Be:side ڪيفي ۽ بيوٽي by Akitoshi Imafuku and Lily Sugiyama

Be:side ڪيفي ۽ بيوٽي by Akitoshi Imafuku and Lily Sugiyama is a highly esteemed winner of the very prestigious 2021 A' Design Award برونز انعام in اندروني جڳه ۽ نمائش ڊيزائن Competition Category.

برونزانٽيرئر· 2021

Be:side ڪيفي ۽ بيوٽي

by Akitoshi Imafuku and Lily Sugiyama

Client: Funabashiya

A' Design Award برونز انعام Winner in انٽيرئر Category

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Colors

The Design

About Be:side ڪيفي ۽ بيوٽي

فوناباشيا جي نئين چئلينج لاءِ، جيڪا 1805ع کان وٺي ايرو روٽ موچي اسٽور جي طور تي ڊگهي تاريخ سان آهي، ڊزائينرن جو خيال هو ته انهن جي پنهنجن جڙن ڏانهن موٽڻ ۽ انهن جي ڊگهي تاريخ کي اهميت ڏيڻ ضروري آهي، تنهنڪري، انهن پنهنجي فليگ شپ اسٽور جي شاندار ويسٽيريا آربر کي سڄي داخلي دروازي جي ڊزائن ۾ اختيار ڪيو. نه رڳو هي متحرڪ داخلي دروازي جي ڊزائن آئياما جي خاموش رهائشي علاقي ۾ نمايان ٿئي ٿو ۽ ماڻهن کي متوجه ڪري ٿو، پر اهو انهن جي گراهڪن لاءِ ٻاهرين ويهڻ جي جاءِ طور پڻ ڪم ڪري ٿو.

The Recognition

About the A' Design Award برونز انعام

Be:side ڪيفي ۽ بيوٽي A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Be:side ڪيفي ۽ بيوٽي کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Be:side ڪيفي ۽ بيوٽي ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Funabashiya is an arrowroot mochi store with a long history since 1805, and this shop is their new conceptual shop focusing on health and beauty. The wisteria arbor at Funabashiya's flagship store became iconic to their customer.
For new challenge of our client Funabashiya which is with a long history since 1805 as arrowroot mochi store, the designers thought it is important to return to their own roots and cherish their long history. Therefore, they adopted the iconic wisteria arbor of Funabashiya's flagship store to the design of the whole entrance. Not only the dynamic design of the entrance stands out in the quiet residence area in Aoyama and caught people’s attentions, but it also functions as outside seating for their customers.
Tags: Japanese design, wisteria arbor, wood, simple
Production Technology: To emphasize the linear design, the dark grey tiles runs from the terrace to the end of the store, and it makes the store look deeper and the terrace roof inspired by the wisteria arbor more dynamic. The designers kept the interior minimum and simple to make their products stands out and carefully plan the lighting to make the space bright enough but not too plain and boring by creating contrast of light.
Inspiration: Inspiration came from the wisteria arbor at “Funabashiya” flagship store in Kameido. The wisteria arbor became iconic to their customer over the years of their history. For their new challenge, the designers thought it is important to return to their own roots and cherish their long history.
Project Duration: The project started in January 2020 and finished in July 2020 in Shibuya, Japan
Team Members: Lead Design: Akitoshi Imafuku (supermaniac inc.)
Design: Lily Sugiyama (supermaniac inc.)
Lighting Plan: Hiroshi Enami (L GROW)
Construction: Yashima Creation
Image Credits: Daisuke Shima (ad hoc Inc.)