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Spiderweb اهم بصري by Mateus Morgan de Aguiar

Spiderweb اهم بصري by Mateus Morgan de Aguiar is a highly esteemed winner of the very prestigious 2021 A' Design Award سون انعام in ڪمپيوٽر گرافڪس، 3D ماڊلنگ، ٽيڪسچرنگ ۽ رينڊرنگ ڊيزائن Competition Category.


سونڪمپيوٽر گرافڪس· 2021

Spiderweb اهم بصري

by Mateus Morgan de Aguiar

Client: Morgan Studio

A' Design Award سون انعام Winner in ڪمپيوٽر گرافڪس Category

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The Design

About Spiderweb اهم بصري

بنيادي خيال اهو هو ته اهڙي شيءِ ٺاهڻ جيڪا پراڊڪٽ تي تمام ڌيان ڏئي، ممڪن طور تي گهٽ عناصر استعمال ڪندي ۽ ساڳئي وقت ٽارگيٽ عوام سان ڪجهه ڪنيڪشن ٺاهي. ويب عنصر پڻ جوتن جي گرفت ۽ سندس جهنگلي فطرت ڏانهن اشارو ڪري ٿو، پيداوار کي هڪ شخصيت آڻيندي. موڊ پڻ ٽيڪنالاجي منتقل ڪري ٿو، جوتن جي جوهر تي موجود آهي ۽ هڪ پراسرار ٻولي جو هڪ پن جيڪو اسپائڊر ويب عنصر سان اچي ٿو جيڪو پڻ بوٽن جي گرفت جي نمائندگي ڪري ٿو.

The Recognition

About the A' Design Award سون انعام

Spiderweb اهم بصري A' Design Award سون انعام جو کٽيندڙ آهي، انتهائي معزز اعتراف جيڪو پهرين درجي جي، شاندار ۽ نمايان ڊيزائنن کي ڏنو وڃي ٿو. سون جا کٽيندڙ انتهائي جدت واريون، تمام گهڻي بصيرت واريون ۽ شاندار طرح اکيون خيره ڪندڙ تخليقون آهن، جيڪي پنهنجي ڊيزائنرن جي عبقريت، حڪمت ۽ مهارت جي عڪاسي ڪن ٿيون. Spiderweb اهم بصري کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو ساراهيل، رجحان ساز ۽ يادگار ايجاد هوندو جيڪو بي مثال قدر پيش ڪري ٿو. هي ڊيزائن جنهن A' Design Award سون انعام کٽيو آهي، هڪ شاندار، محترم منصوبو آهي جيڪو فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون تمام گهڻي فائدي سان وڌائي ٿو. Spiderweb اهم بصري شديد خواهش جا جذبا پيدا ڪري ٿو، جوش جاڳائي ٿو، تخليقيت کي همٿائي ٿو ۽ اسان کي مسحور ڪري ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The idea is to bring the product a personification of wildness, connecting the shoe direct to the customers life style. The mood also transmits technology, present on the shoe essence and a pinch of a mystical language that comes with the spider web element that also represents the shoesole grip. Everything made in 3D without scans.
Dimensions & Packaging
Width 5000px x Height 3488px 300dpi
Tags
3d boot, 3d shoe, shoe render, boot render, 3d product, 3d render, shoe modelling, product visualization
Production Technology
The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
Design Challenge
The hardest part was about the concept and thinking about something something never seen before on a so enormous market. Another complicated part was getting some real nice balance between something beautiful and real at same time.
Research
The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Inspiration
The inspiration of the mood and elements comes from the nature, connecting the image directly with the customers life style. To show the grip of the shoe, the spiderweb, that is a wild element also was used.
Project Duration
I started doing the piece on setember 21 and it took about 1 month, ending on October 21.
Operation Flow
The key visual was used on online and offline media such product folder, box, and video. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations without the need for explanatory texts. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
Team Members
Mateus Morgan
Caique Fernando

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