Gravity بنيادي ڪارج: سئنيما جو اندروني ڊيزائن by Design Action

Gravity بنيادي ڪارج: سئنيما جو اندروني ڊيزائن by Design Action is a highly esteemed winner of the very prestigious 2021 A' Design Award چاندي انعام in اندروني جڳه ۽ نمائش ڊيزائن Competition Category.

چانديانٽيرئر· 2021

Gravity بنيادي ڪارج: سئنيما جو اندروني ڊيزائن

by Design Action

Client: Design Action

A' Design Award چاندي انعام Winner in انٽيرئر Category

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The Design

About Gravity بنيادي ڪارج: سئنيما جو اندروني ڊيزائن

Book Text: گريوٽي، چين جي شهر شنگھائي ۾ هڪ سئنيما جو اندروني ڊيزائن آهي، جيڪو 2800 چورس ميٽرن تي پکڙيل آهي. هي ڊيزائن هن خيال کان متاثر آهي ته انتهائي ڪشش ثقل هڪ بليڪ هول ٺاهي ٿي، جيڪا خلا ۽ وقت کي بگاڙي ٿي. ڇت تي هڪ اڇو ڦيرو هن اثر کي ياد ڏياري ٿو، جنهن ۾ روشنيءَ جا ترتيب سان رکيل ڪوو (light coves) آهن، جيڪي هيٺاهين کان مٿاهين ڏانهن هڪ گھمندڙ ڏاڪڻ وانگر اُڀرن ٿا. هي ڦيرو ديوارن ۽ فرش کي به شڪل ڏئي ٿو. وهندڙ ليڪون ديوارن کي ڍڪين ٿيون، جن ۾ سونهري ۽ چانديءَ جا لهجا اهڙين شڪلين ۾ مروڙ کائين ٿا جيڪي ويڙهيل پنن کي ياد ڏياري ٿا. مواد ۾ پٿر، صوتي پينل، پلاسٽڪ ليمينيٽ، ڪارپيٽ ۽ جپسم بورڊ شامل آهن.

The Recognition

About the A' Design Award چاندي انعام

Gravity بنيادي ڪارج: سئنيما جو اندروني ڊيزائن A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. Gravity بنيادي ڪارج: سئنيما جو اندروني ڊيزائن کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. Gravity بنيادي ڪارج: سئنيما جو اندروني ڊيزائن هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Gravity reshapes the cinema appearance. The white ceiling swirl design mimics the black hole, where numerous particles flow into the trajectory and form a stacked light cove from low to high. At the same time, the swirl design composes the wall and floor design. The walls of the whole cinema are covered with flowing lines, combining gold and silver colour as feature accent, in which the lines are twisted and turned forming the shape of rolled up leaves in this distorted space.
Dimensions & Packaging: 2800 Sq.m
Tags: cinema, white, gravity, entertainment, film, movie, theatre, interior, design action
Production Technology: Stone, Acoustic panel, Plastic laminate, Carpet, Gypsum board
Design Challenge: The whole design is dominated by curve lines. The spiral ceiling design has a direct impact on the floor, the space planning, wall light trough design and so on, each space are closely related to each other. The whirlpool design on the ceiling, it is composed from low to high with different radius extending upward like a revolving staircase. In order to study the relationship between each ceiling swirl, a number of models were made to simulate the dynamics of vortices.
Research: The designer refers to Einstein's theory of “General Relativity”, which mentions that when gravity reaches its extreme, black holes will form, absorb everything, and space-time will be distorted, forming an irremediable scene. This mysterious scene arouses the designer's curiosity and hopes to capture that moment through space.
Inspiration: "When gravity reaches at its extreme, it will form a black hole, absorbing everything, and distort the space and time; forming an irremediable scene." .

Countless particles permeate the silent space, suddenly gravity depicts a track of guides towards the ceiling, and form a huge whirlpool. In the distorted space, particles are reshape and restructured, leaving streamlined traces on ceiling and wall, capturing a moment in space.
Project Duration: The project finished in Jan 2020 in Shanghai, China.
Operation Flow: This project the original site is the earliest airport in China. Designers believe that this place is full of desire for flying from the people in the past, so the design concept hopes to achieve a sense of weightlessness of gravity so that people can have their own sense of flying and satisfy human fantasies about the universe since ancient times. Cinema is a place where audiences can fantasize and dream, so the design should have a story like movie plot, so that design concept directly affects the layout and shape of space, making design more unique and more cinematic.
Patents: Design Action
Team Members: Creative Director: Vincent Li
Designer: Mancy Li
Image Credits: Design Action