Seotun Saram موبائيل ايپليڪيشن انٽرفيس by Donggyun Kang is a highly esteemed winner of the very prestigious 2020 A' Design Award لوهه انعام in موبائيل ٽيڪنالاجيز، ايپليڪيشنز ۽ سافٽويئر ڊيزائن Competition Category.
لوههموبائيل· 2020
Seotun Saram موبائيل ايپليڪيشن انٽرفيس
Client: Seotun Saram
A' Design Award لوهه انعام Winner in موبائيل Category
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The Design
About Seotun Saram موبائيل ايپليڪيشن انٽرفيس
سيوتون سرام هڪ موبائيل ايپليڪيشن انٽرفيس آهي، جيڪو نفسياتي صلاح ڳوليندڙ ماڻهن کي قابل ۽ پيشه ور صلاحڪارن سان ڳنڍي ٿو. هي نالو انهيءَ شخص ڏانهن اشارو ڪري ٿو، جيڪو اڃا تائين ماهر ناهي، ۽ هي سروس هن خيال جي پيروي ڪري ٿي ته هرڪو شخص شروعات ۾ اڻ ڄاڻُو ۽ اڻڄاڻيل انداز سان ئي شروعات ڪري ٿو. هڪ پرين ڪهاڻي انهن استعمال ڪندڙن لاءِ صلاح مشوري جي عمل کي سادي نموني سمجهائي ٿي، جيڪي صلاح مشوري کان اڻ واقف آهن. ڪهاڻيءَ ۾ ٻه ڪردار سامهون اچن ٿا: سيوتون، هڪ ڀٽڪندڙ صلاح گهرندڙ، ۽ گوبُڪي، هڪ سست پر ڀروسي جوڳو صلاحڪار. گرم ڪاغذي بناوٽون، رات جي آسمان جهڙا نيوي رنگ، ۽ هٿ سان ٺهيل آئڪن هن جي بصري سڃاڻپ کي شڪل ڏين ٿا.
The Recognition
About the A' Design Award لوهه انعام
Seotun Saram موبائيل ايپليڪيشن انٽرفيس A' Design Award لوهه انعام جو کٽيندڙ آهي، معزز اعتراف جيڪو انهن سٺين ڊيزائنن کي ڏنو وڃي ٿو جيڪي چڱيءَ طرح ڊزائين ڪيل تخليقن کان متوقع پيشه ورانه ۽ صنعتي گهرجون پوريون ڪن ٿيون. لوهه جا کٽيندڙ پنهنجي خالقن جي وڏي مهارت، اعليٰ ماهري، ماهرانه سمجھ ۽ تخليقي صلاحيت ڏيکارين ٿا. Seotun Saram موبائيل ايپليڪيشن انٽرفيس کان اميد ڪئي وڃي ٿي ته اهو هڪ تمام گهڻو قدر ڪيل، ساراهيل ۽ پياري تخليق هوندو جيڪو عملي ۽ جدت وارو آهي. هي ڊيزائن جنهن A' Design Award لوهه انعام کٽيو آهي، صنعت جا بهترين طريقا گڏ ڪري ٿو ۽ علم ۽ صلاحيت سان ڳنڍيل قابل ٽيڪنيڪل خاصيتون رکي ٿو. Seotun Saram موبائيل ايپليڪيشن انٽرفيس جي سنجيدگيءَ ڪري عزت ڪئي وڃي ٿي ۽ اهو زندگيءَ جي معيار ۾ بهتري آڻڻ لاءِ ٺاهيل آهي جيڪا دنيا کي بهتر جڳهه بڻائڻ ۾ مدد ڪري ٿي.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 'Seotun-saram' means someone who is not skilled and used to, and our slogan means 'Everyone starts clumsily.' They made a fairy tale that expresses the process of counseling metaphorically for people who are not used to counseling. This fairy tale will be given to people who use this service.
- Dimensions & Packaging
- This psych consultancy service bring a message of hope and consolation to those in need with the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons.
- Tags
- SeotunSaram, CI, BI, Corporate Identity, Brand Identity
- Production Technology
- They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Design Challenge
- This is to keep the negative and difficult image of psychological counseling friendly and warm. And to provide accurate psych consultancy information.
- Research
- There are two weaknesses in Korea's psychological counseling infrastructure. One is that anyone who doesn't have the right to run a counseling center, and the other is that the public has a negative perception of counseling. Although many people complain of psychological pain, policy is still incomplete and awareness is low. They wanted to introduce people to qualified psych consultancy centers to help customers receive professional counseling services in a more secure environment.
- Inspiration
- Seotun-saram is a service that connects a counselee with a professional counselor. In Korea, there is no right regulation on psychological counseling, so bad people can open counseling centers with certifications which are easy to obtain. With these problems persisted, people suffered from them, and perception of counseling became bad. They wanted people to get good counseling service through this and hoped their life to be warmer.
- Project Duration
- The project started in April 2017 and finished in August 2018 in Republic of Korea.
- Operation Flow
- They wanted to enable clients to get skilled counseling in a safer setting.They tried to convey warmth and give the right direction for counseling. There are two characters in Seotunsaram. 'Seotun' is a counsellee who lost and wandering. 'Gobukki' is a slow but reliable counselor who accompanies him to the end. In addition, the warm paper texture, lyrical navy blue of the night sky, and hand-drawn icons make up our service. This is simple, but valuable work.
- Team Members
- Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim
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