Hsuan-Hui Lee طرفان Transformers the Skin Test House پاپ اپ اسٽور انتهائي معتبر 2021 A' Design Award لوهه انعام جو فاتح آهي اندروني جڳه ۽ نمائش ڊيزائن مقابلي جي درجي ۾.
لوههانٽيرئر· 2021
Transformers the Skin Test House پاپ اپ اسٽور
Hsuan-Hui Lee طرفان
ڪلائنٽ: Birkin Creative Integrated Marketing Service Limited
انٽيرئر درجي ۾ A' Design Award لوهه انعام فاتح
تصديق ٿيل ايوارڊ فاتح
ڊزائين #107197 لاءِ ايوارڊ جي حيثيت جي تصديق ڪريوڊزائن
Transformers the Skin Test House پاپ اپ اسٽور بابت
ٽرانسفارمرز اسڪن ٽيسٽ هائوس هڪ پاپ اپ اسٽور آهي، جيڪو هڪ ڪاسميٽڪس برانڊ لاءِ ٺاهيو ويو آهي. اسٽور اسٽيل جي ڍانچي سان ٺهيل ڪنٽينرز مان تعمير ٿيل آهي، جڏهن ته فرش، ڇت ۽ ڀتيون ڪاٺ ۽ ماحول دوست مواد مان ٺهيل آهن. ايل اي ڊي لائيٽ باڪس ۽ شوڪيس اندر پراڊڪٽس کي پيش ڪن ٿا. يونٽس کي ٻارهن ڪلاڪن ۾ گڏ ڪري سگهجي ٿو ۽ مختلف تعداد ۾ گڏي سگهجن ٿا، ۽ برساتي موسم لاءِ هڪ ڪينوپي به شامل ڪري سگهجي ٿي. سڀ مواد ٻيهر استعمال جوڳا آهن، ۽ اسٽور کي عوامي هنڌن تي نمائشي پروگرامن لاءِ اٽڪل سٺ ڀيرا گڏ ڪيو ويو آهي ۽ کولي وڌو ويو آهي.
سڃاڻپ
A' Design Award لوهه انعام بابت
Transformers the Skin Test House پاپ اپ اسٽور A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Transformers the Skin Test House پاپ اپ اسٽور کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Transformers the Skin Test House پاپ اپ اسٽور جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.
ڊزائن جي پسمنظر
پريس ڪِٽ
ڊزائنر طرفان فراهم ڪيل ڪريڊٽس، ٽيم ميمبرز ۽ ٽيڪنيڪل تفصيلات.
- منفرد خاصيتون
- The design theme is Transformers: The Skin Test House of SK-II. It is meant to be a holistic strategy of brand marketing that can establish social interaction with people in urban public places!
- ماپ ۽ پيڪيجنگ
- Size of sole container: W1620 x H290 x D480 cm
The size of the design simulates that of glass container house and contemporary glass house, and the container is built from steel structure. The indoor spaces of all the houses are 225 cm in height. The floor, ceiling, and walls are planned to be made of wooden materials, all of which are eco-friendly. The containers have been repeatedly used for display for approximately 60 times. - ٽيگ
- pop-up shop, creative marketing, Birkin, exhibition, exhibition space, exhibition design, retail design, brand marketing
- پيداواري ٽيڪنالاجي
- Wooden materials, eco-friendly materials, LED lights. All the employed materials are eco-friendly and reusable, to the extent that the process of assembly and disassembly have been completed for 60 times.
- ڊزائين چيلينج
- This design is the result from gradual advances of the glass house, which had spent two and half years on fixing the defects in slidable floors during raining days, inability of altering the numbers based on different demands, inability of assembly, inability of displaying products with lamps other than light boxes, to name but few.
To date, the upgrades of canopy, product showcases, and LED light boxes have made the design fits requirements for all trade fairs in Taiwan. The design integrates into the public with interactive experience to make the spirit of the brand more widely valued. - تحقيق
- The design, inspired by pop up shops, is considered the second marketing center of the brand when the first refers to the designated counter in the department store.
The advantages of this design include:
1. It can be constructed in different quantity of containers.
2. It visually attracts people.
3. It can display the features of the brand with showcases, and purpose of the event with videos.
The design integrates world trends in fashion and utilizes sound and light effects. The carriers improve the publicity of the products, and the brand value will leave a good impression on the public. - الهام
- This design aims for the brand marketing of SK-II, a Japanese cosmetics brand, in a form of pop up store.
This design is a new type of operation which creative marketing strategies are integrated with retail stores under the concept of pop-up shop, featuring its temporariness and portability. It brings residents to a good understanding of the products of the brand and enables them to feel the atmosphere inside the shop in exhibition sessions regardless of location. - منصوبي جو عرصو
- Time: January, 2020
Location: The most visited areas beside the most popular department stores of Taiwan for exhibition events which had held 60 sessions within a year. - عمل جو فلو
- The building volumes can be assembled in 12 hours. The assembly methods include one, one plus one, two plus two, etc.
In view of quick assembly, the shop would be built for testing before arriving at the sites. The process is under scrutiny to reach flawless quality. The details are written below:
1.Canopy would be attached to the houses for rainy weather.
2.The showcases can be switched in position.
3.The automatic doors can be replaced with sliding ones.
4.The sizes of tables and chairs are adjustable to maximize the number of them.
5.When sole container is in use, there would be only one entrance. - ٽيم ميمبر
- Birkin Creative Integrated Marketing
- تصوير ڪريڊٽ
- Birkin Creative Integrated Marketing
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