Chongqing Bowchuang آٽوموبائيل ڊيلرشپ اندروني ڊيزائن by Horace Davids Engineering Design is a highly esteemed winner of the very prestigious 2024 A' Design Award چاندي انعام in اندروني جڳه ۽ نمائش ڊيزائن Competition Category.
چانديانٽيرئر· 2024
Chongqing Bowchuang آٽوموبائيل ڊيلرشپ اندروني ڊيزائن
by Horace Davids Engineering Design
Client: Chongqing BowChuang Automobile Sales Service Co., Ltd.
A' Design Award چاندي انعام Winner in انٽيرئر Category
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The Design
About Chongqing Bowchuang آٽوموبائيل ڊيلرشپ اندروني ڊيزائن
چونگ چنگ بائوچوانگ چين جي شهر چونگ چنگ ۾ هڪ آٽوموبائيل وڪري ۽ خدمت واري اسٽور جي اندروني ڊيزائن آهي، جنهن جي ڪل تعميراتي ايراضي 25,000 چورس ميٽر آهي. هي جاءِ گاڏين جي نمائش، آرام ۽ سماجي علائقن کي گڏ ڪري ٿي، ته جيئن گراهڪ انتظار جو وقت آرام سان گذاري سگهن. ڊيزائن مقامي منظرنامي ۽ ثقافت جو حوالو ڏئي ٿي، جنهن ۾ وڻن جي ٿڙن جهڙا ٿنڀا ۽ ڪوهيڙي جهڙا بصري اثر شامل آهن. ايٽريم ۾ هڪ لفٽ ۽ ڏاڪڻيون منزلن کي ڳنڍين ٿيون. پوليمر ڪلي، هلڪي وزن واريون مصنوعي پٿر جون پينلون ۽ انتهائي سنهي لچڪدار پٿر جي تهه قدرتي پٿر جي استعمال کي گهٽائين ٿيون.
The Recognition
About the A' Design Award چاندي انعام
Chongqing Bowchuang آٽوموبائيل ڊيلرشپ اندروني ڊيزائن A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. Chongqing Bowchuang آٽوموبائيل ڊيلرشپ اندروني ڊيزائن کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. Chongqing Bowchuang آٽوموبائيل ڊيلرشپ اندروني ڊيزائن هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Located in Chongqing, the 4S store boasts an interior design that defies conventional spatial aesthetics and moves beyond the space design serving just one purpose. Instead, it creates an holistic space that encompasses shopping, entertainment, and socializing. Rooted in the rich cultural heritage of Chongqing, this design emanates a distinctive regional allure. Furthermore, diverse functional zones provides customers with an array of services, enrich their experiences in the 4S store.
- Dimensions & Packaging
- The total construction area of the 4S shop is 25,000 square meters
- Tags
- Interior design for a 4S store, Urban culture, Natural landscape, Diverse scenes, Comprehensive services
- Production Technology
- With a focus on environmental protection, this project opts for innovative materials, such as polymer clay, lightweight PU faux stone siding panel, and ultra thin flexible stone veneer, minimizing the demand for natural stone.
- Design Challenge
- In an effort to integrate urban culture and natural landscape into the 4S store while striking a balance between aesthetics and functionality, this interior design incorporates various elements for an ethereal allure, evoking the foggy atmosphere of Chongqing. In some areas, the columns are shaped like tree trunks, conjuring the imagery of an ecological forest. Moreover, efficient traffic flow planning among various zones ensures that consumers can easily access a diverse range of services.
- Research
- Many 4S stores lack creativity in their interior design and are somewhat limited in functionality. In addition to vehicle sales, customers also crave an inviting environment to occupy themselves during maintenance and repair periods, rather than enduring dull waiting sessions. Recognizing this need, this interior design breaks free from conventional spatial constraints. It integrates diverse functional zones for practicality and delivers a truly memorable and distinctive aesthetic experience.
- Inspiration
- Drawing inspiration from the natural landscape and rich culture of Chongqing, this design creates an interior space characterized by visual depth, dynamic energy, and vibrancy. By integrating distinctive features of Chongqing, such as its foggy atmosphere, urban traffic flow planning evocative of a 8D cyberpunk world, ecological forest concept, and karst landform, this 4S store stands as a pioneering urban art landmark.
- Project Duration
- The design phase for the 4S Store started in Shanghai in October 2022, followed by refurbishment starting in Chongqing in June 2023. The entire project was completed in November 2023.
- Operation Flow
- Inspired by the unique style of Hongyadong in Chongqing, the atrium has undergone a transformation: the original staircases have been replaced with a lift accompanied by staircases. This change not only optimizes space utilization but also offers customers multiple options to access different floors. Moreover, each floor has been thoughtfully planned with comprehensive functional zones for display, relaxation, and interaction, enhancing the overall customer experience with improved engagement.
- Team Members
- Design Director: Fuming Tang
Design team members: Dayuan Wang, Bingtian Yan, Fang Xu, Kangying Xu, Xin Xiang
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