Renata-A Primárna funkcia: Obal na šampón by Hsiao Che Hou is a highly esteemed winner of the very prestigious 2021 Strieborná cena A' Design Award in Dizajn obalov Competition Category.
StriebornáObaly· 2021
Renata-A Primárna funkcia: Obal na šampón
Client: Renata
Strieborná cena A' Design Award Winner in Obaly Category
Verified Award Winner
Verify Award Status for #111576The Design
About Renata-A Primárna funkcia: Obal na šampón
Renata-A je fľaša na šampón navrhnutá pre značku starostlivosti o vlasy. Telo fľaše je vyrobené z biomateriálu vytvoreného z odhodených stoniek čaju, ktoré sa zbierajú od pestovateľov čaju na Taiwane. Tento materiál nahrádza 40 percent petrochemického plastu a pomáha znižovať emisie uhlíka. Fľaša je rovnako odolná ako bežné plastové nádoby, dá sa recyklovať a po spálení neuvoľňuje do pôdy toxické látky. Obal obsahuje šampón vyrobený z čínskych bylinných extraktov a dizajn odráža tému regenerácie.
The Recognition
About the Strieborná cena A' Design Award
Renata-A Primárna funkcia: Obal na šampón je laureát Striebornej ceny A' Design Award, mimoriadne prestížneho uznania udeľovaného nádherným, pôsobivým dizajnom najvyššej kvality. Laureáti Striebornej ceny sú nesmierne brilantné a mimoriadne kreatívne diela, ktoré ilustrujú výnimočnú odbornosť, talent a bystrosť svojich dizajnérov. Od Renata-A Primárna funkcia: Obal na šampón sa očakáva, že bude úžasným, vzorovým dielom, pozoruhodne profesionálnym a hlboko inovatívnym. Tento dizajn ocenený Striebornou cenou A' Design Award je veľmi pozoruhodný, obdivovaný vynález, ktorý prináša úžitok a posúva hranice umenia, vedy, dizajnu a technológie. Renata-A Primárna funkcia: Obal na šampón je výtvor, ktorému mnohí závidia, ktorý vzbudzuje túžby, prináša pozitívne pocity a vyvoláva úžas a údiv.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The natural bottle as a starting point is made from Taiwanese tea stems, making it environmentally friendly and everlasting. The design uses the only “globally EU certified” tea stem bio-based recycled shampoo bottle. The emphasis is on the global environment along with the requirements and persistence of quality.
- Dimensions & Packaging
- 8cm x 3.5cm x 16cm
- Tags
- Package Design, Visual Design, Brand Design
- Production Technology
- PLA(Biomass Plastics) / HDPE / Paper
- Design Challenge
- RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
- Research
- RENATA-A Pure Shampoo applies the tea that represents Taiwan’s emotions to product packaging, collects discarded tea stalks from tea farmers in Taiwan, and produces a NPPm bio-based green bottle body that replaces 40% of petrochemical plastic to reduce Carbon emissions! The shampoo bottle not only has the same durability and durability as traditional petrochemical plastics, but also does not produce toxic substances such as dioxin to pollute the soil after incineration, and it can be recycled and reused.
- Inspiration
- RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.
"Regeneration" gives living hair vitality, at the same time "Regrowth" also represents the concept of environmental protection, which is in line with the philosophy of RENATA-A Pure Chinese Formula Shampoo brand! - Project Duration
- 2019 in Taoyuan / Taiwan
- Operation Flow
- NA
- Patents
- NA
- Team Members
- NA
- Image Credits
- DESIGNER / HOU, HSIAO CHE
PHOTOGRAPHER / OU CHIEH-JU
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