Beauty United Space سيلون جي اندروني ڊيزائن by John Sun and Renee Zhu is a highly esteemed winner of the very prestigious 2020 A' Design Award سون انعام in اندروني جڳه ۽ نمائش ڊيزائن Competition Category.
سونانٽيرئر· 2020
Beauty United Space سيلون جي اندروني ڊيزائن
Client: DDDD Creative Company
A' Design Award سون انعام Winner in انٽيرئر Category
Verified Award Winner
Verify Award Status for #104564The Design
About Beauty United Space سيلون جي اندروني ڊيزائن
بيوٽي يونائيٽيڊ اسپيس هڪ وارن ۽ سونهن جو سيلون آهي جيڪو چين جي شهر ووهان ۾ واقع آهي. اندروني حصو لڳ ڀڳ 220 چورس ميٽرن تي پکڙيل آهي ۽ وارن جي ڪٽائي، اسٽائلنگ ۽ ميڪ اپ جون خدمتون هڪ ئي جاءِ تي گڏ ڪري ٿو. برانڊ جي سڃاڻپ جا مکيه رنگ علائقن کي ورهائين ٿا ۽ مضبوط رنگن جو تضاد پيدا ڪن ٿا. بس جا تجريدي عناصر سموري جاءِ ۾ هڪ موضوع طور استعمال ڪيا ويا آهن. مواد ۾ اڳ ۾ ٺهيل ٽيرازو پينل، سيمينٽ جون ٽائيلون، آئيني وارو ۽ برش ٿيل اسٽينلیس اسٽيل ۽ مولڊ ٿيل پلاسٽڪ ڪرسيون شامل آهن. لاڳاپي وارا علائقا ۽ پراڊڪٽ ڊسپلي گهمڻ وارن کي برانڊ سمجهڻ ۾ مدد ڪن ٿا.
The Recognition
About the A' Design Award سون انعام
Beauty United Space سيلون جي اندروني ڊيزائن A' Design Award سون انعام جو کٽيندڙ آهي، انتهائي معزز اعتراف جيڪو پهرين درجي جي، شاندار ۽ نمايان ڊيزائنن کي ڏنو وڃي ٿو. سون جا کٽيندڙ انتهائي جدت واريون، تمام گهڻي بصيرت واريون ۽ شاندار طرح اکيون خيره ڪندڙ تخليقون آهن، جيڪي پنهنجي ڊيزائنرن جي عبقريت، حڪمت ۽ مهارت جي عڪاسي ڪن ٿيون. Beauty United Space سيلون جي اندروني ڊيزائن کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو ساراهيل، رجحان ساز ۽ يادگار ايجاد هوندو جيڪو بي مثال قدر پيش ڪري ٿو. هي ڊيزائن جنهن A' Design Award سون انعام کٽيو آهي، هڪ شاندار، محترم منصوبو آهي جيڪو فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون تمام گهڻي فائدي سان وڌائي ٿو. Beauty United Space سيلون جي اندروني ڊيزائن شديد خواهش جا جذبا پيدا ڪري ٿو، جوش جاڳائي ٿو، تخليقيت کي همٿائي ٿو ۽ اسان کي مسحور ڪري ٿو.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The designers adopted the main colors of the brand visual identity to divide spaces so as to form a dynamic color collision. Moreover, personalized modern elements are extracted from "bus", helping to create eye-catching visual effect. Topical and interesting interactive spaces, store appliance attract customers who pursue innovative things. Meanwhile, related products are also displayed here, giving guests a new immersive experience and then better understanding the brand meaning.
- Dimensions & Packaging
- About 220 square meters.
- Tags
- Hair and beauty salon, theme space, fast modeling, fashionable life, immersive experience space, one-stop solution
- Production Technology
- Prefabricated terrazzo panel, prefabricated colored terrazzo panel, cement tile, mirrored stainless steel, brushed stainless steel, fluorocarbon paint metal tube, HDPE modeling chair, convex mirror prop.
- Design Challenge
- The designers hoped to create a more comfortable way to show the DNA of BUS by utilizing and developing bus elements in the commercial space with beauty fatigue, rather than just arranging an carriage in a concrete way. And they selected materials within limited types to express the design concept.
- Research
- Taken "Bus" as the concept, the design creates a customer-friendly brand story that they can easily understand. At the same time, simple references are used to bridge customers and the brand. Besides, apart from pronouncing and remembering easily, the brand name has other advantages: the starting point of topics and the guiding direction of marketing and others.
- Inspiration
- The brand name is derived from its brand positioning: a birthplace of fashionable life. It aims to invite guests to discuss together the magic and secret of being beautiful, from hairstyle, makeup to life. "B.U.S Hair and Beauty Salon" takes "BUS" as the carrier to advertise its key values: economical, convenient and customer-friendly, which are essential elements of daily life. The design uses abstract elements of bus to bring about more topics.
- Project Duration
- The project started in March 2019 and finished in December 2019, and was located in 2F, Hanjie Wanda Plaza, Wuhan, Hubei, China.
- Operation Flow
- B.U.S hopes to give an one-stop solution about haircut, modeling and makeup for the young people. Based on that, the designers came up with the design concept that customers would get a "ticket key" when they enter BUS, and after the modeling they can take photos uploading to the Cloud, and get the photo when paying the cash. The whole process can improve the user experience of "taking the bus" and makes the consumption action more interesting.
- Team Members
- Interior Design: DDDD Creative Studio
Interior Creative Director: John Sun
Project Manager: Renee Zhu
Design Development & On-site Technology: Herb
Brand Positioning: Creative Fiber Consulting
VI Design: Juke Creative Design Studio
Designer: CHRISTOPHE BRANCHU - Image Credits
- Photographer: Sensor Images
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