Showni ڪپڙن جي دڪان جو اندروني ڊزائين by Nianwei Zhu

Showni ڪپڙن جي دڪان جو اندروني ڊزائين by Nianwei Zhu is a highly esteemed winner of the very prestigious 2021 A' Design Award برونز انعام in اندروني جڳه ۽ نمائش ڊيزائن Competition Category.

برونزانٽيرئر· 2021

Showni ڪپڙن جي دڪان جو اندروني ڊزائين

by Nianwei Zhu

Client: U-Guide Architectural Design Atelier

A' Design Award برونز انعام Winner in انٽيرئر Category

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Colors

The Design

About Showni ڪپڙن جي دڪان جو اندروني ڊزائين

شووني سوزو ۾ واقع 108 چورس ميٽر جي ڪپڙن جي دڪان جي اندروني ڊزائين آهي. مستطيل نقشي جي مرڪز ۾ بي ترتيب وکن جو هڪ آرڪ اسٽرڪچر رکيل آهي، جيڪو خاص پراڊڪٽس جي نمائش واري حصي کي سنڀاليندو آهي. وڏيون فرينچ کڙڪيون ۽ اڌ چنڊ جي شڪل وارو دروازو دڪان کي روڊ ڏانهن کولين ٿا ۽ اندر ڏينهن جي روشني آڻين ٿا. مٿي لڳل ڳاڙها ايئر ڪنڊيشننگ هوز هڪ بصري رهنما جي طور تي لٽڪايل آهن ۽ اڇين سطحن سان تضاد پيدا ڪن ٿا. لاڳت کي محدود ڪرڻ لاءِ زمين جي ٽيراززو بدران ٽيراززو فرش جون ٽائيلز استعمال ڪيون ويون آهن، جڏهن ته ايڪريلڪ ڊسپلي بوٿ ۽ شفاف شيلف ھن جڳھ کي هلڪو رکن ٿا.

The Recognition

About the A' Design Award برونز انعام

Showni ڪپڙن جي دڪان جو اندروني ڊزائين A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Showni ڪپڙن جي دڪان جو اندروني ڊزائين کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Showni ڪپڙن جي دڪان جو اندروني ڊزائين ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Showni, a combination of the English word Show and the Chinese character Ni (you), is the Chinese homonym of the owner's name. It suggests staying true to the original inspiration on the road of pursuing dreams, constantly to "Be Ourselves And Show Ourselves". The designer believes that each space, as an independent entity and carrier, is writing its own unique story.
Dimensions & Packaging: The area is 108 sqm.
Tags: Retail, Interesting, Boutique, Display, Clothing
Production Technology: Large French windows at the facade introduce better light into the chambers to display the interior environment. The half-moon-shaped doorway highlights the shop out of the regular and square pattern of the shops facing the street, drawing the public attention. In the shop, the designer builds an arc structure of irregular curves in the central area of the conventional rectangular space, adjusts the spatial atmosphere and carries on the function partition via block insertion and curve visual modeling.
Design Challenge: The on-site grinded terrazzo is replaced by the terrazzo floor tiles to effectively reduce the overall project cost. The acrylic red display booths and transparent shelves make the whole space lighter and more translucent. In the whole design process, a large number of curved surface modeling, and irregular red line design and fixation are applied, extremely creative and challenging. The final simple, graceful, modern and perfect presentation goes far beyond the owner's expectation.
Research: The original top is maintained to preserve the space height. Red hoses are encircled and suspended in the space to create a new streamline and visual guidance. The red hoses are actually air conditioning hoses. As a common but easily overlooked material, they are creatively reused to exert a better functional value. They not only brighten up the space in colors, but also form an intense visual collision with the simple white overall design. Matching up with the overall circulation, the spatial interest is enhanced, forming an elaborated finishing touch.
Inspiration: The designer presents to the greatest extent a unique exhibition space, which is different from the tradition, attractive and interesting, though limited in space. Through rearrangement of the spatial pattern with irregular curves, and displaying the models with simple colors, it echoes the concept of the brand to bloom the true self. A touch of strong red is applied to set off the unique rhythm, constantly affecting the customers' moods.
Project Duration: The project started in March 2019 in Suzhou and finished in May 2019 in Suzhou.
Operation Flow: The first indoor space comprises the reception area, bar area and lobby. The middle part of the space is the arc core area, serving as the display area of key products. The rear half of the space is the auxiliary functional area, including the small decorations display area, locker rooms and toilets. The left and right sides are respectively provided with the clothing display space. The partition walls are used to set up staggered opposite door openings on both sides, highlighting and differentiating the display attributes with the light strips and colors.
Team Members: Min
Image Credits: Image #1: Photographer Shengsu Architectural Photography, Showni, 2019.
Image #2: Photographer Shengsu Architectural Photography, Showni, 2019.
Image #3: Photographer Shengsu Architectural Photography, Showni, 2019.
Image #4: Photographer Shengsu Architectural Photography, Showni, 2019.
Image #5: Photographer Shengsu Architectural Photography, Showni, 2019.