Secret Tarts Tablety Naplnené Kanabisom od GarryVeda Design Bureau

Dizajn Secret Tarts Tablety Naplnené Kanabisom od dizajnéra GarryVeda Design Bureau je vysoko uznávaným víťazom veľmi prestížneho ocenenia 2020 Zlatá cena A' Design Award v súťažnej kategórii Dizajn obalov.

ZlatáObaly· 2020

Secret Tarts Tablety Naplnené Kanabisom

od GarryVeda Design Bureau

Klient: Green Revolution

Víťaz ocenenia Zlatá cena A' Design Award v kategórii Obaly

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Dizajn

O dizajne Secret Tarts Tablety Naplnené Kanabisom

Balenie Secret Tarps sa vyrába v takzvanom modernizovanom retro / vintage štýle s pocitom starej školy, takže predvídanie dotyku majstra a lekárnika drží zákazníka na prvý pohľad a neskôr, zatiaľ čo podrobné pozorovanie základných konštrukčných prvkov kódovaných do holistická štruktúra prenášajúca hlavné marketingové miesto: tento produkt vyvinula profesionálna farmaceutická spoločnosť farmaceuta a vo vnútri obsahuje ručne vyrobený farmaceutický tajný recept.

Ocenenie

O ocenení Zlatá cena A' Design Award

Secret Tarts Tablety Naplnené Kanabisom je laureát Zlatej ceny A' Design Award, nesmierne prestížneho uznania udeľovaného prvotriednym, úžasným a vynikajúcim dizajnom. Laureáti Zlatej ceny sú mimoriadne inovatívne, vizionárske a žiarivo oslnivé výtvory, ktoré odrážajú génia, múdrosť a majstrovstvo svojich dizajnérov. Od Secret Tarts Tablety Naplnené Kanabisom sa očakáva, že bude vysoko chváleným, trendotvorným a monumentálnym vynálezom, ktorý prináša bezprecedentnú hodnotu. Tento dizajn ocenený Zlatou cenou A' Design Award je pôsobivé, rešpektované dielo, ktoré vo veľkej miere prináša úžitok a posúva hranice umenia, vedy, dizajnu a technológie. Secret Tarts Tablety Naplnené Kanabisom vyvoláva intenzívne pocity túžby, prebúdza vášeň, povzbudzuje kreativitu a fascinuje nás.

Za dizajnom

Tlačový kit

Kredity, členovia tímu a technické údaje poskytnuté dizajnérom.

Jedinečné vlastnosti: Secret Tarts design was developed as part of the new cannabis-infused products range for GreenRevolution Co. USA.

This product is the aluminum can packed in the carton box with hangtag and contained cannabis-infused chewing pills for medication and relaxation purposes.

The design solution was achieved by layout visual structure hierarchy for the texts and illustrative elements to be linked flawlessly together and transfer the main marketing point: these pills are developed by a pharmacist craft-professional company and contain a really hand-made recipe inside.
Rozmery a balenie: Round sticker is 65 mm in diameter and the carton box is 123 mm height (including 50 mm of hanging tag) x 72 mm width
Štítky: cannabis, can, box, pills, medication, relax, US
Výrobná technológia: Packaging design here consists of two separate pieces: a round label being stuck to aluminum can and the carton box layout.
For all the tasks, Adobe software was used for compiling raster and vector elements together for correct layouts printing on coated and non-coated materials using CMYK + 2 PANTONE color set and appropriate US color profiles.
Dizajnérska výzva: Cannabis-infused products market is young but quite competitive in the US so the main challenge was to create a really outstanding packaging to jump out of competitors massive.
Výskum: This design was developed according to team-framework named "AntHill" when all 5 team members were working at the same time over each layout and image on parallel threads. After sequential iterations and detailed client feedback, the most successful version among 20 initially developed was chosen and polished for all the frame-holder PDPs being holistic and understandable from the first glance.
Inšpirácia: The design was inspired by old-school packaging retro-imaginary and vintage solutions produced for decorative and architectural tasks by previous generations of artists in Western Europe. All the layout key-elements, engraved fruits images and fonts selection were consolidated into the holistic structure being a retro-styled but easily recognizable as a modern product at the same time.
Trvanie projektu: The project was started in July 2019 and consisted of several parts with over 2 months overall duration as there were also a lot of additional SKUs developed on further stages.
Pracovný postup: The carton box could be easily opened from the upper flap using a special cut window. There is the aluminum can inside and it could be opened by rotating the lid. Pills are colored and have appropriate fruit taste. All the instructions, dosage, etc. are clearly presented on all packaging pieces and flaps.
Patenty: Image #1 contains stocks: Illustrator Lubov Chipurko, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 1328741300 / Illustrator Morphart Creation, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 218939749

Optional Image #1 contains stocks: Illustrator Epine, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 417029866 / Illustrator MoreVector, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 615192938 / Illustrator Morphart Creation, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 218939749 / Illustrator Helena-art, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID408745348

Optional Image #2 contains stocks: Illustrator ArtColibris, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 192464291 / Illustrator NataLima, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 790059625 / Illustrator Morphart Creation, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 218939749

Optional Image #3 contains stocks: Illustrator Val_Iva, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 579872116 / Illustrator Slonomysh, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 712908319

Optional Image #4 contains stocks: Illustrator Val_Iva, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 579872116 / Illustrator Slonomysh, www.shutterstock.com Standard License for Mr. Igor Sirovatko, The Art Director of GarryVeda design Bureau, image ID 712908319
Členovia tímu: GarryVeda design Bureau (c)