Satine Fresh Milk کير جي پيڪيجنگ by Pesign

Satine Fresh Milk کير جي پيڪيجنگ by Pesign is a highly esteemed winner of the very prestigious 2024 A' Design Award برونز انعام in پيڪيجنگ ڊيزائن Competition Category.

برونزپيڪيجنگ· 2024

Satine Fresh Milk کير جي پيڪيجنگ

by Pesign

Client: Yili Group

A' Design Award برونز انعام Winner in پيڪيجنگ Category

14,516

Verified Award Winner

Verify Award Status for #158907

View at A' Design Award Press Release Award Badge

Colors

The Design

About Satine Fresh Milk کير جي پيڪيجنگ

سٽين فريش ملڪ هڪ تازي کير جي پراڊڪٽ لاءِ محدود ايڊيشن پيڪيجنگ ڊيزائن آهي. ڪنٽينر جي شڪل کير جي ڪين وانگر آهي ۽ اهو ڊگريڊبل PE پلاسٽڪ مان ٺهيل آهي. گرافڪ فارم هڪ ڊريگن جي مٿي تي ٻڌل آهي جيڪا سٺي فال وارن بادلن ۽ گلن سان گهيريل آهي، جيڪي روايتي نئين سال جون علامتون آهن. روايتي دريءَ جي فن مان متاثر ٿي هڪ هالو ڪرڻ جو عمل هي نفيس نمونو تخليق ڪري ٿو. کير استعمال ٿيڻ کان پوءِ، ٻار هن پيڪيج کي ٻيهر استعمال ڪري سگهن ٿا مٺائي رکڻ لاءِ خوش قسمتيءَ واري ٿيلهي جي طور تي، رات جي روشني طور، يا تہوار جي لالٽين طور. ٻيهر استعمال جا اهي طريقا رهندي خرچ کي گهٽائين ٿا ۽ تہوارن واري پيڪيجنگ جي عمر کي وڌائين ٿا.

The Recognition

About the A' Design Award برونز انعام

Satine Fresh Milk کير جي پيڪيجنگ A' Design Award برونز انعام جو کٽيندڙ آهي، تمام گهڻو معزز اعتراف جيڪو تخليقيت، اختراع ۽ ذڪاوت سان ممتاز بهترين ڊيزائنن کي ڏنو وڃي ٿو. برونز جا کٽيندڙ ڀرپور مهارت واريون ۽ نمايان طور تخليقي شاهڪار آهن، جيڪي پنهنجي ڊيزائنرن جي وسيع تجربي، تخيل ۽ ڏاهپ جي تصديق ڪن ٿيون. Satine Fresh Milk کير جي پيڪيجنگ کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پيارو شيءِ هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ جدت وارو. هي ڊيزائن جنهن A' Design Award برونز انعام کٽيو آهي، فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي ۾ بهترين طريقا شامل ڪري ٿو ۽ ننڍين تفصيلن ڏانهن ڌيان ڏيڻ ڪري شاندار آهي. Satine Fresh Milk کير جي پيڪيجنگ ضرورتون خوبصورتيءَ سان پوريون ڪري ٿو، خواهشن کي ڇهي ٿو، جذبن کي موهي ٿو ۽ تجسس ڇڪي ٿو.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: New Year is the most important holiday in China and many brands celebrate it with limited edition packaging to bring them closer to consumers. Unlike other limited edition packaging designs that only feature graphics on the packaging, Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
Dimensions & Packaging: 80mmx80mmx145mm
Tags: Interactive ,Limited edition ,Experience innovation
Production Technology: Degradable PE plastic
Design Challenge: The overall packaging adopts a hollow out process, and the size and position of the hollow out parts need to meet the requirements of uniform packaging stress.
Research: Limited edition packaging for Satine fresh milk incorporates sustainability and interactivity into the package design for broadening the innovative dimension of limited edition packaging design.
Inspiration: The shape of the packaging is based on the shape of a milk can, which reinforces the product attributes of fresh milk. The design is based on a dragon head surrounded by New Year elements such as auspicious clouds and flowers, symbolizing the beauty and good fortune of the New Year. The whole packaging adopts the hollowing process, inspired by the traditional window art form, which is festive, delicate and elegant.
Project Duration: The project started in October 2023 in Shen Zhen and finished in December 2023 in Shen Zhen.
Operation Flow: After using the product, consumers (4-10 year-old children) can use the packaging as a “New Year's lucky bag” for collecting red envelopes or storing candies (storage function), It can also be a night light to accompany consumers to sleep (companion function), as well as a lantern to take part in the “Guess the Lantern Riddle” activity of the Lantern Festival (interactive function). Packaging is participating in different New year's activities in different scenarios with consumers and it is becoming part of the consumer's emotional memory of the New Year.
Team Members: Product designer:Pesign team
Packaging designer:Pesign team
photographer:Dong hua