Wenzhong Liquor تجرباتي مرڪز by Liuqiang Feng Zhibo Gong is a highly esteemed winner of the very prestigious 2021 A' Design Award برونز انعام in اندروني جڳه ۽ نمائش ڊيزائن Competition Category.
برونزانٽيرئر· 2021
Wenzhong Liquor تجرباتي مرڪز
Client: Hope Interior Design
A' Design Award برونز انعام Winner in انٽيرئر Category
Verified Award Winner
Verify Award Status for #113274The Design
About Wenzhong Liquor تجرباتي مرڪز
وينزونگ لِيکور زُنئي ۾ هڪ ڊسٽلري ورڪشاپ اندر تعمير ڪيل تجرباتي مرڪز آهي. هڪ تختي وارو رستو سياحن جي رستي کي ڳنڍي ٿو ۽ اِن سان گڏ شراب سازيءَ جي ڪاريگريءَ جي هال، ڪمپني جي ثقافت واري هال، شراب گودام جي پيچري، مرڪزي بار ۽ ذائقي واري ايراضيءَ کي پڻ ڳنڍي ٿو. مقامي ڊنشيا پٿر ۽ جوار (شراب سازيءَ ۾ استعمال ٿيندڙ اَن) جي ڳاڙهي رنگت رنگ سازي جي رهنمائي ڪري ٿي. اندريان مٿاڇرا سيمنٽ، اسٽيل ۽ جديد رَمڊ ارٿ مان ٺهيل آهن، جي مواد باهه کان بچاء پڻ فراهم ڪن ٿا. اصل فيڪٽري جو فريم گھٽ اوچائي وارو هوندو هو، تنهنڪري بنيادي ايراضيءَ ۾ اوچائي ۽ خلائي موجودگي حاصل ڪرڻ لاءِ ٻيو مٿيون منزل کوليو ويو.
The Recognition
About the A' Design Award برونز انعام
Wenzhong Liquor تجرباتي مرڪز A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Wenzhong Liquor تجرباتي مرڪز کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Wenzhong Liquor تجرباتي مرڪز ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In terms of technique, the designer extracted the red main color of the local unique red Danxia stone and wine making raw material sorghum, supplemented by the water waves of Chishui River and the popular expression of liquor making technology and Chinese traditional 24 solar terms. Through the use of cement, steel and modern rammed earth, it conveys the architectural interior flavor of the integration of local culture and traditional brewing techniques with modern industry.
- Dimensions & Packaging
- The interior of the building is a standard production workshop with a span of 78 meters and a width of 28 meters, which is a frame structure. The entrance hall is compressed into a relatively enclosed space with small and micro permeability. It is divided into exhibition area and storage room.
- Tags
- Interior, Commercial, Experience Center, Jiang-flavour Chinese spirits, Artistic, Fashionable, Modern Style, Industrial Sense
- Production Technology
- In terms of function, the designer connects the tour line through the plank road, sets up the brewing craft hall, enterprise culture hall, wine storehouse visiting trail, central bar and tasting area, so as to let visitors understand the family brewing culture.
- Design Challenge
- Because the project is located in a self-built factory building, the original structure is limited in height. Therefore, the designer opened the second floor in the core area to solve the building power sense that the space does not have. In view of the flammability of liquor, non combustible or flame retardant materials such as cement and steel are selected to organize the indoor interface structure, presenting the entire combination space of industrial sense and modern style.
- Research
- The owner Wang family is a local business family, who established the current Wenzhong Liquor through acquisition and reorganization in 2010. After ten years of continuous investment and continuous brewing, its production of Wenzhong Jiang-flavour Chinese spirits has reached the local well-known level. Therefore, with the increasing number of customers visiting the winery, the company needs to improve the supporting space to meet the customer's tour experience.
- Inspiration
- Due to the relatively mature tour and exhibition of French and Italian wineries, the design team has obtained the experience spirit of those who are keen on wine culture to come to the winery from afar, so that more people can visit Wenzhong Liquor and spread the brewing culture of Jiang-flavour Chinese spirits.
- Project Duration
- The project started in March 2020 in Zunyi and finished in October 2020 in Zunyi.
- Operation Flow
- The center area uses the 28 meters times 18 meters space planning of the building as the core exchange area, the closed wine jars display and sea-viewing platform, and divides the building span of 30 meters as the wine jars sea area.
- Patents
- Copyrights belong to Hope Interior Design, 2020.
- Team Members
- Liuqiang Feng
Zhibo Gong
Dan Li - Image Credits
- Image #1: Photographer Old Blue, Wenzhong Liquor, 2020.
Image #2: Photographer Old Blue, Wenzhong Liquor, 2020.
Image #3: Photographer Old Blue, Wenzhong Liquor, 2020.
Image #4: Photographer Old Blue, Wenzhong Liquor, 2020.
Image #5: Photographer Old Blue, Wenzhong Liquor, 2020.
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