technology
Adobe Creative Suite
Design Challenge
Figuring out a way to match coffee feel and look with tech feel and look was the biggest challenge considering that each has very different attributes from the other. To communicate successfully with coffee lovers and catch their attention, but to position BlackDrop as a tech brand at the same time was the ultimate goal.
Research
The research objective was to find as many coffee brands as possible that are doing something that is totally unexpected. The focus was on a startup industry and creative communities. The goal was to find out what makes coffee brand appealing to startup founders and teams.
Inspiration
BlackDrop is a personal project initially developed to set the tone and creative direction for my personal freelance creative business. I've created this Brand Identity to position myself as a trusted brand consultant in the startup community. BlackDrop stands for slick, contemporary, transparent startup brand that aims to become a timeless, recognizable, industry-leading brand.
Project Duration
1 month, Belgrade
Operation Flow
BlackDrop brand identity is designed in a way to provoke the audience and put a smile on their face, just for a moment. It is a success if potential customers after seeing it think of it as a brand of a great quality and thoughtful team behind it.
Team Members
Aleks Brand

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