A Valley In The City مارڪيٽنگ ايڪسپيرينس سينٽر by Song Han

A Valley In The City مارڪيٽنگ ايڪسپيرينس سينٽر by Song Han is a highly esteemed winner of the very prestigious 2020 A' Design Award چاندي انعام in اندروني جڳه ۽ نمائش ڊيزائن Competition Category.

چانديانٽيرئر· 2020

A Valley In The City مارڪيٽنگ ايڪسپيرينس سينٽر

by Song Han

Client: Shenzhen Horizon Space Design Co., Ltd

A' Design Award چاندي انعام Winner in انٽيرئر Category

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Colors

The Design

About A Valley In The City مارڪيٽنگ ايڪسپيرينس سينٽر

اي ويلي اِن دي سٽي هڪ مارڪيٽنگ ايڪسپيرينس سينٽر آهي جنهن جي اندروني ساخت گوانگڊونگ صوبي جي ٽڪرين، کڏن ۽ نئين مان تحريڪ حاصل ڪري ٿي. بايونڪ شڪليون هڪ جديد ۽ سادگي وارو ماحول تخليق ڪن ٿيون، جنهن ۾ شهري منظر جي اندر هڪ کڏ لڪل آهي. کڏ ۽ بند گهر اڇن سوراخ ٿيل ايلومينيم پليٽن ۾ ويڙهيل آهن، جيڪي جاءِ کي مختلف تہن جو خاڪو ڏين ٿيون. رستي جي منظرن کي فريم ڪرڻ لاءِ ديوارن تي دريءَ جا سوراخ وکريل آهن. روايتي هنر جي وارثن پاران ٺاهيل هڪ بانس تنصيب فن پارو تقريباً 300 ميٽرن تائين جاءِ مان ڦهليل آهي.

The Recognition

About the A' Design Award چاندي انعام

A Valley In The City مارڪيٽنگ ايڪسپيرينس سينٽر A' Design Award چاندي انعام جو کٽيندڙ آهي، غير معمولي حد تائين معزز اعتراف جيڪو اعليٰ ترين درجي جي، شاندار ۽ متاثر ڪندڙ ڊيزائنن کي ڏنو وڃي ٿو. چاندي جا کٽيندڙ تمام گهڻا روشن ۽ انتهائي تخليقي ڪم آهن، جيڪي پنهنجي ڊيزائنرن جي شاندار مهارت، صلاحيت ۽ ذڪاوت کي ظاهر ڪن ٿا. A Valley In The City مارڪيٽنگ ايڪسپيرينس سينٽر کان اميد ڪئي وڃي ٿي ته اهو هڪ شاندار نمائشي ڪم هوندو، قابل ذڪر حد تائين پيشه ورانه ۽ ڳوڙهي جدت وارو. هي ڊيزائن جنهن A' Design Award چاندي انعام کٽيو آهي، هڪ انتهائي قابل ذڪر، ساراهيل ايجاد آهي جيڪا فائدو ڏئي ٿي ۽ فن، سائنس، ڊيزائن ۽ ٽيڪنالاجي جون حدون وڌائي ٿي. A Valley In The City مارڪيٽنگ ايڪسپيرينس سينٽر هڪ اهڙي تخليق آهي جنهن تي گهڻا حسد ڪن ٿا، جيڪا خواهشون جاڳائي ٿي، مثبت جذبا آڻي ٿي ۽ حيرت ۽ تعجب جي چڻنگ ٻاري ٿي.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The space not only creates a futuristic experience, but even recaptures the well established tradition. The enclosed houses, village, alley, ravine and stream could bring back the sweet young days hidden in the depths of your mind.
Dimensions & Packaging: Installation artwork named Murmuring Zephyr,The length is about 300 meters.
Tags: Urban Ravines,Murmuring Zephyr，Estate Marketing Experience Center,Shenzhen Horizon Space Design Co., Ltd，Song Han ,
Production Technology: This is actually an installation artwork named Murmuring Zephyr. Making this masterpiece entails the ICH inheritors month long effort in folk bamboo handicraft.
The ravine and houses are all wrapped in white punched aluminum plates, which gives the space a profile of varying layers. At the same time, it conveys a futuristic, ethereal landscape.
Design Challenge: This is actually an installation artwork named Murmuring Zephyr. Making this masterpiece entails the ICH inheritors month long effort in folk bamboo handicraft.
Research: The space design gets its inspiration from Guangdong provinces hills, ravines and streams. Leveraging the bionics, this design creates a modern minimalist ambience, with a ravine hidden in the urbanscape.The space not only creates a futuristic experience, but even recaptures the well-established tradition. The enclosed houses, village, alley, ravine and stream could bring back the sweet young days hidden in the depths of your mind.
Inspiration: The space design gets its inspiration from Guangdong province hills, ravines and streams. Leveraging the bionics, this design creates a modern minimalist ambience, with a ravine hidden in the urbanscape.
Project Duration: The project started in April 2018 in Huizhou and finished in April 2019 in Rimini, and was exhibited in Huizhou in April 2019.
Operation Flow: The ravine and houses are all wrapped in white punched aluminum plates, which gives the space a profile of varying layers. At the same time, it conveys a futuristic, ethereal landscape. On the walls are scattered window apertures. These openings cannot only provoke your memories, but also create fine sights along the way. You can relish a garden, a space of rich layers.
Team Members: Shenzhen Horizon Space Design Co., Ltd.
Song Han
Image Credits: Main Image: Photographer XuFeng Jin, The reception area,Designer Song Han,2019.
Optional Image #1:Photographer XuFeng Jin, The reception area,Designer Song Han,2019.
Optional Image #2:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2019.
Optional Image #3:Photographer XuFeng Jin, Discuss the area,Designer Song Han,2019.
Optional Image #4:Photographer XuFeng Jin, Art installation area,Designer Song Han,2019.