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Town Longquan Tower Liquor Balenie by Jin Tao He

Town Longquan Tower Liquor Balenie by Jin Tao He is a highly esteemed winner of the very prestigious 2021 Bronzová cena A' Design Award in Limitovaná edícia Competition Category.


BronzováLimitovaná edícia· 2021

Town Longquan Tower Liquor Balenie

by Jin Tao He

Client: Shantou Datianchao Brand Planning Co., Ltd.

Bronzová cena A' Design Award Winner in Limitovaná edícia Category

24,883

Verified Award Winner

Verify Award Status for #107515

Colors

The Design

About Town Longquan Tower Liquor Balenie

Dizajn využíva koncepciu veže na uskutočnenie kreatívneho, jedinečného vína v tvare fľaše prekrytého do veže, v Číne neexistuje „žiadna trojka bez hostiny“, v ktorej význam viac ako traja, dvaja priatelia, pitie vína nie je krásna. Osoba sediaca v meditácii na vrchnáku fľaše znamená, že víno nie je len na zmiernenie smútku, ale aj na introspekciu prostredníctvom ochutnávky vína.

The Recognition

About the Bronzová cena A' Design Award

Town Longquan Tower Liquor Balenie je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Town Longquan Tower Liquor Balenie sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Town Longquan Tower Liquor Balenie skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The design uses the concept of the tower to carry out the creative,there unique bottle-shaped wine superimposed into a tower,in China there is"no three without a feast" in which the meaning of more than three,two friends,drinking wine is not beautiful.A person sitting in meditation on top of a bottle lid means that wine is not only for the relief of sorrow,but also for introspection through wine tasting.
Dimensions & Packaging
no
Tags
Liquor and Spirits;Small bottle of wine
Production Technology
NO
Design Challenge
I also encountered many bottlenecks when conceiving the creativity,that is,how to display the wine bottle display in reality.Finally,after many simulations,the form of adding the bottom bracket was adopted,which increased the beauty of the design and allowed the bottles to superimpose the final.It takes the shape of a tower.
Research
In China,the liquor market is very large,and the wine culture has a long history.Our creativity is to integrate wine into the Zen culture.Small bottles of wine are very popular in recent years,but most of them use emotions to call young consumers to resonate.Although the emotions are there,they are not high-end,and they will feel incompatible with some occasions.Therefore,our design focuses on the high-end market,three people form a group,friends gather,and gather together into a tower.
Inspiration
Tower,as an ancient building in China,Legend has it that the winery is located in the mountains convergence of the natural source head,the idea to the original shape of the winery for creativity.A person sitting in meditation with a bottle cap on top implies that alcohol,in addition to being drunk,can also make you think.
Project Duration
The project started in Shantou,Guangdong Province in June 2019 and was completed in August 2019
Operation Flow
no
Patents
NO
Team Members
Designer:Fanggui Chen
Image Credits
NO

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